Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
Universidad de Palermo
Skills you'll gain: Human Resource Strategy, Key Performance Indicators (KPIs), Strategic Marketing, Team Performance Management, Human Capital, Human Resources Management and Planning, Human Resources, Marketing, Marketing Operations, Strategic Decision-Making, Data-Driven Marketing, Talent Management, Leadership and Management, IT Management, Branding, Enterprise Resource Planning, Technology Strategies, Marketing Planning, Business Management, Business Leadership
Credit offered
Mastertrack · 6 - 12 Months

IIT Roorkee
Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Succession Planning, Material Requirements Planning, Business Process Management, Management Accounting, Statistical Process Controls, Human Resource Management, Product Management, Marketing Management, Cash Management, Revenue Management
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Exploratory Data Analysis, Data Wrangling, Data Pipelines, AI Workflows, Big Data, Google Cloud Platform, Data Visualization Software, AI Integrations, Prompt Engineering, Query Languages, SQL
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Business Ethics, Responsible AI, Ethical Standards And Conduct, Legal Risk, Sustainable Development, Law, Regulation, and Compliance, Medical Privacy, Information Privacy, Artificial Intelligence and Machine Learning (AI/ML), Decision Making, Artificial Intelligence, Accountability, Business Strategy, Safety and Security, Emerging Technologies, Human Centered Design
Mixed · Course · 1 - 3 Months

Skills you'll gain: Model Deployment, Apache Spark, Time Series Analysis and Forecasting, MLOps (Machine Learning Operations), Big Data, Feature Engineering, Statistical Analysis, Distributed Computing, Forecasting, Anomaly Detection, Generative AI, Predictive Modeling, Model Training, Exploratory Data Analysis, Data Pipelines, Model Evaluation, Data Cleansing, Data Transformation, Data Quality, Statistical Modeling
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Big Data, Analytics, Data Analysis, Model Training, Applied Machine Learning, Model Deployment, MLOps (Machine Learning Operations), Machine Learning, Predictive Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Training, Analytics, MLOps (Machine Learning Operations), Applied Machine Learning, Google Cloud Platform, Data Analysis, Model Deployment, Machine Learning Methods, Query Languages
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Stakeholder Communications, Stakeholder Management, Slack (Software), Stakeholder Engagement, Communication Planning, Project Management Software, Content Performance Analysis, Driving engagement, Communication Strategies, Workflow Management, Automation, AI Integrations
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Web Analytics and SEO, Web Content, Prompt Engineering, AI Integrations, Google Cloud Platform, Web Design and Development, Web Applications
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Gemini, Google Gemini, Generative AI, Customer Relationship Management, Customer Relationship Management (CRM) Software, Google Cloud Platform, Jupyter, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), SQL
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Generative AI, Google Cloud Platform, Large Language Modeling, Customer Relationship Management, AI literacy, Applied Machine Learning, SQL, AI Integrations, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data Visualization Software, Data Manipulation, Data Cleansing, SQL, Data Transformation, Big Data, Data Warehousing, Extract, Transform, Load, Query Languages, Analytics, Data Analysis, Data Integration, Data Import/Export, Data Pipelines, Dataflow, Google Cloud Platform
Intermediate · Course · 1 - 3 Months