• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Race, Gender, and Culture

    Skills you'll gain: Culture, Social Studies, Diversity Awareness, Cultural Diversity, Public History, Social Justice, Sociology, Social Impact, Social Sciences, Advocacy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    'Their' World and How You Define It

    Skills you'll gain: Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Diversity Awareness, Empathy, Intercultural Competence, Cultural Sensitivity, Workplace inclusivity, Social Justice, Cultural Diversity, Empowerment, Social Impact, Self-Awareness, Innovation, Productivity, Autism Spectrum Disorders

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Stanford University

    Symptom Management in Palliative Care

    Skills you'll gain: Pain Management, Patient Communication, Psychosocial Assessments, Patient Education and Support, Patient Evaluation, Patient-centered Care, Patient Treatment, Caregiving, Mental Health Diseases and Disorders, Stress Management, Clinical Assessment, Communication, Pharmacology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    NIIT

    Developing Responsive Web Pages Using HTML5 and CSS3

    Skills you'll gain: Responsive Web Design, HTML and CSS, Bootstrap (Front-End Framework), Web Design, Cascading Style Sheets (CSS), Web Design and Development, Front-End Web Development, Hypertext Markup Language (HTML), Web Development Tools, UI Components, Application Frameworks, Web Frameworks, Web Development

    4.1
    Rating, 4.1 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Evaluating Large Language Model Outputs: A Practical Guide

    Skills you'll gain: Responsible AI, LLM Application, Large Language Modeling, Model Evaluation, AI literacy, Generative AI, Data Ethics, Google Cloud Platform, Model Optimization, Quality Assessment, Image Quality, Human Factors

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Create a Process Map using a Canva Template

    Skills you'll gain: Canva (Software), Process Modeling, Digital Design, Design, Diagram Design, Graphic and Visual Design, Graphic and Visual Design Software, User Accounts, Business

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    Fornire un feedback utile (Giving Helpful Feedback)

    Skills you'll gain: Constructive Feedback, Motivational Skills, Employee Performance Management, Performance Management, Management Training And Development, Behavioral Management, Overcoming Obstacles, Tactfulness, Communication Strategies, Creativity, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Benefits: Health, Wellness, Work & Lifestyle

    Skills you'll gain: Benefits Administration, Compensation and Benefits, Human Resource Policies, Tax Management, Human Resources, Communication Planning, Internal Communications, Health Care, Program Evaluation, Specialized Accounting, Managed Care, Administration, Insurance, Diversity and Inclusion

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Toronto

    Stratégies de communication à l’ère du virtuel

    Skills you'll gain: Presentations, Communication, Business Communication, Persuasive Communication, Meeting Facilitation, Oral Expression, Verbal Communication Skills, Influencing, Public Speaking, Communication Strategies, Interpersonal Communications, Virtual Teams, Negotiation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Get Sponsorships And Brand Deals For Business Or Influencers

    Skills you'll gain: Closing (Sales), Negotiation, Strategic Partnership, Price Negotiation, Contract Negotiation, Selling Techniques, Brand Awareness, Brand Strategy, Proposal Writing, Sales Presentation, Brand Marketing, Proposal Development, Business Development, Branding, Brand Management, Relationship Building, Promotional Strategies, Relationship Management, Drive Engagement, Professional Networking

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    T

    The University of Edinburgh

    Learning for Sustainable Futures

    Skills you'll gain: Systems Thinking, Sustainable Systems, Sustainable Development, Environmental Issue, Education and Training, Teaching, Socioeconomics, Social Impact, Pedagogy, Action Oriented, Climate Change Mitigation

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    ChatGPT 101 - Supercharge Your Work & Life with ChatGPT

    Skills you'll gain: Ideation, Creative Thinking, Business Correspondence, Business Communication, AI literacy, Professional Development, Writing, Social Media Content, Financial Planning, Social Media, Technical Writing, Technical Documentation, Target Audience, Stress Management

    Intermediate · Course · 1 - 3 Months

1…456457458…581

In summary, here are 10 of our most popular social media marketing courses

  • Race, Gender, and Culture: University of Colorado Boulder
  • 'Their' World and How You Define It: University of Colorado Boulder
  • Symptom Management in Palliative Care: Stanford University
  • Developing Responsive Web Pages Using HTML5 and CSS3: NIIT
  • Evaluating Large Language Model Outputs: A Practical Guide: Coursera
  • Create a Process Map using a Canva Template: Coursera
  • Fornire un feedback utile (Giving Helpful Feedback): University of Colorado Boulder
  • Benefits: Health, Wellness, Work & Lifestyle: Automatic Data Processing, Inc. (ADP)
  • Stratégies de communication à l’ère du virtuel: University of Toronto
  • Get Sponsorships And Brand Deals For Business Or Influencers: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok