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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Coursera

    Control Emotions in Deals

    Skills you'll gain: Composure, Empathy & Emotional Intelligence, Trustworthiness, Non-Verbal Communication, Emotional Intelligence, De-escalation Techniques, Recognizing Others, Solution Selling, Negotiation, Price Negotiation, Meditation & Breathwork, Interpersonal Communications, Analysis, Stress Management, Self-Awareness, Value Propositions, Analytical Skills, Adaptability

    Intermediate · Course · 1 - 4 Weeks

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    Pearson

    Data Science Fundamentals Part 2: Unit 1

    Skills you'll gain: Exploratory Data Analysis, Matplotlib, Plot (Graphics), Box Plots, Data Analysis, Descriptive Statistics, Scatter Plots, Data Visualization Software, Histogram, Data Literacy, Statistical Visualization, Seaborn, Descriptive Analytics, Analytical Skills, Statistical Analysis, Correlation Analysis, Statistics

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    تصوير البيانات في تابلو: أنشئ لوحات المعلومات والقصص

    Skills you'll gain: Dashboard, Dashboard Creation, Tableau Software, Data Presentation, Data Storytelling, Interactive Data Visualization, Data Visualization, Data Visualization Software, Data Analysis, Data Management

    Beginner · Guided Project · Less Than 2 Hours

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    Google Cloud

    Dataplex: Qwik Start - Command Line

    Skills you'll gain: Command-Line Interface, Data Lakes, Google Cloud Platform, Cloud Management, Metadata Management, Cloud API, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    EDUCBA

    Mastering SAS Macros: Build, Automate & Optimize Programs

    Skills you'll gain: Automation, SAS (Software), Debugging, SQL, Code Reusability, Data Manipulation, Data Processing, Statistical Programming, Data Management

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Audience Management & Compliance

    Skills you'll gain: Email Marketing, Performance Analysis, Campaign Management, Target Audience, Customer Analysis, Project Design, Customer Relationship Management (CRM) Software, Gmail, Customer Relationship Management, Customer Data Management, Performance Measurement, Regulation and Legal Compliance, Driving engagement, Compliance Management, Compliance Auditing, Customer Engagement, Regulatory Compliance, Personalized Campaigns, Management Accounting, Behavioral Economics

    Beginner · Course · 3 - 6 Months

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    Kennesaw State University

    How to Revitalize Mature Products - Jagdish Sheth

    Skills you'll gain: User Research, Product Improvement, Product Lifecycle Management, Product Strategy, Innovation, Product Management, Product Planning, Consumer Behaviour, Customer Retention, Market Research, Customer Insights, Market Opportunities, Product Marketing, Growth Strategies, Brand Strategy, Target Market, Customer Analysis, Driving engagement, Wholesaling, Case Studies

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Advanced Development, Python, and Deployment

    Skills you'll gain: Search Engine Optimization, jQuery, Keyword Research, Application Deployment, Content Optimization, Program Development, Object Oriented Programming (OOP), Web Servers, Data Validation

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Predictive Models: Build, Explore Data & Deploy

    Skills you'll gain: Model Evaluation, Predictive Modeling, Model Optimization, Data Preprocessing, Model Training, Model Deployment, Forecasting, Statistical Analysis, Performance Metric, Machine Learning, Deposit Accounts

    Intermediate · Course · 1 - 4 Weeks

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    Microsoft

    Manipulate Text Like a Pro with stringr

    Skills you'll gain: Data Manipulation, R Programming, R (Software), Tidyverse (R Package), Text Mining, Data Wrangling, Data Transformation, Data Cleansing, Performance Tuning, Data Preprocessing

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Optimize Task Hierarchies

    Skills you'll gain: Scheduling, Project Schedules, Work Breakdown Structure, Project Management Software, Workflow Management, Dependency Analysis, Process Optimization, Performance Analysis, Data-Driven Decision-Making, Project Performance, Data Import/Export

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Build a DIY Multimodal Question Answering System with Vertex AI

    Skills you'll gain: Multimodal Prompts, Embeddings, Metadata Management, Image Analysis, LLM Application, Text Mining, Retrieval-Augmented Generation, Generative AI, Vector Databases

    Intermediate · Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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