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Learner Reviews & Feedback for Digital Product Management: Modern Fundamentals by University of Virginia

4.7
stars
5,369 ratings

About the Course

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and powering AI's . At the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. Please note that there are new additions to this course and subtitles for these videos will soon be available. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

Top reviews

AN

Jun 22, 2021

G​reat course! It says fundamentals but it provides the "hows" instead of just "whats" which is typical with "fundamental" courses. And the interviews with the industry personnel are fantastic!

MT

Nov 5, 2020

Very well structured course with a meaningful overview of methods and approaches to digital product management. I will certainly implement some if not all of what I learned in my own organization.

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1001 - 1025 of 1,403 Reviews for Digital Product Management: Modern Fundamentals

By Caroline M

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Nov 29, 2021

Very insightful

By Bamidele O O

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Nov 5, 2020

Very impactful!

By Raghad A

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Dec 8, 2025

دورة مفيده جدا

By BHASKAR U

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Feb 11, 2025

Good to watch.

By Adekemi F

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Sep 12, 2022

Great course!

By Caden C

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Sep 9, 2021

Great course!!

By Matthew B

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May 27, 2021

Great content!

By Siva P U

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Sep 20, 2020

VERY NICE....!

By Puja K

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Jul 21, 2020

VERY BENIFITED

By Tranell M

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Jun 6, 2020

Amazing Course

By Tarun K

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Aug 25, 2019

Great Learning

By Ajayi T

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Jun 21, 2023

knowledgeable

By Devashish P M

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Feb 22, 2022

awsome course

By Yubing Z

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Feb 4, 2021

great course!

By Hexi A

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Nov 22, 2020

great insight

By Luis A G B

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Nov 3, 2020

Great Course!

By Fang-Ting C

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May 14, 2020

great course!

By NOUF M A

•

Dec 6, 2025

واو جميل جدا

By Ichsan G

•

Jan 16, 2025

Great Course

By Marwa I

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Apr 26, 2024

Great course

By Nikolas S F

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Aug 18, 2023

Great course

By bounphet t

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Mar 31, 2023

great course

By Amita B

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Sep 26, 2022

Good course

By Nathaniel S

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Jun 4, 2022

great course

By Saliou D

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May 6, 2022

very concise