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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Positive Psychology: Martin E. P. Seligman’s Visionary Science

    Skills you'll gain: Positivity, Optimism, Resilience, Psychology, Persistence, Personal Development, Mental Health, School Psychology, Gerontology, Growth Mindedness, Creativity, Education and Training, Social Sciences, Relationship Building

    4.9
    Rating, 4.9 out of 5 stars
    ·
    6.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    Virtual Selling Foundations: Prospecting And Engagement

    Skills you'll gain: Sales Presentations, Sales Process, Sales Pipelines, Selling Techniques, Virtual Teams, Sales, Presentations, Lead Generation, Workflow Management, Prospecting and Qualification, Sales Strategy, Sales Management, Professional Networking, Driving engagement, Customer Relationship Building, Persuasive Communication, Social Media Campaigns, Communication, Relationship Building, Digital Communications

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Group Dynamics and Effective Teamwork

    Skills you'll gain: Teamwork, Team Building, Team Management, Team Performance Management, Collaboration, Conflict Management, Team Collaboration, Organizational Effectiveness, Virtual Teams, Coordinating, Cross-Functional Collaboration, Accountability, Social Skills, Organizational Skills, Productivity, Innovation, Virtual Environment, Social Work, Build Tools, Environment

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Diseño de Actividades con PhET para la Educación STEM

    Skills you'll gain: Simulations, Mathematics Education, Design Reviews, Simulation and Simulation Software, Digital pedagogy, Interactive Design, User Feedback, Conceptual Design, Research and Design, Chemistry, Physics, Biology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    153 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of New Mexico

    International Business I

    Skills you'll gain: International Finance, Social Sciences, Economics, Policy, and Social Studies, International Relations, Social Studies, Political Sciences, Economic Development, Culture, Global Marketing, Socioeconomics, Cultural Diversity, World History, Intercultural Competence, Business Economics, Cultural Sensitivity, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Data Preparation & Infrastructure

    Skills you'll gain: Data Cleansing, Marketing Operations, Marketing Analytics, Data Preprocessing, Data Manipulation, Data Quality, Data Transformation, Data Wrangling, Data Synthesis, Data Mapping, Google Analytics, Code Review, Data Validation, Cross-Channel Marketing, Data Integrity, Software Technical Review, Verification And Validation, SQL, Data Modeling, Data Analysis

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Intelligence and Audience Insights

    Skills you'll gain: Product Marketing, Market Research, Competitive Intelligence, Market Intelligence, Customer Insights, Go To Market Strategy, Customer Analysis, Strategic Marketing, Market Analysis, Market Dynamics, Pivot Tables And Charts, Internal Communications, Target Market, Competitive Analysis, Market Opportunities, Customer Retention, Demand Planning, Report Writing, Microsoft Excel, Target Audience

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM Project Manager

    Skills you'll gain: User Story, Risk Management, Team Motivation, Stakeholder Engagement, Project Planning, Peer Review, Agile Software Development, Scrum (Software Development), Project Management Life Cycle, Risk Management Framework, Project Management Institute (PMI) Methodology, Stakeholder Management, Agile Methodology, Stakeholder Communications, Project Management, Interviewing Skills, Professional Networking, Leadership, Agile Project Management, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Audience & Attribution Analytics

    Skills you'll gain: Conversion Funnel Analysis, Marketing Analytics, Customer Analysis, Customer Insights, Data-Driven Marketing, Marketing Effectiveness, Customer Retention, Target Audience, Customer Success Management, Marketing Channel, Journey Mapping, Customer Engagement, Trend Analysis, Return On Investment, Cross-Channel Marketing, Performance Analysis, Marketing Budgets, Stakeholder Engagement, Paid media, Budgeting

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Foundations of Positive Psychology

    Skills you'll gain: Resilience, Goal Setting, Cognitive Behavioral Therapy, Science and Research, Persistence, Stress Management, Composure, Psychological Evaluations, Quantitative Research, Growth Mindedness, Adaptability, Mental Health, School Psychology, Gerontology, Experimentation, Meditation & Breathwork, Social Impact, Creativity, Mindfulness, Mental Health Diseases and Disorders

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Strategic Growth & Engagement

    Skills you'll gain: Prospecting and Qualification, Customer Retention, Marketing Automation, Sales Process, Lead Generation, B2B Sales, Sales Development, Conversion Funnel Analysis, Marketing Strategies, Customer Acquisition Management, Marketing Effectiveness, Driving engagement, Email Marketing, Customer Engagement, Growth Strategies, Strategic Marketing, Business Marketing, Business-To-Consumer, HubSpot CRM, E-Commerce

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Achieving Personal and Professional Success

    Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Leadership Development, Business Communication, Strategic Communication, Relationship Building, Rapport Building, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.3K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Positive Psychology: Martin E. P. Seligman’s Visionary Science: University of Pennsylvania
  • Virtual Selling Foundations: Prospecting And Engagement: The Expert Academy
  • Group Dynamics and Effective Teamwork: EDUCBA
  • Diseño de Actividades con PhET para la Educación STEM: University of Colorado Boulder
  • International Business I: University of New Mexico
  • Data Preparation & Infrastructure: Coursera
  • Market Intelligence and Audience Insights: Coursera
  • IBM Project Manager: IBM
  • Audience & Attribution Analytics: Coursera
  • Foundations of Positive Psychology: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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