• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Log In
Join for Free
  • Browse
  • Advertising

Advertising Courses

Advertising courses can help you learn campaign strategy, audience targeting, creative development, and media planning. You can build skills in copywriting, brand management, and analytics to measure campaign effectiveness. Many courses introduce tools like Google Ads, social media platforms, and analytics software, showing how these resources can enhance your advertising efforts and optimize outreach.


Popular Advertising Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Working with the Media

    Skills you'll gain: Press Releases, Media Relations, Public Relations, Marketing and Public Relations, Media and Communications, Crisis Management, Corporate Communications, Strategic Communication, Branding, Brand Management, Communication Strategies, Storytelling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    101 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.9K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Small Business Marketing Using YouTube

    Skills you'll gain: Marketing Analytics, Video Production, Social Media Marketing, Social Media Content, Business Marketing, Marketing Channel, Customer Engagement, Gmail, Target Audience, Content Creation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Search and Display Advertising

    Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Paid media, Web Analytics and SEO, Marketing Automation, Bidding, Automation, A/B Testing, Consumer Behaviour, Key Performance Indicators (KPIs), Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Social Media Content, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Game Design, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    345 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Strategy, Marketing, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Consumer Behaviour, Promotional Strategies, Value Propositions, Market Analysis, Revenue Management, Brand Management, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    732 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to edit and improve a Facebook Ad

    Skills you'll gain: Facebook, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Advertising, Social Media Strategy, Digital Advertising, Content Performance Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    20 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Organic Marketing: Facebook Groups For Small Businesses

    Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Social Media Marketing, Social Media, Business Marketing, Drive Engagement, Marketing, Marketing Planning, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    754 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google

    Satisfaction Guaranteed: Develop Customer Loyalty Online

    Skills you'll gain: Loyalty Programs, Customer Retention, E-Commerce, Customer Relationship Management, Web Analytics, Digital Marketing, Product Improvement, Email Marketing, Marketing Analytics, Customer Insights, Portfolio Management, Generative AI Agents, Performance Metric

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Publicidad Digital con Google AdWords

    Skills you'll gain: Google Ads, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Performance Analysis, Online Advertising, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Bidding, Content Strategy, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Marketing in a Digital World

    Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Digital Transformation, Digital Advertising, E-Commerce, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Meta Ads Manager for Beginners: GenAI Feature Integration

    Skills you'll gain: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Budget Management, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

Searches related to advertising

advertising and society
advertising with meta
advertising and e-commerce on tiktok
advertising in the age of generative ai
fundamentals of social media advertising
ppc advertising
programmatic advertising
integrated marketing communications: advertising, public relations, digital marketing and more
1…8910…71

In summary, here are 10 of our most popular advertising courses

  • Working with the Media: University of Colorado Boulder
  • From Likes to Leads: Interact with Customers Online: Google
  • Small Business Marketing Using YouTube: Coursera
  • Search and Display Advertising: University of Colorado Boulder
  • Storytelling in Branding and Content Marketing : IE Business School
  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
  • How to edit and improve a Facebook Ad: Coursera
  • Organic Marketing: Facebook Groups For Small Businesses: Coursera
  • Satisfaction Guaranteed: Develop Customer Loyalty Online: Google
  • Publicidad Digital con Google AdWords: Universidad Austral

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok