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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    데이터 분석가를 위한 BigQuery

    Skills you'll gain: Data Cleansing, Looker (Software), Data Transformation, Data Pipelines, SQL, Big Data, Business Intelligence, Dashboard, Data Visualization Software, Extract, Transform, Load, Data Analysis, Data Warehousing, Data Integrity, Google Sheets

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de Palermo

    Administración de Empresas Certificado MasterTrack®

    Skills you'll gain: Performance Measurement, Key Performance Indicators (KPIs), Enterprise Resource Planning, Strategic Leadership, Business Intelligence, Strategic Marketing, Market Research, Marketing, Branding, Organizational Strategy, Organizational Change, Technology Strategies, Customer Relationship Management, Consumer Behaviour, Marketing Planning, Marketing Operations, Brand Management, Business Strategy, Business Technologies, Brand Strategy

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Network Analysis, Interactive Data Visualization, Predictive Modeling, Time Series Analysis and Forecasting, Looker (Software), Data Visualization, Financial Forecasting, Forecasting, Dashboard, Marketing Analytics, Scientific Visualization, Advertising, Applied Machine Learning, Operations Research, Statistical Machine Learning, Statistical Analysis, Mathematical Modeling

    Credit offered

    Mastertrack · 6 - 12 Months

  • Status: Job Ready
    Job Ready
    U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Job Ready
    Job Ready
    U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Business Writing, Mediation, Model Evaluation, Change Management, Leadership Studies, Compensation and Benefits, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Google Cloud Platform, Sales Process, Diversity Awareness, Conflict Management, Research

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Performance Measurement, Business Planning, Business Intelligence, Business Modeling, Selling Techniques, Financial Statements, Portfolio Management, Digital Transformation, Agile Product Development, Business Analytics, Corporate Sustainability, Entrepreneurial Finance, Enterprise Resource Planning, Strategic Marketing, Team Leadership, Marketing Planning, Equities, Branding, Teamwork, Digital Advertising

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Data Presentation, Data Storytelling, Systems Thinking, Unsupervised Learning, Deep Learning, Computer Vision, Reinforcement Learning, Natural Language Processing, Predictive Modeling, Time Series Analysis and Forecasting, Project Management Life Cycle, Logistic Regression, Marketing Analytics, MLOps (Machine Learning Operations), Descriptive Analytics, Strategic Decision-Making, Simulations, Operations Research, Statistical Machine Learning

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Job Ready
    Job Ready
    U

    University of Illinois at Urbana-Champaign

    Master of Business Administration | iMBA

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Sustainable Business

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション

    Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience

    Beginner · Course · 1 - 4 Weeks

  • Status: Job Ready
    Job Ready
    U

    University of Huddersfield

    BSc Data Science

    Skills you'll gain: Linear Algebra, Computational Logic, Graph Theory, Statistical Software, Theoretical Computer Science, Integral Calculus, Matplotlib, Data Structures, Calculus, R Programming, Logical Reasoning, Differential Equations, Data Visualization Software, Applied Mathematics, Bayesian Statistics, Advanced Mathematics, Python Programming, Data Analysis, Mathematical Modeling, Numerical Analysis

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Job Ready
    Job Ready
    I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Digital Transformation, Market Dynamics, Dashboard, Capital Budgeting, Design Thinking, Descriptive Statistics, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Control Systems, Embedded Software, Internet Of Things, Machine Controls, Engineering, Scientific, and Technical Instruments, Human Computer Interaction, Embedded Systems

    Credit offered

    Graduate Certificate · 6 - 12 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • 데이터 분석가를 위한 BigQuery: Google Cloud
  • Administración de Empresas Certificado MasterTrack®: Universidad de Palermo
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • Bachelor of Science in Business Administration: University of London
  • Bachelor of Applied Arts and Sciences: University of North Texas
  • Maestría en Dirección de Empresas (MBA): Universidad de Palermo
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes
  • Master of Business Administration | iMBA: University of Illinois at Urbana-Champaign
  • Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション: Google Cloud
  • BSc Data Science: University of Huddersfield

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