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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,064 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

NM

Jul 20, 2020

The course is wonderful. I learned so many things that I was unaware of. It is different from digital marketing courses on other platforms. I am sure it will help in improving my freelancing career.

DR

Mar 4, 2020

A thought provoking course which highlights the benefits of modern digital tools and applies them to marketing theory and how digital tools are changing the landscape of marketing. Highly recommend!

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4226 - 4250 of 5,372 Reviews for Marketing in a Digital World

By Manar A E M h

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Aug 16, 2020

Great

By Suvro S D

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Aug 8, 2020

great

By PERA D

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Jul 29, 2020

Good!

By Subhra C

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Jul 25, 2020

Great

By suraj s

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Jul 21, 2020

GREAT

By ZIAUL H

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Jul 8, 2020

Great

By KAVIYARASU K

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Jul 2, 2020

Super

By Aryaa S

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Jun 27, 2020

great

By Jam K M S

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Jun 27, 2020

goood

By Bhargav L

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Jun 15, 2020

great

By Sudhanshu K

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Jun 11, 2020

great

By Hrishikesh S K

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Jun 2, 2020

Great

By Agbooro H

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May 20, 2020

Great

By Talibzade N

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Apr 21, 2020

Great

By Tejas T

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Jan 18, 2020

GREAT

By Mohanad E M

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Sep 30, 2019

good1

By Adriano D

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Jul 8, 2019

Great

By Guillermo R

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Feb 26, 2019

good!

By Srishti K

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Oct 1, 2018

Great

By Daniel C

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Nov 3, 2017

Great

By Bishoy m

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Jun 15, 2017

Great

By maher a

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Feb 6, 2016

great

By Guilherme S

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Oct 4, 2015

Great

By hoangthutrang142005

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Sep 23, 2025

good

By thanhvinh2ka5

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Sep 22, 2025

good