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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Arizona

    Strategic Digital Marketing: Digital Marketing Channels

    Skills you'll gain: Search Engine Marketing, Pay Per Click Advertising, Google Ads, Search Engine Optimization, Digital Marketing, Cross-Channel Marketing, Keyword Research, Digital Marketing Campaigns, Online Advertising, Paid media, Social Media Strategy, Marketing Channel, Marketing Strategies, Social Media, Digital Brand Strategy, Social Media Campaigns, Social Media Content, Social Media Marketing, Integrated Marketing Communications, Analytical Skills

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Advanced Content and Social Tactics to Optimize SEO

    Skills you'll gain: Search Engine Optimization, Target Audience, Content Creation, Content Marketing, Social Media Strategy, Content Optimization, Web Analytics and SEO, Social Media Content, Social Media Marketing, Social Media, Content Strategy, Case Studies, Drive Engagement, Brand Awareness, Relationship Building, Influencing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Engagement & Nurture Marketing Strategies

    Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Social Media Content, Content Marketing, Social Media Analytics, Marketing Effectiveness, Digital Media Strategy, Marketing Design, Target Market, Drive Engagement, Customer Engagement, Content Creation, Multimedia, Writing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Flick Social for Beginners: Accelerating Social Media Output

    Skills you'll gain: Social Media Campaigns, Content Scheduling, Social Media Management, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Keyword Research, Campaign Management, Content Creation, Digital Marketing Tools, Target Market, Driving engagement, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Metrics & Schedule Social Posts

    Skills you'll gain: Content Scheduling, Digital Marketing Tools, Content Performance Analysis, Social Media Management, Social Media Content, Key Performance Indicators (KPIs), Social Media Analytics, Data-Driven Marketing, Social Media, Campaign Management, Digital Marketing Campaigns, Performance Metric, Business Metrics, Performance Measurement, Data Analysis, Content Development and Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Marketing en Redes Sociales Proyecto Final

    Skills you'll gain: Persona Development, Performance Measurement, Performance Metric, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media Marketing, Social Media, Business Marketing, Goal Setting, Social Media Management, Active Listening, B2B Sales, Drive Engagement, Marketing Strategies, Marketing Planning, Social Media Analytics, Digital Media Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing

    Skills you'll gain: Data-Driven Marketing, Digital Brand Strategy, Digital Marketing Campaigns, Customer Engagement, Journey Mapping, Digital Marketing Tools, Direct Marketing, Driving engagement, Marketing Strategy and Techniques, Online Advertising, Digital Advertising, MarTech, Data Architecture, Strategic Marketing, Social Media Marketing, Consumer Behaviour, Customer Insights, Emerging Technologies, Experimentation, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    23K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Foundations of Digital Social Selling

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    2026 Instagram Marketing: Viral Algorithms Plus Ads

    Skills you'll gain: Instagram, Social Media Content, Social Media Management, Facebook, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Marketing Automation, Content Creation, Advertising Campaigns, Digital Advertising, Advertising, Content Strategy, Drive Engagement, Subcontracting

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Posts and Ads

    Skills you'll gain: Social Media Content, Copywriting, Social Media Strategy, Social Media, Content Scheduling, Social Media Marketing, Paid media, Content Strategy, Brand Strategy, Digital Advertising

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Cómo hacer publicidad en instagram

    Skills you'll gain: Instagram, Meta Ads Manager, Advertising Campaigns, Social Media Management, Social Media, Advertising, Social Media Marketing, Social Media Campaigns, Online Advertising, Social Media Content, Digital Advertising, E-Commerce, Account Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    46 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Foundations & Strategy Basics

    Skills you'll gain: Marketing Effectiveness, Social Media, Social Media Marketing, Marketing Strategy and Techniques, Marketing Strategies, Digital Media Strategy, Social Media Strategy, Customer Analysis, Social Media Campaigns, Social Media Content, Campaign Planning, Marketing, Marketing Analytics, Digital Brand Strategy, Strategic Marketing, Product Promotion, Promotional Strategies, Digital Marketing, Consumer Behaviour, Facebook

    Mixed · Course · 1 - 4 Weeks

1…91011…547

In summary, here are 10 of our most popular social media marketing courses

  • Strategic Digital Marketing: Digital Marketing Channels: University of Arizona
  • Advanced Content and Social Tactics to Optimize SEO: University of California, Davis
  • Engagement & Nurture Marketing Strategies: Northwestern University
  • Flick Social for Beginners: Accelerating Social Media Output: Coursera
  • Analyze Metrics & Schedule Social Posts: Coursera
  • Marketing en Redes Sociales Proyecto Final: Tecnológico de Monterrey
  • Digital Marketing: University of Illinois Urbana-Champaign
  • Foundations of Digital Social Selling: LearnQuest
  • 2026 Instagram Marketing: Viral Algorithms Plus Ads: Alex Genadinik
  • Optimize Posts and Ads: Coursera

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