Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of California, Davis
Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Content Optimization, Target Audience, Branding, Target Market, Digital Marketing, Consumer Behaviour, User Research, Algorithms, Data Analysis, Business Reporting
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Generative AI, Web Content Accessibility Guidelines, Social Media Content, TikTok, AI powered creativity, Photo/Video Production and Technology, Copywriting, Responsible AI, Prompt Engineering, Content Creation, Video Editing, Social Media Campaigns, Writing, Social Media Strategy, Photo Editing, Content Strategy, Business Ethics, Ethical Standards And Conduct, Brand Management
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Customer Insights, Customer Analysis, Customer Data Management, Data-Driven Marketing, Customer Relationship Management (CRM) Software, Customer Relationship Management, Marketing Analytics, Customer Engagement, Target Audience, Customer experience improvement, Personalized Campaigns, Data Integration, Email Marketing, Web Analytics, Driving engagement, Data Governance, Digital Analysis, Performance Measurement, Data Storytelling, Data Modeling
Beginner · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Human Resources, IT Management, Branding, Customer Relationship Management, Brand Marketing, Marketing, Enterprise Resource Planning, Talent Management, Brand Management, Business Process Management, Marketing Management, Business Process, Business Economics, Customer Relationship Management (CRM) Software, Market Dynamics, Economics, Economic Development
Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Target Audience, Email Marketing, Customer Analysis, Marketing Automation, Customer Relationship Management (CRM) Software, Customer Engagement, Campaign Management, Marketing Strategy and Techniques, Loyalty Programs, Driving engagement, Email Automation, Data-Driven Marketing, Customer Insights, Marketing Operations, Customer Retention, Marketing Planning
Beginner · Course · 1 - 4 Weeks

Sage Publications
Skills you'll gain: Sales Prospecting, Closing (Sales), Sales Presentation, Sales Process, Sales Management, Active Listening, Selling Techniques, Conflict Management, Customer Acquisition Management, Sales, Prospecting and Qualification, Account Strategy, Sales Strategy, General Sales Practices, Persuasive Communication, Customer Relationship Management, Customer Analysis, Sales Development, Ethical Standards And Conduct, Network Administration
Beginner · Specialization · 3 - 6 Months

Universidad de Palermo
Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Human Resources, Branding, Cost Management, Cost Accounting, Brand Marketing, Marketing, Talent Management, Brand Management, Budget Management, Marketing Management, Business Economics, Leadership Development, Business Leadership, Organizational Strategy, Market Dynamics, Economics
Beginner · Specialization · 3 - 6 Months
Starweaver
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Search Engine Marketing, Content Optimization, Google Analytics, Digital Marketing, Web Analytics, Competitive Analysis, Content Strategy, WordPress, Web Content, Content Creation, ChatGPT, Earned Media, AI Workflows, Auditing, Technical Communication, Core Data (Software)
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Email Automation, Email Marketing, ChatGPT, Prompt Engineering, AI Workflows, Content Performance Analysis, Generative AI, Workflow Management, Copywriting, Performance Analysis, Editing, Writing and Editing, Writing, Branding, Program Standards, Version Control
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Microsoft 365
Intermediate · Guided Project · Less Than 2 Hours

SkillsBooster Academy
Skills you'll gain: Content Scheduling, Social Media Content, AI powered creativity, Anthropic Claude, Content Creation, Social Media, Generative AI, Content Development and Management, Social Media Management, Prompt Engineering, Brand Strategy, Instagram, TikTok, Content Strategy, Artificial Intelligence, Writing and Editing, Target Audience, LinkedIn, Product Promotion
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Quality Management, Project Closure, Team Management, Project Management, Product Quality (QA/QC), Project Management Life Cycle, Quality Assessment, Quality Assurance, Team Leadership, Project Controls, Project Implementation, Issue Tracking, Team Building, Project Coordination, Leadership and Management, Project Management Software, Project Risk Management, Data Storytelling, Risk Management, Strategic Thinking
Beginner · Course · 1 - 3 Months