Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Simplilearn
Skills you'll gain: Content Strategy, Content Marketing, Content Performance Analysis, Web Content, Social Media Content, Paid media, Digital Content, Marketing Strategies, Content Creation, Email Marketing, Copywriting, Search Engine Optimization, Digital Advertising, Business-To-Consumer, Target Audience, Key Performance Indicators (KPIs), Customer Engagement, B2B Sales
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Web Analytics and SEO, Content Management Systems, Search Engine Optimization, Web Design, Retail Management, Order Management, Promotional Strategies, Web Content, E-Commerce, Content Management, Marketing Strategies, Blogs, Online Advertising, Customer Relationship Management (CRM) Software, Business Management, No-Code Development, Dashboard, Email Marketing, Payment Systems
Beginner · Course · 1 - 3 Months

Skills you'll gain: User Experience Design, Persona (User Experience), Web Content Accessibility Guidelines, User Story, Usability, User Research, Human Factors, Human Centered Design, Ideation, User Flows, Competitive Analysis, Mockups
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Collaborative Software, Team Oriented
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Music Theory, Musical Composition, Music, Music Performance, File Management, Instrumental Music, Storytelling, Media Production, Automation, Writing, Editing, Technical Support, Creativity
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Marketing Budgets, Advertising Campaigns, Campaign Management, Search Engine Marketing, Online Advertising, Social Media Campaigns, Facebook, Paid media, Digital Advertising, Budget Management, Advertising, Account Management, Target Audience, User Accounts, Organizational Skills
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Value Propositions, Emotional Intelligence, Business Planning, Productivity, Financial Statements, Financial Acumen, User Research, Target Audience, Business Marketing, Microsoft Excel, Marketing Strategies, Customer Acquisition Management, Content Marketing, Financial Analysis, Branding, Market Research, Social Media Strategy, Adaptability, Digital Marketing, Data Visualization
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Content Performance Analysis, Generative AI, AI Workflows, Web Content, Prompt Engineering, AI Product Strategy, Search Engine Optimization, Content Creation, Content Strategy, Content Marketing, Public Relations, ChatGPT
Beginner · Course · 1 - 3 Months

Birla Institute of Technology & Science, Pilani
Skills you'll gain: Graph Theory, Network Analysis, Social Network Analysis, Combinatorics, Network Model, Mathematical Modeling, Data Structures, Transportation Operations, Image Analysis, Algorithms, Theoretical Computer Science, Artificial Intelligence and Machine Learning (AI/ML), Computational Thinking, Problem Solving
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Podcasting, Adobe Express, Media Production, Content Creation, Digital Publishing, Creative Design, Storytelling, Branding, Graphic and Visual Design, Editing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media Content, Content Creation, Content Performance Analysis, Content Marketing, Social Media, Drive Engagement, Social Media Strategy, Digital Media Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: LinkedIn, Professional Networking, Social Media, Social Media Content, Professional Development
Beginner · Guided Project · Less Than 2 Hours