• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Prospectiva jurídica

    Skills you'll gain: Legal Research, Legal Risk, Policy Analysis, Research, and Development, Public Policies, Policy Analysis, Policy Development, Research Methodologies, Systems Thinking, Social Sciences, Trend Analysis, Social Justice, AI literacy, Qualitative Research, Ethical Standards And Conduct, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    U

    Universidade Estadual de Campinas

    Introdução à Economia do Trabalho: Teorias e Políticas

    Skills you'll gain: Labor Law, Labor Relations, Economics, Policy, and Social Studies, Socioeconomics, Employee Relations, Economics, Social Studies, Social Sciences, Economic Development, Public Policies, Compensation Management, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    250 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Villes africaines: Environnement et enjeux de développement durable

    Skills you'll gain: Environmental Laws, Environmental Regulations, Public Health and Disease Prevention, Sustainable Development, Health Disparities, Public Health, Sanitation, Land Management, Health Equity, Land Development, Water Resources, Community Health, Water Sustainability, Environmental Policy, Social Determinants Of Health, Environmental Issue, Stormwater Management, Waste Minimization, Law, Regulation, and Compliance, Water Quality

    4.3
    Rating, 4.3 out of 5 stars
    ·
    62 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Analytics & Optimization Workshop (LinkedIn Focus)

    Skills you'll gain: Content Performance Analysis, LinkedIn, Social Media Analytics, Social Media, Social Media Content, Social Media Marketing, Spreadsheet Software, Instagram, Content Optimization, Social Media Management, Driving engagement, Data-Driven Marketing, Performance Reporting, Content Strategy, User Feedback, Prompt Engineering, Performance Analysis, Workflow Management, AI Integrations, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Risk in Modern Society

    Skills you'll gain: Risk Management, Risk Mitigation, Risk Analysis, Safety and Security, Cybersecurity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    227 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Market Equilibrium, Government Policy & Elasticity

    Skills you'll gain: Economics, Behavioral Economics, Supply And Demand, Policy Analysis, Market Dynamics, Business Economics, Public Policies, Socioeconomics, Revenue Management, Consumer Behaviour, Social Studies, Political Sciences, Decision Making, Resource Allocation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    ELL Success in the Content Classroom: Teacher Toolbox Series

    Skills you'll gain: Lesson Planning, Teaching, Parent Communication, Differentiated Instruction, Student Engagement, Instructional Strategies, Language Competency, Curriculum Planning, Education and Training, English Language, Community Outreach, Peer Review, Educational Materials, Instructional Design, Working With Children, Training Programs, Pedagogy, Instructional and Curriculum Design, Cultural Responsiveness, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    255 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Economie du sol et de l'immobilier II

    Skills you'll gain: Market Dynamics, Supply And Demand, Property and Real Estate, Real Estate, Land Management, Economic Development, Market Analysis, Economics, Financial Market, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    54 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Learning Experience Design: Orientation to the Profession

    Skills you'll gain: Instructional Design, Learning Theory, Design, Design Thinking, Education Software and Technology, Professional Development, Human Centered Design, Diversity Equity and Inclusion Initiatives, Technology Strategies, Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Trade, Immigration and Exchange Rates in a Globalized World

    Skills you'll gain: International Finance, Economics, Financial Policy, International Relations, Economics, Policy, and Social Studies, Economic Development, Socioeconomics, Payment Systems, Social Studies, Supply And Demand, Market Dynamics, Demography, Policy Analysis, Trend Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    302 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Cybersecurity Policy for Aviation and Internet Infrastructures

    Skills you'll gain: Infrastructure Security, Cyber Risk, Cyber Security Policies, Cyber Security Assessment, Cybersecurity, Security Management, Cyber Security Strategy, Risk Management Framework, Technology Roadmaps, Network Infrastructure, Transportation Operations, Mobile Security

    4.7
    Rating, 4.7 out of 5 stars
    ·
    260 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Requerimientos, planeación, ejecución y medición de estrategias para redes sociales

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media Campaigns, Digital Media Strategy, Content Marketing, Communication Planning, Marketing Strategies, Social Media Analytics, Marketing Communications, Content Strategy, Strategic Communication, Campaign Planning, Campaign Management, Marketing, Customer Engagement, Communication Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    544 reviews

    Mixed · Course · 1 - 3 Months

1…979899…580

In summary, here are 10 of our most popular social media marketing courses

  • Prospectiva jurídica: Universidad Nacional Autónoma de México
  • Introdução à Economia do Trabalho: Teorias e Políticas: Universidade Estadual de Campinas
  • Villes africaines: Environnement et enjeux de développement durable: École Polytechnique Fédérale de Lausanne
  • Analytics & Optimization Workshop (LinkedIn Focus): University of California, Davis
  • Risk in Modern Society: Universiteit Leiden
  • Market Equilibrium, Government Policy & Elasticity: University of Illinois Urbana-Champaign
  • ELL Success in the Content Classroom: Teacher Toolbox Series: Arizona State University
  • Economie du sol et de l'immobilier II: École Polytechnique Fédérale de Lausanne
  • Learning Experience Design: Orientation to the Profession: University of Michigan
  • Trade, Immigration and Exchange Rates in a Globalized World: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok