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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Coursera

    ML: Build, Train, Justify Models

    Skills you'll gain: Model Training, Predictive Modeling, Applied Machine Learning, Machine Learning Methods, Statistical Machine Learning, Supervised Learning, Scikit Learn (Machine Learning Library), Statistical Modeling, Predictive Analytics, Technical Communication

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Regression & Logistic Models in Excel & Minitab

    Skills you'll gain: Data-Driven Decision-Making, Regression Analysis, Logistic Regression, Scatter Plots, Data Analysis, Predictive Analytics, Predictive Modeling, Minitab, Statistical Modeling, Statistical Software, Statistical Methods, Statistical Analysis, Data Analysis Software, Statistical Hypothesis Testing, Correlation Analysis, Microsoft Excel, Model Evaluation

    Mixed · Course · 1 - 4 Weeks

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    The Expert Academy

    Sales Skills: Handle Objections And Close Complex Deals

    Skills you'll gain: Enterprise Sales, B2B Sales, Customer Success Management, Closing (Sales), Overcoming Objections, Contract Negotiation, Customer Retention, Procurement, Negotiation, Customer Relationship Management, Price Negotiation, Customer Relationship Management (CRM) Software, Sales Strategy, Customer Engagement, Account Strategy, Sales Management, Sales, Customer Relationship Building, Sales Process, Stakeholder Engagement

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    Analyze Predictor Impact Using Regression in Minitab

    Skills you'll gain: Data Analysis, Predictive Analytics, Plot (Graphics), Statistical Methods, Case Studies, Statistical Visualization, Statistical Modeling, Data Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
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    Coursera

    Abrechnung und Zahlung auf Pinterest

    Skills you'll gain: Pinterest, Billing, Billing & Invoicing, Advertising Campaigns, Advertising, Payment Processing, Paid media, Payment Processing and Collection, Payment Systems, Financial Planning, Social Media Marketing

    Intermediate · Guided Project · Less Than 2 Hours

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    Coursera

    Harness Earth Engine

    Skills you'll gain: Environmental Monitoring, Geospatial Information and Technology, Scientific Visualization, Geospatial Mapping, Data Visualization, Spatial Data Analysis, Geographic Information Systems, Data Presentation, Process Development, Environmental Science, Image Analysis, Environment, Data Manipulation, Time Series Analysis and Forecasting, Technical Communication, Data Analysis, Data Transformation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Whizlabs

    Microsoft 365 Productivity: Apps, Teams & Management

    Skills you'll gain: Microsoft 365, Microsoft Office, Microsoft Teams, Productivity Software, Collaborative Software, Cloud Deployment, Microsoft Outlook, Application Deployment, People Analytics, Computing Platforms, Microsoft Excel, Microsoft PowerPoint, Billing, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Crie seu primeiro funil de conversão e CRM com Hubspot

    Skills you'll gain: HubSpot CRM, Conversion Funnel Analysis, Customer Relationship Management (CRM) Software, Sales Process, Sales Pipelines, Customer Relationship Management, Lead Generation, Closing (Sales), Calendar Management, Sales Management, Relationship Management, Customer Communications Management, Workflow Management, Statistical Analysis

    Beginner · Guided Project · Less Than 2 Hours

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    Johns Hopkins University

    Datenanalyse verwalten

    Skills you'll gain: Statistical Modeling, Exploratory Data Analysis, Statistical Methods, Data Analysis, Data Presentation, Statistical Analysis, Statistical Reporting, Data Synthesis, Team Management, Analytical Skills, Data Management, Statistical Inference, Team Leadership, Data Collection, Model Evaluation, Communication, Communication Strategies

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Predict and Validate Regression Models in R

    Skills you'll gain: Regression Analysis, Predictive Modeling, Model Evaluation, Statistical Modeling, Predictive Analytics, R Programming, Statistical Methods, Model Training, Verification And Validation, Plot (Graphics), Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    EDUCBA

    R: Design & Evaluate Random Forests for Attrition

    Skills you'll gain: Model Evaluation, Data Preprocessing, Model Optimization, People Analytics, Model Training, Random Forest Algorithm, R Programming, Workforce Management, Predictive Analytics, Decision Tree Learning, R (Software), Classification Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Run Campaign Cycles

    Skills you'll gain: Campaign Management, Campaign Planning, Data-Driven Marketing, Advertising Campaigns, Data Storytelling, Key Performance Indicators (KPIs), Promotions and Campaigns, Marketing Strategies, Project Management Life Cycle, Performance Metric, Storytelling, Data-Driven Decision-Making, Project Closure, Plan Execution, Continuous Monitoring, Search Engine Optimization

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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