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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    LearnKartS

    Google Analytics Course: Track, Analyze & Grow

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Looker (Software), Real Time Data, Analytics, Google Ads, Data Analysis, Customer Insights, Target Audience, Marketing Strategies, Performance Analysis, Customer Retention, E-Commerce

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analyze Marketing Data, Boost Conversions

    Skills you'll gain: Marketing Analytics, Web Analytics, Content Performance Analysis, Marketing Effectiveness, Marketing Automation, Data Analysis, Customer Insights, Data-Driven Decision-Making, Statistical Analysis, Web Analytics and SEO, Model Evaluation, Anomaly Detection, Continuous Monitoring, Quality Assessment, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analyze Web Metrics for Marketing Mastery

    Skills you'll gain: Google Analytics, Web Analytics, Web Analytics and SEO, Marketing Analytics, Content Performance Analysis, Data-Driven Decision-Making, Analytics, Performance Reporting, Driving engagement, Key Performance Indicators (KPIs), Performance Metric, Customer Insights, AI Personalization, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analytics: Uncover Web Traffic Secrets

    Skills you'll gain: Web Analytics, Web Analytics and SEO, Marketing Analytics, Analytics, Technical Documentation, Technical Communication, Performance Metric, Data Analysis, Data-Driven Decision-Making, Team Oriented, Data Presentation

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analytics: Uncover Key Report Insights

    Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Strategies, Advertising Campaigns, Customer Insights, Analytics, Target Audience, Trend Analysis, Strategic Marketing, Digital Marketing, Performance Reporting, Performance Analysis, Business Reporting

    Beginner · Course · 1 - 4 Weeks

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    Board Infinity

    Google Analytics Hacks: Boost Your Marketing Performance

    Skills you'll gain: Customer Analysis, Campaign Management, Digital Advertising

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Automate and Verify Marketing Reports Accurately

    Skills you'll gain: Data Validation, Dashboard, Marketing Automation, Data Integrity, Verification And Validation, Workflow Management, Marketing Analytics, Data Maintenance, Data Quality, Automation, Reconciliation, Data Governance, Marketing, Key Performance Indicators (KPIs), Stakeholder Communications, Performance Metric

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analyze Users & Optimize Product Retention

    Skills you'll gain: Data Storytelling, Customer Analysis, Customer Retention, Marketing Analytics, Customer Insights, Strategic Decision-Making, Product Strategy, Data Analysis, Product Management, Data-Driven Decision-Making, Advanced Analytics, Unsupervised Learning, Technical Documentation, Performance Measurement, Machine Learning Algorithms

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Connect Google Ads & Analytics Data

    Skills you'll gain: Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access

    Beginner · Course · 1 - 4 Weeks

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    Board Infinity

    Google Analytics: Quick Wins and Hacks for Marketers

    Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy

    Beginner · Course · 1 - 4 Weeks

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    Simplilearn

    Analytics, ROI, and Evaluation

    Skills you'll gain: Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Digital Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Heat Maps, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Analyze Marketing Data: Drive Campaign Success

    Skills you'll gain: Spreadsheet Software, Marketing Analytics, Pivot Tables And Charts, Trend Analysis, Marketing Budgets, Marketing Strategies, Microsoft Excel, Google Sheets, Business Reporting, Data-Driven Decision-Making, Performance Reporting, Time Series Analysis and Forecasting, Marketing, Descriptive Analytics, Performance marketing, Performance Metric, Business Metrics, Performance Measurement

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Google Analytics Course: Track, Analyze & Grow: LearnKartS
  • Analyze Marketing Data, Boost Conversions: Coursera
  • Analyze Web Metrics for Marketing Mastery: Coursera
  • Analytics: Uncover Web Traffic Secrets: Coursera
  • Analytics: Uncover Key Report Insights: Coursera
  • Google Analytics Hacks: Boost Your Marketing Performance: Board Infinity
  • Automate and Verify Marketing Reports Accurately: Coursera
  • Analyze Users & Optimize Product Retention: Coursera
  • Connect Google Ads & Analytics Data: Coursera
  • Google Analytics: Quick Wins and Hacks for Marketers: Board Infinity

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