Alex Genadinik

AI For Business Productivity - 2026 Specialization

Ends soon: Grow your skills with Coursera Plus for $239/year (usually $399). Save now.

Alex Genadinik

AI For Business Productivity - 2026 Specialization

Make every facet of your business with AI.

Improve business execution, marketing, content creation, customer support, and software development

Alex Genadinik

Instructor: Alex Genadinik

1,697 already enrolled

Included with Coursera Plus

Get in-depth knowledge of a subject

from 15 reviews of courses in this program

Beginner level

Recommended experience

8 weeks to complete
at 3 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject

from 15 reviews of courses in this program

Beginner level

Recommended experience

8 weeks to complete
at 3 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • AI for business

  • AI for content creation ranging from video to text

  • Vibe coding and software engineering with AI

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
Recently updated!

March 2026

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Alex Genadinik

Specialization - 11 course series

What you'll learn

Skills you'll gain

Category: ChatGPT
Category: AI Workflows
Category: Multimedia
Category: Productivity Software
Category: Prompt Engineering
Category: OpenAI
Category: Presentations
Category: Generative AI
Category: AI Personalization
Category: Brainstorming
Category: Artificial Intelligence
Category: AI Enablement
Category: Content Creation
Category: Proofreading
AI Ethics

AI Ethics

Course 2, 2 hours

What you'll learn

Skills you'll gain

Category: Environmental Social And Corporate Governance (ESG)
Category: Ethical Standards And Conduct
Category: Governance
Category: AI Security
Category: Artificial Intelligence
Category: Business Ethics
Category: Personally Identifiable Information
Category: Data Ethics
Category: Compliance Training
Category: Leadership Studies
Category: Risk Analysis
Category: Regulation and Legal Compliance
Category: Law, Regulation, and Compliance
Category: Decision Making
Category: Corporate Sustainability
Category: Responsible AI

What you'll learn

Skills you'll gain

Category: Claude Code
Category: Development Testing
Category: Prompt Engineering
Category: Software Testing
Category: Debugging
Category: Responsible AI
Category: Verification And Validation
Category: Artificial Intelligence
Category: ChatGPT

What you'll learn

Skills you'll gain

Category: Automation
Category: Emerging Technologies
Category: Artificial Intelligence
Category: Writing
Category: Business Process Automation
Category: Business Writing
Category: Blogs
Category: Content Creation
Category: ChatGPT
Category: Generative AI
Category: Copywriting
Category: Prompt Engineering

What you'll learn

Skills you'll gain

Category: Customer Engagement
Category: Responsible AI
Category: Branding
Category: ChatGPT
Category: Performance Measurement
Category: Value Propositions
Category: Content Performance Analysis
Category: Brand Marketing
Category: Data Ethics
Category: Storytelling
Category: Drive Engagement
Category: Copywriting
Category: Brand Strategy
Category: Key Performance Indicators (KPIs)
Category: Brand Awareness
Category: Prompt Engineering
Category: Corporate Communications

What you'll learn

Skills you'll gain

Category: Content Creation
Category: Artificial Intelligence
Category: Multimedia
Category: Video Editing
Category: Natural Language Processing
Category: Video Production
Category: TikTok
Category: Scripting
Category: Animations
Category: AI Personalization

What you'll learn

Skills you'll gain

Category: New Business Development
Category: Sales Process
Category: Email Automation
Category: Lead Generation
Category: AI Orchestration
Category: Campaign Management
Category: Prompt Engineering
Category: HubSpot CRM
Category: Software As A Service
Category: Business Development
Category: Application Deployment
Category: Agentic systems
Category: Sales Pipelines
Category: Sales Development
Category: Agentic Workflows
Category: Marketing Automation
Category: Generative AI Agents
Category: AI Workflows
Category: Sales Enablement
Category: Vibe coding

What you'll learn

Skills you'll gain

Category: Prompt Engineering
Category: Technology Strategies
Category: Employee Training
Category: AI Personalization
Category: Customer Support
Category: Self Service Technologies
Category: ChatGPT
Category: Customer Service
Category: Customer experience improvement
Category: Standard Operating Procedure
Category: AI Enablement

What you'll learn

Skills you'll gain

Category: Search Engine Optimization
Category: AI Workflows
Category: Email Automation
Category: Generative AI Agents
Category: AI Orchestration
Category: Development Environment
Category: Web Analytics
Category: Front-End Web Development
Category: Inside Sales
Category: Vibe coding
Category: Prompt Engineering
Category: Agentic systems
Category: Debugging
Category: Application Deployment
Prompt Engineering For New Professionals

Prompt Engineering For New Professionals

Course 10, 1 hour

What you'll learn

Skills you'll gain

Category: Multimodal Prompts
Category: Generative AI
Category: Large Language Modeling
Category: Target Audience
Category: Prompt Patterns
Category: Prompt Engineering
Category: AI Enablement
Category: Data Ethics
Negotiation Skills So Strong That You Beat ChatGPT

Negotiation Skills So Strong That You Beat ChatGPT

Course 11, 2 hours

What you'll learn

Skills you'll gain

Category: Negotiation
Category: Closing (Sales)
Category: Price Negotiation
Category: Conflict Management
Category: ChatGPT
Category: Overcoming Objections
Category: B2B Sales
Category: Contract Negotiation
Category: Collaboration
Category: Sales
Category: Rapport Building

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Alex Genadinik
Alex Genadinik
115 Courses17,515 learners

Offered by

Alex Genadinik

Why people choose Coursera for their career

Felipe M.

Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."

Jennifer J.

Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."

Larry W.

Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."

Chaitanya A.

"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Coursera Plus

Open new doors with Coursera Plus

Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions