Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Virginia
Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Competitive Analysis, Corporate Strategy, Business Strategy, Strategic Thinking, Business Economics, Emerging Technologies, Technology Roadmaps, Market Dynamics, Change Management, Innovation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Public Affairs, Content Management, Web Content, Performance Reporting, Storytelling, Content Management Systems, Press Releases, Content Strategy, Report Writing, Social Media Content, Marketing Effectiveness, Communication Strategies, Generative AI
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Content Performance Analysis, Generative AI, AI Workflows, Web Content, Prompt Engineering, AI Product Strategy, Search Engine Optimization, Content Creation, Content Strategy, Content Marketing, Public Relations, ChatGPT
Beginner · Course · 1 - 3 Months
IE Business School
Skills you'll gain: Brand Strategy, Customer experience strategy (CX), Branding, Storytelling, Production Planning, Brand Awareness, Logo Design, Content Marketing, Target Audience, Advertising Campaigns, Target Market, Content Creation, Customer experience improvement, Advertising, Marketing Design, Creative Design, Brand Management, Journalism, Creativity, Communication
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Product Management, Go To Market Strategy, Product Planning, User Experience, Market Analysis, Revenue Management, Product Lifecycle Management, UI/UX Strategy, Product Roadmaps, Product Design, Product Strategy, Sprint Retrospectives, User Interface and User Experience (UI/UX) Design, Marketing Analytics, Product Testing, Sprint Planning, A/B Testing, Driving engagement, Agile Methodology, Stakeholder Management
Intermediate · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, AI Orchestration, Generative AI, Workflow Management, AI Enablement, Agentic systems, Strategic Decision-Making, Business Intelligence, Business Leadership, Data-Driven Decision-Making, Organizational Leadership, Automation, Strategic Planning, Talent Acquisition, Procurement, Planning
Beginner · Specialization · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Social Media Strategy, Social Media, Social Media Marketing, Content Marketing, Plan Execution, Performance Measurement, Marketing Strategies, Content Strategy, Campaign Management, Marketing, Communication Strategies, Goal Setting, Customer Engagement
Mixed · Course · 1 - 3 Months

Copenhagen Business School
Skills you'll gain: FinTech, Technology Strategies, Payment Systems, Case Studies, Financial Services, Digital Transformation, International Finance, Banking Services, Mobile Banking, Banking, Innovation, Financial Regulations, Business Technologies, Business Transformation, Financial Market, Competitive Analysis, Analysis, Financial Regulation, Business Strategy, Business Analysis
Beginner · Specialization · 3 - 6 Months

Erasmus University Rotterdam
Skills you'll gain: Innovation, Creativity, Brainstorming, Process Development, Design Thinking, Organizational Leadership, Product Development, Diversity and Inclusion, Product Lifecycle Management, Team Management, Business Strategy, Lean Methodologies
Beginner · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, Generative AI, AI Orchestration, Workflow Management, AI Enablement, Agentic systems, LLM Application, Productivity, OpenAI, AI Personalization, Business Process Automation, AI Product Strategy, Large Language Modeling, Automation, Artificial Intelligence, Expense Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: User Research, User Experience Design, Design Thinking, User Centered Design, Usability, Persona (User Experience), User Interface (UI), Web Content Accessibility Guidelines, Wireframing, Prototyping, Sprint Retrospectives, Sprint Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Ads, Bidding, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Online Advertising, Keyword Research, Performance marketing, Digital Advertising, Campaign Management, Web Analytics, Marketing Strategies, Target Audience
Beginner · Course · 1 - 3 Months