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Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: New
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    U

    Universitat Autònoma de Barcelona

    Digital Brand Builders: From Strategy to Social Influence

    Skills you'll gain: Digital Brand Strategy, Brand Management, Brand Strategy, Branding, Brand Marketing, Strategic Marketing, Marketing Strategies, Brand Loyalty, Social Media Marketing, Storytelling, Digital Marketing, digital literacy, Marketing Channel, Influencing, Personal Development, Community Development, Performance marketing, Employee Engagement, Corporate Strategy, Analytics

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Agile Project Management

    Skills you'll gain: Agile Project Management, Backlogs, Agile Software Development, Agile Methodology, User Story, Sprint Planning, Agile Product Development, Product Roadmaps, Sprint Retrospectives, Coaching, Team Management, Organizational Change, Prioritization, Problem Solving, Influencing

    4.8
    Rating, 4.8 out of 5 stars
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    15K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Construction Project Management

    Skills you'll gain: Construction Management, Construction, Building Information Modeling, Environment Health And Safety, Construction Estimating, Project Schedules, Lean Methodologies, Work Breakdown Structure, Project Management, Project Management Life Cycle, Sustainability Standards, Contract Management, Project Planning, Project Risk Management, Project Finance, Scheduling

    4.8
    Rating, 4.8 out of 5 stars
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    7.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    I

    IBM

    IBM AI Product Manager

    Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Product Strategy, Generative AI, New Product Development, Product Management, Product Lifecycle Management, Generative Model Architectures, Product Development, Innovation, ChatGPT, Product Roadmaps, Product Planning, Responsible AI, Commercialization, Generative Adversarial Networks (GANs), Artificial Intelligence, Product Strategy, Project Management Life Cycle, Product Design

    4.7
    Rating, 4.7 out of 5 stars
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    36K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    S

    Sage Publications

    Music Management, Marketing and PR

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    I

    IBM

    Generative AI for Product Managers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Product Strategy, ChatGPT, Generative AI, Generative Model Architectures, Commercialization, Product Management, AI Enablement, Google Gemini, Product Lifecycle Management, Stakeholder Communications, Technical Product Management, AI literacy, Customer experience improvement, Team Building, Responsible AI, Stakeholder Engagement, Artificial Intelligence, Creativity

    4.7
    Rating, 4.7 out of 5 stars
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    12K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Luxury Hospitality & Brand Innovation

    Skills you'll gain: Customer experience improvement, Customer experience strategy (CX), Service Design, Change Management, Social Media Analytics, Organizational Change, Hospitality Management, Content Creation, Hospitality Services, Design Thinking, Social Media Marketing, Brand Marketing, Service Management, Digital Marketing, Content Marketing, Social Media Management, Search Engine Optimization, Design, Prototyping, Leadership

    4.4
    Rating, 4.4 out of 5 stars
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    202 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
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    R

    Rice University

    Engineering Project Management

    Skills you'll gain: Cost Estimation, Project Scoping, Communication Planning, Cost Management, Scope Management, Project Estimation, Project Schedules, Earned Value Management, Scheduling, Team Management, Quality Assurance, Stakeholder Management, Team Performance Management, Risk Management, Organizational Structure, Procurement, Project Documentation, Stakeholder Engagement, Project Management, Planning

    4.7
    Rating, 4.7 out of 5 stars
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    4.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Project Managers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Responsible AI, Generative Model Architectures, Google Gemini, AI literacy, Project Management, LLM Application, AI Enablement, Project Management Life Cycle, Data Ethics, Case Studies, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Project Documentation, Augmented and Virtual Reality (AR/VR), Automation, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    12K reviews

    Intermediate · Specialization · 1 - 3 Months

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    E

    Erasmus University Rotterdam

    Innovation Management

    Skills you'll gain: Innovation, Creativity, New Product Development, Ideation, Brainstorming, Process Development, Design Thinking, Product Management, Diversity and Inclusion, Process Management, Organizational Strategy, Team Management, Organizational Structure, Project Implementation, Business Modeling, Business Strategy, Leadership, Lean Methodologies

    4.7
    Rating, 4.7 out of 5 stars
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    2.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Project Management

    Skills you'll gain: Stakeholder Management, Stakeholder Engagement, IT Management, Project Management, Stakeholder Communications, Information Technology, Project Risk Management, Agile Project Management, Relationship Management, Agile Methodology, Project Planning, Initiative and Leadership, Interpersonal Communications, Resource Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Managing Employee Performance

    Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Employee Performance Management, Constructive Feedback, Management Training And Development, Performance Measurement, People Management, Human Resources Management and Planning, Performance Improvement, Employee Engagement, Goal Setting, Culture

    4.7
    Rating, 4.7 out of 5 stars
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    2.8K reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular brand management courses

  • Digital Brand Builders: From Strategy to Social Influence: Universitat Autònoma de Barcelona
  • Agile Project Management: Google
  • Construction Project Management: Columbia University
  • IBM AI Product Manager: IBM
  • Music Management, Marketing and PR: Sage Publications
  • Generative AI for Product Managers: IBM
  • Luxury Hospitality & Brand Innovation: Starweaver
  • Engineering Project Management: Rice University
  • Generative AI for Project Managers: IBM
  • Innovation Management: Erasmus University Rotterdam

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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