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Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
15,512 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

JA

Jan 30, 2023

I learned a lot about the basics which encouraged me to do more reading and research on course material subjects that impacts the overall learning experience and knowledge that I find very valuable.

NA

Mar 27, 2022

It's a great course, throughout the course I learned so many new things about Digital Marketing. And I am looking forward to learning many more things in the remaining courses of this specialization.

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1576 - 1600 of 4,683 Reviews for Introduction to Social Media Marketing

By Khayalethu M

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Nov 16, 2020

The intro is well done. Easy to follow the instruction and guidance of the course.

By Arnaldo G L J

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Oct 22, 2020

I love this and I will recommend this to everyone. This course is really timely :D

By Samyog T

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Oct 18, 2025

Best social media marketing course with beginner friendly smm marketing knowledge

By Marwa D

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Aug 14, 2025

it was an amazing course, well organized and exactly what i as a beginner needed.

By Muhammad N A

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Aug 24, 2023

"Informative and practical . Enhanced my social media skills . Thanks, Coursera!"

By Rica A

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Jun 23, 2023

Every topic is explained efficiently and the length of the videos are just right.

By Jessica B L

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Jan 21, 2023

I Think this course is very usefull and is an overview of social media marketing.

By avvaru.goutham

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Jan 5, 2023

Really awesome course, gave a intro to social media marketing in a very easy way.

By alfia r

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Jul 3, 2022

I gained a lot of knowledge about digital marketing from this course. Thank you!

By Hamil J

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Jun 22, 2022

I loved the course very much, its pedagogy, its relevant and very rich content

Tkx

By Chuck B

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Apr 20, 2022

An excellent introduction to marketing with emphasis on the social media context.

By Sandy T

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Apr 4, 2022

I liked that it provided a good mixture of videos, reading, quizzes and projects.

By Roxana P

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Sep 20, 2021

It is a great introduction to Social Media Marketing! I'm going for the next one.

By Maylene R

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Aug 4, 2021

Very helpful to beginners like me in understanding the different media platforms.

By Ngoc N

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May 16, 2021

This course covered the foundation of social media marketing for beginner like me

By Corey R

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Mar 18, 2021

It was very educational and fun while learning. Looking forward to the next step.

By Mary W

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Jan 23, 2021

Lots of solid information and the tools to be able to apply knowledge right away.

By Oludaisi P O

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Jan 13, 2021

I'm really happy to have taken this course. My horizon has been really broadened!

By Luísa B

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Jan 6, 2021

Great videos with examples. The worksheet assignments help consolidate knowledge.

By Debora M

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Dec 23, 2020

Helpful information I am able to use as I am creating my own business! Thank you!

By shawn v

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Dec 5, 2020

Fantastic course. Really helped me set up the basics of marketing for my business

By Hew Y C

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Dec 2, 2020

Direct to the point on what you need to know about social media marketing basics.

By Amuor J

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Nov 24, 2020

Great course 💪.

now I'm more familiar with social media marketing thanks a lot👌

By Jacky C

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Nov 16, 2020

The videos were informative and helpful. I learned a lot more about social media!

By Luis X L

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Oct 23, 2020

Very clear and concise information. A great start to learn social media marketing