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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
30,268 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

AG

Jun 19, 2022

thank you google for this course to know what is digital marketing , how it works , what are the definations to various tacts , various terms , types of marketing, marketing funnel and so much ...

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

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5501 - 5525 of 7,086 Reviews for Foundations of Digital Marketing and E-commerce

By Akash V

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Dec 27, 2022

good one

By Mr L

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Dec 27, 2022

its best

By Mỹ L V T

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Dec 23, 2022

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By Liliya S

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Dec 16, 2022

Awesome!

By TBJP

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Nov 19, 2022

Awesome!

By Harshendra B

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Nov 12, 2022

Awesome.

By Regina N

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Nov 3, 2022

Completo

By Gia H T N

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Oct 28, 2022

Love it

By Aya D

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Oct 26, 2022

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Oct 20, 2022

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Oct 18, 2022

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Oct 16, 2022

Awesome

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Oct 14, 2022

Perfect

By Arshad A

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Oct 13, 2022

awesome

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Oct 5, 2022

Amazing

By Hermine A

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Oct 4, 2022

Thanks!

By Laura G

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Oct 2, 2022

amazing

By Leticia S

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Sep 28, 2022

Amazing!

By Jony s

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Sep 27, 2022

best in

By Mohamed M E

•

Sep 10, 2022

perfect

By Muhammad A H R

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Sep 10, 2022

Great!!

By Khushboo

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Aug 15, 2022

Excelent

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Aug 12, 2022

amazing

By Yawar A

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Aug 1, 2022

loved it

By Subhasis D

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Jul 30, 2022

Too Good