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Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
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There are 2 modules in this course
Learners will analyze marketplace datasets, design efficient Power BI data models, and build dynamic insights using DAX calculations to support real-world business decision-making. By the end of this course, learners will be able to interpret product, store, region, transaction, and return data, create optimized lookup and fact tables, and develop calculated columns and measures for meaningful marketplace analysis.
This practical, project-based course guides learners step by step through a complete Microsoft Power BI marketplace analysis workflow, starting from understanding business requirements and raw data to building robust data models and advanced DAX logic. Learners gain hands-on experience working with realistic datasets, ensuring they can confidently apply skills in professional analytics roles.
What makes this course unique is its end-to-end, scenario-driven approach, combining data preparation, modeling best practices, and DAX fundamentals within a single cohesive marketplace project. Rather than focusing on isolated features, the course emphasizes how analytical components work together to produce accurate, scalable insights.
Upon completion, learners will be well-equipped to apply Power BI and DAX skills to real marketplace, retail, and business intelligence projects, making them job-ready for data analysis and reporting roles.
This module introduces learners to the marketplace analytics project in Microsoft Power BI by establishing business context and developing a strong understanding of product, store, region, transaction, and return data. Learners explore how foundational datasets support accurate sales analysis and enable meaningful business insights before moving into data modeling.
What's included
4 videos3 assignments
Show info about module content
4 videos•Total 34 minutes
Introduction to Project•8 minutes
Study Product Data•9 minutes
Store and Region Data•13 minutes
Study Return and Transaction Data•4 minutes
3 assignments•Total 50 minutes
Graded - Data Foundations for Marketplace Analysis•30 minutes
Project Overview & Product Insights•10 minutes
Store, Region & Transaction Understanding•10 minutes
Data Modeling & DAX for Business Insights
Module 2•2 hours to complete
Module details
This module focuses on transforming prepared marketplace data into an efficient Power BI data model by applying lookup tables, relationships, and star schema principles. Learners also develop analytical logic using DAX calculated columns and measures to generate dynamic, business-ready marketplace insights.
What's included
5 videos3 assignments
Show info about module content
5 videos•Total 37 minutes
Lookup Tables and Data Tables•3 minutes
Modelling•1 minute
Product Lookup•11 minutes
DAX Calculated Columns•8 minutes
DAX Measure•14 minutes
3 assignments•Total 50 minutes
Graded - Data Modeling & DAX for Business Insights•30 minutes
Data Structuring & Model Design•10 minutes
DAX for Marketplace Metrics•10 minutes
Earn a career certificate
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What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
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