• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Understanding the Healthcare Ecosystem

    Skills you'll gain: Health Systems, Process Improvement, Healthcare Industry Knowledge, Patient Flow, Process Management, Health Policy, Health Technology, Health Care Administration, Market Dynamics, Health Care Procedure and Regulation, Medical Management, Health Care, Health Informatics, Stakeholder Analysis, Supply Chain, Digital Transformation, Supply Chain Management, Innovation, Organizational Structure, Business Analysis

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    ISC2

    Information Technologies and Security in Healthcare Settings

    Skills you'll gain: Medical Privacy, Health Technology, Health Information Management, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Healthcare Industry Knowledge, Data Management, Health Care, Health Informatics, Cloud Security, Personally Identifiable Information, Health Care Procedure and Regulation, Regulatory Compliance, Information Systems Security, Information Privacy, Data Storage Technologies, Information Management, Data Security, Health Information Management and Medical Records, Data Loss Prevention, Information Technology

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Estimating Fundamentals

    Skills you'll gain: Construction Estimating, Risk Management, Cost Estimation, Project Risk Management, Project Estimation, Construction Management, Estimation, Bidding, Construction, Cost Management, Construction Accounting, Verification And Validation, Cost Accounting, Workflow Management, Proposal Development, Business Ethics, Ethical Standards And Conduct, Project Management, Project Documentation

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    東亞儒學:孟子一(East Asian Confucianisms: Mencius (1))

    Skills you'll gain: Political Sciences, Ancient History, Liberal Arts, Pedagogy, Social Sciences, Culture, Human Learning, Cultural Diversity, Conflict Management, Ethical Standards And Conduct, Social Justice, Intercultural Competence, Governance

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    L

    Logical Operations

    Microsoft Project 2019–2024/365: Part 1

    Skills you'll gain: Microsoft Project, Resource Management, Project Management Software, Resource Allocation, Project Schedules, Project Planning, Resource Planning, Project Design, Project Scoping, Microsoft 365, Milestones (Project Management), Project Management, Work Breakdown Structure, Project Coordination, Process Optimization, Project Estimation, Timelines, Scheduling, Productivity Software, User Interface (UI)

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Curiosity: A Necessary Ingredient for Successful Innovation

    Skills you'll gain: Curiosity, Design Thinking, Persona Development, Innovation, Customer Analysis, Target Audience, Creative Problem-Solving, Customer Insights, Market Research, Entrepreneurship, User Feedback, Customer Engagement, Problem Solving, Communication, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    تحليل منتجات الشركة والتخطيط الاستراتيجي للسوق

    Skills you'll gain: Marketing Planning, Strategic Marketing, Product Strategy, Product Marketing, Business Planning, Market Analysis, Market Opportunities, Competitive Analysis, Marketing Strategy and Techniques, Marketing Strategies, Business Strategy, Target Market, Product Lifecycle Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    YouTube Strategy: Effective Content

    Skills you'll gain: Content Scheduling, Content Strategy, Video Production, Content Development and Management, Social Media Content, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, Production Process, Ideation, Digital Marketing Tools, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Diseño de proyectos de gobierno digital

    Skills you'll gain: Digital Transformation, Talent Management, Human Capital, Technology Strategies, Cybersecurity, Administration, Project Design, Data Governance, Policy Development, Data Integration, Public Administration, Cyber Security Strategy, Governance, Program Evaluation, Continuous Monitoring, Strategic Planning, Process Improvement, Key Performance Indicators (KPIs), Data Management, Regulation and Legal Compliance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    AWS: Networking

    Skills you'll gain: Virtual Networking, Amazon Web Services, Network Architecture, Network Infrastructure, Network Routing, General Networking, Network Monitoring, Network Planning And Design, Network Security, Remote Access Systems

    3.8
    Rating, 3.8 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Science and Technology of China

    高效协作

    Skills you'll gain: Productivity, Workflow Management, Productivity Software, Collaboration, Operational Efficiency, Process Management, Teamwork, Knowledge Transfer, Collaborative Software, Process Optimization, Team Collaboration, Learning Strategies, Data Sharing

    4
    Rating, 4 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Fundamentos de la Industria de Hidrocarburos

    Skills you'll gain: Petroleum Industry, Oil and Gas, Market Dynamics, Global Marketing, Energy and Utilities, Price Negotiation, Environmental Issue, Economic Development, Economics, Climate Change Mitigation, Manufacturing and Production, Socioeconomics, Process Engineering, Social Studies, Sustainable Systems, Production Process, Natural Resource Management, Workforce Development, Risk Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

1…672673674…834

In summary, here are 10 of our most popular brand management courses

  • Understanding the Healthcare Ecosystem: University of Illinois Urbana-Champaign
  • Information Technologies and Security in Healthcare Settings: ISC2
  • Estimating Fundamentals: University of California, Davis
  • 東亞儒學:孟子一(East Asian Confucianisms: Mencius (1)): National Taiwan University
  • Microsoft Project 2019–2024/365: Part 1: Logical Operations
  • Curiosity: A Necessary Ingredient for Successful Innovation: Arizona State University
  • تحليل منتجات الشركة والتخطيط الاستراتيجي للسوق: Alfaisal University | KLD
  • YouTube Strategy: Effective Content: Coursera
  • Diseño de proyectos de gobierno digital: Banco Interamericano de Desarrollo
  • AWS: Networking: Whizlabs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok