The Expert Academy

Virtual Selling Foundations: Prospecting And Engagement

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The Expert Academy

Virtual Selling Foundations: Prospecting And Engagement

The Expert Academy

Instructor: The Expert Academy

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

2 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Apply virtual communication strategies to improve engagement and influence in remote sales conversations.

  • Use social selling techniques to identify and engage prospects through digital platforms.

  • Structure digital sales conversations using effective sales funnel frameworks.

  • Adapt communication approaches to support remote buyer engagement and trust-building.

Details to know

Shareable certificate

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Recently updated!

June 2026

Assessments

8 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

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Build your subject-matter expertise

This course is part of the Virtual Selling: Build Trust And Close More Deals Online Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There are 4 modules in this course

In this module, you’ll explore the communication techniques required to build trust, engagement, and influence within virtual selling environments. You’ll examine how digital presence, audience interaction, and virtual communication styles affect remote conversations and online presentations. By the end of the module, you’ll be able to communicate more confidently and persuasively across virtual sales interactions and digital meetings.

What's included

18 videos17 readings2 assignments

In this module, you’ll explore how digital communication platforms support collaboration, responsiveness and productivity within remote and hybrid environments. You’ll examine how communication habits, virtual etiquette and platform management influence engagement and effectiveness across distributed teams and customer interactions. By the end of the module, you’ll be able to manage digital communication channels more effectively within virtual selling and remote collaboration environments.

What's included

6 videos3 readings2 assignments

In this module, you’ll explore social selling strategies that help professionals identify, engage and nurture prospects through digital platforms. You’ll examine how online networking, relationship-building and content-sharing techniques support lead generation and buyer engagement within modern virtual sales environments. By the end of the module, you’ll be able to use social media more strategically to support digital prospecting and remote relationship-building activities.

What's included

15 videos11 readings2 assignments

In this module, you’ll explore how structured sales funnels support consistency, visibility and buyer progression across virtual sales environments. You’ll examine how each stage of the sales process contributes to engagement, relationship development and commercial performance within remote selling contexts. By the end of the module, you’ll be able to structure virtual sales activities more effectively using clear sales funnel frameworks.

What's included

8 videos7 readings2 assignments

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Instructor

The Expert Academy
The Expert Academy
12 Courses867 learners

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