• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Learning Experience Design: Orientation to the Profession

    Skills you'll gain: Instructional Design, Learning Theory, User Experience Design, Design, Design Thinking, Disabilities, Education Software and Technology, Professional Development, Diversity Equity and Inclusion Initiatives, User Centered Design, Emerging Technologies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    U

    University of Alberta

    Arctic Economy

    Skills you'll gain: International Relations, Socioeconomics, Cultural Sensitivity, Global Marketing, Cultural Diversity, Natural Resource Management, World History, Culture, Sustainable Development, Economic Development, Economics, Environment and Resource Management, Governance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    The Economics of AI

    Skills you'll gain: Agentic systems, Economics, Artificial Intelligence, Economic Development, Socioeconomics, Public Policies, Automation, Labor Relations, Emerging Technologies, Theoretical Computer Science, Market Dynamics, Growth Strategies, Policy Analysis, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    65 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Manchester

    Global Health and Humanitarianism

    Skills you'll gain: Health Equity, Health Disparities, Public Health, Healthcare Ethics, Emergency Response, Emergency Services, Safety and Security, International Relations, Infectious Diseases, Policy Analysis, Chronic Diseases, Advocacy, Law, Regulation, and Compliance, Vulnerability, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    287 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Genomics for Law

    Skills you'll gain: Intellectual Property, Healthcare Ethics, Clinical Research Ethics, Criminal Investigation and Forensics, Informed Consent, Medical Privacy, Legal Risk, Law, Regulation, and Compliance, Information Privacy, Legal Research, Legal Proceedings, Regulation and Legal Compliance, Life Sciences, Personal Injury Law, Case Law, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    161 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Learning Experience Design: Development and Evaluation

    Skills you'll gain: Web Content Accessibility Guidelines, Educational Materials, Multimedia, Instructional Design, Education Software and Technology, Professional Development, Content Creation, Design Strategies, Quality Assurance, Constructive Feedback, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Università di Napoli Federico II

    Comparative Research Designs and Methods

    Skills you'll gain: Research Methodologies, Qualitative Research, Research Design, Social Sciences, Case Studies, Statistical Analysis, Systems Thinking, Computational Logic, Regression Analysis, Political Sciences

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Michigan

    Community Awareness: Police Brutality in the U.S.

    Skills you'll gain: Community Organizing, Social Justice, Community and Social Work, Advocacy, Cultural Responsiveness, Journalism, Public Safety and National Security, Diversity Awareness, Public History, Public Policies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Jugar y Aprender Matemática en aulas heterogéneas

    Skills you'll gain: Mathematics Education, Childhood Education and Development, Teaching, Geometry, Arithmetic, Pedagogy, Learning Theory, Discussion Facilitation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    175 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Fundamentos de Políticas Públicas

    Skills you'll gain: Policy Analysis, Public Policies, Policy Development, Program Evaluation, Economics, Policy, and Social Studies, Social Impact, Social Sciences, Public Administration, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Basic Information Literacy

    Skills you'll gain: digital literacy, Brainstorming, Planning, Data Ethics, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    167 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Commonwealth Education Trust

    Foundations of Teaching for Learning: Learners and Learning

    Skills you'll gain: Student Engagement, Teaching, Pedagogy, Classroom Management, Working With Children, Child Development, Student-Centred Learning, Learning Theory, Collaboration, Cultural Diversity, Substance Abuse

    4.7
    Rating, 4.7 out of 5 stars
    ·
    278 reviews

    Mixed · Course · 1 - 3 Months

1…808182…440

In summary, here are 10 of our most popular social media marketing courses

  • Learning Experience Design: Orientation to the Profession: University of Michigan
  • Arctic Economy : University of Alberta
  • The Economics of AI: University of Virginia
  • Global Health and Humanitarianism: University of Manchester
  • Genomics for Law: University of Illinois Urbana-Champaign
  • Learning Experience Design: Development and Evaluation: University of Michigan
  • Comparative Research Designs and Methods: Università di Napoli Federico II
  • Community Awareness: Police Brutality in the U.S. : University of Michigan
  • Jugar y Aprender Matemática en aulas heterogéneas: Universidad Austral
  • Fundamentos de Políticas Públicas: Pontificia Universidad Católica del Perú

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok