• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategy Formulation

    Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Resource Management, Corporate Strategy, Competitive Analysis, Decision Making, Market Analysis, Global Marketing, Growth Strategies, Market Opportunities, Value Propositions, Market Dynamics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Trading Algorithms

    Skills you'll gain: Financial Trading, Financial Analysis, Financial Statements, Financial Statement Analysis, Return On Investment, Securities Trading, Financial Market, Market Dynamics, Analysis, Decision Making, Cash Flows, Investments, Statistical Hypothesis Testing, Accruals

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Understanding User Needs

    Skills you'll gain: UI/UX Research, Qualitative Research, User Research, Design Research, User Experience, Research Methodologies, Needs Assessment, Research and Design, Interviewing Skills, Human Centered Design, Research, Human Computer Interaction, Research Design, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    550 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Designing Navigation and Search for Digital Experiences

    Skills you'll gain: Information Architecture, User Experience, Experience Design, User Experience Design, User Interface and User Experience (UI/UX) Design, UI/UX Strategy, Usability, Interaction Design, User Flows, User Interface (UI) Design, Web Design, UI/UX Research, AI Enablement, Web Development, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Wesleyan University

    Schizophrenia

    Skills you'll gain: Psychosocial Assessments, Psychiatry, Pharmacotherapy, Clinical Psychology, Mental Health Diseases and Disorders, Pharmacology, Psychiatric Assessments, Psychotherapy, Psychology, Mental Status Examination, Psychological Evaluations, Mental Health Therapies, Patient Evaluation, Neurology, Scientific Methods, Magnetic Resonance Imaging, Research Methodologies, Medical Imaging, Case Studies, Patient Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.5K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Diagram Design Excellence

    Skills you'll gain: Microsoft Visio, Diagram Design, Animations, Peer Review, Visual Design, Design Reviews, User Flows, Graphic and Visual Design, Layout Design, Style Guides, Process Design, Graphic and Visual Design Software, User Acceptance Testing (UAT), Usability Testing, Verification And Validation, User Research, Technical Communication, Business Process Modeling, Design Elements And Principles

    Advanced · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Foundations of Data Structures and Algorithms

    Skills you'll gain: Theoretical Computer Science, Algorithms, Graph Theory, Data Structures, Operations Research, Quantum computing, Public Key Cryptography Standards (PKCS), Cryptography, Programming Principles, Computational Thinking, Design Strategies, Cryptographic Protocols, Applied Mathematics, Tree Maps, Encryption, Network Model, Combinatorics, Data Science, Mathematical Software, Python Programming

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    970 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Sage Publications

    Foundations of Ethical Selling and Strategic Preparation

    Skills you'll gain: Sales Prospecting, Sales Process, Customer Acquisition Management, Sales, Prospecting and Qualification, Account Strategy, Sales Strategy, Customer Analysis, Lead Generation, Value Propositions, General Sales Practices, Selling Techniques, Sales Management, Customer Insights, Business Research, Customer Relationship Management, Strategic Marketing, Negotiation, Planning, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Portfolio Management and Factor Investing

    Skills you'll gain: Portfolio Management, Portfolio Risk, Investment Management, Investments, Asset Management, Financial Market, Risk Management, Risk Modeling, Finance, Risk Analysis, Financial Forecasting, Forecasting, Financial Analysis, Correlation Analysis, Benchmarking, Variance Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Planning and Risk Management Essentials

    Skills you'll gain: Derivatives, Financial Planning, Risk Management, Wealth Management, Portfolio Management, Financial Market, Market Data, Insurance, Asset Management, Risk Management Framework, Risk Mitigation, Financial Trading, Fixed Asset, Portfolio Risk, Insurance Policies, Financial Management, Investment Management, Planning, Analysis, Construction

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Brand Management and Brand Equity Strategy

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Marketing, Integrated Marketing Communications, Brand Awareness, Strategic Marketing, Consumer Behaviour, Digital Brand Strategy, Marketing, Target Market, Marketing Management, Marketing Communications, Cross-Channel Marketing, Business Strategy, Customer Analysis, Marketing Strategy and Techniques, Digital Media Strategy, Promotional Strategies, Web Presence

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    T

    Taipei Medical University

    Clinical Pharmacokinetics: Dosing and Monitoring

    Skills you'll gain: Pharmacotherapy, Pharmacology, Medical Prescription, Drug Interaction, Medication Therapy Management, Medication Dispensation, Clinical Monitoring, Pharmacy, Pharmaceuticals, Clinical Research, Drug Development, Pharmaceutical Terminology, Nephrology, Patient Safety, Mathematical Modeling, Physiology, Analytical Testing, Biochemistry, Continuous Monitoring, Biotechnology

    Intermediate · Course · 1 - 3 Months

1…616263…443

In summary, here are 10 of our most popular market research courses

  • Strategy Formulation: Copenhagen Business School
  • Trading Algorithms: Indian School of Business
  • Understanding User Needs: University of Michigan
  • Designing Navigation and Search for Digital Experiences: Packt
  • Schizophrenia: Wesleyan University
  • Diagram Design Excellence: Microsoft
  • Foundations of Data Structures and Algorithms: University of Colorado Boulder
  • Foundations of Ethical Selling and Strategic Preparation: Sage Publications
  • Portfolio Management and Factor Investing: EDUCBA
  • Financial Planning and Risk Management Essentials: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok