Back to Connect with Diverse Audiences during a Public Health Crisis
The State University of New York

Connect with Diverse Audiences during a Public Health Crisis

Public health communicators have a duty to communicate health information with integrity, accuracy, and clarity. For messaging to be most effective, public health communicators must help their audiences draw meaningful connections with the information being shared, and connect with them in ways that foster trust and credibility. This course emphasizes how public health communicators can segment their audiences into smaller groups, thereby allowing them to tailor messages to each group's unique needs. You will explore how public health communicators recognize and overcome underlying biases, assumptions, and stereotypes to create messaging that is rooted in empathy, as well as leverage persuasive communication strategies to frame and deliver messages in ways that appeal to audiences’ core values. You will learn to approach media interviews with confidence, adjust your communication strategy in the moment, and center your focus on your audiences and their needs.

Status: Persuasive Communication
Status: Cultural Sensitivity
BeginnerCourse14 hours

Featured reviews

AL

5.0Reviewed Mar 25, 2026

It’s a really good course I got to learn a lot especially when dedicated. And it permits you to amend your errors

All reviews

Showing: 9 of 9

Simona Ghita
5.0
Reviewed Sep 19, 2021
Joshua Jamal Chandler
5.0
Reviewed Sep 5, 2023
arrah Love
5.0
Reviewed Mar 26, 2026
بسماء سعد حظيظ المطيري
5.0
Reviewed Apr 18, 2024
VIGNESHWARAN SUBBAIAH
5.0
Reviewed Aug 22, 2025
SADUN ABDULLAH BIN TAWFIQ ALALAWI
5.0
Reviewed Oct 3, 2025
Amanda Thompson
3.0
Reviewed Jun 1, 2022
Stefany F. Pettinger
1.0
Reviewed Feb 14, 2022
Robert B Singleton MSc. MCMA
1.0
Reviewed Feb 11, 2022