• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Foundations of Strategic Internal Auditing

    Skills you'll gain: Audit Planning, Internal Auditing, Environmental Social And Corporate Governance (ESG), Auditing, Internal Controls, Auditors Report, Report Writing, Internal Communications, Continuous Improvement Process, Risk Analysis, Risk Control, Governance Risk Management and Compliance, Risk Management Framework, Financial Controls, Enterprise Risk Management (ERM), Risk Management, Stakeholder Management, Benchmarking, Business Ethics, Fraud detection

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Communicate Effectively: Business Email Templates

    Skills you'll gain: Business Correspondence, Business Writing, Intercultural Competence, Cultural Sensitivity, Business Communication, Target Audience, Writing, Professionalism, Communication, Request For Quotation (RFQ), Procurement, Concision, Internal Communications, Stakeholder Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California, Santa Cruz

    Odesa, Ukraine: Jews in the Modern World

    Skills you'll gain: Cultural Diversity, Culture, Intercultural Competence, World History, European History, Music History, Social Justice, Social Sciences, Demography, Art History, Socioeconomics, Liberal Arts, Sociology, Storytelling, Classical Music

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Adobe Experience Manager Foundations

    Skills you'll gain: Adobe Experience Manager, Content Management Systems, Content Development and Management, Digital Content, Version Control, Web Content, Cross-Functional Collaboration, Asset Management, Digital Assets, Cloud-Native Computing, Content Management, Digital Publishing, Workflow Management, Digital Transformation, Cloud Platforms, Document Management, Workforce Development, Project Management, Project Implementation, Business Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Financial Planning & Analysis and Performance Management

    Skills you'll gain: Operating Expense, Dashboard, Mergers & Acquisitions, Business Valuation, Operating Cost, Financial Forecasting, Working Capital, Business Planning, Performance Measurement, Financial Analysis, Financial Statements, Financial Management, Financial Statement Analysis, Financial Acumen, Performance Analysis, Performance Metric, Financial Planning, Performance Management, Key Performance Indicators (KPIs), Business Marketing

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Sales with AI E-commerce Analytics

    Skills you'll gain: Data-Driven Marketing, Sales Strategy, Digital Analysis, Content Optimization, Web Analytics, Search Engine Optimization, Copywriting, Retail Sales, Keyword Research, Revenue Management, Spatial Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Flutter App Development From Beginner to Advanced

    Skills you'll gain: Responsive Web Design, Flutter (Software), Mobile Development, Application Development, Mobile Development Tools, Data Validation, iOS Development, User Interface and User Experience (UI/UX) Design, Information Architecture, User Interface (UI) Design, User Interface (UI), Application Design, Cross Platform Development, UI Components, Interactive Design, Software Design, Interaction Design, Scalability, Usability, Verification And Validation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    34 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Monetization: Collaborate with Brands

    Skills you'll gain: TikTok, Product Promotion, Content Strategy, Social Media Content, Direct Selling, Strategic Partnership, Revenue Management, Driving engagement, Market Opportunities, Brand Marketing, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    New Tech Ventures

    Skills you'll gain: Design Thinking, Global Marketing, Entrepreneurship, Business Modeling, Innovation, Team Building, Sales Presentations, Storytelling, Open Mindset, Market Research, Oral Expression, Entrepreneurial Finance, Ideation, Business Planning, New Business Development, Teamwork, Legal Risk, Market Dynamics, Relationship Building, Team Leadership

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    A

    Alfaisal University | KLD

    استراتيجيات تمركز المنتج | Product Positioning Strategies

    Skills you'll gain: Product Lining, Brand Management, Branding, Product Management, Product Marketing, Product Strategy, Brand Strategy, Brand Awareness, Product Promotion, Brand Loyalty, Marketing

    Beginner · Course · 1 - 4 Weeks

  • B

    Birla Institute of Technology & Science, Pilani

    Human Computer Interaction

    Skills you'll gain: Human Computer Interaction, Web Content Accessibility Guidelines, Human Factors, User Interface (UI), Usability, Interaction Design, Prototyping, User Interface and User Experience (UI/UX) Design, User Experience Design, User Experience, Human Centered Design, User Centered Design, User Interface (UI) Design, Responsive Web Design, Design Thinking, Usability Testing, Mockups, User Research, Wireframing, Information Architecture

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • B

    Birla Institute of Technology & Science, Pilani

    Graphs and Networks

    Skills you'll gain: Graph Theory, Network Analysis, Social Network Analysis, Graphing, Combinatorics, Network Model, Network Engineering, Mathematical Modeling, Applied Mathematics, Transportation Operations, Image Analysis, Algorithms, Theoretical Computer Science, Artificial Intelligence and Machine Learning (AI/ML), Model Optimization, Problem Solving, Embeddings

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

1…455456457…581

In summary, here are 10 of our most popular social media marketing courses

  • Foundations of Strategic Internal Auditing: University of Illinois Urbana-Champaign
  • Communicate Effectively: Business Email Templates: Coursera
  • Odesa, Ukraine: Jews in the Modern World: University of California, Santa Cruz
  • Adobe Experience Manager Foundations: Adobe
  • Financial Planning & Analysis and Performance Management: John Wiley & Sons
  • Optimize Sales with AI E-commerce Analytics: Coursera
  • Apply Flutter App Development From Beginner to Advanced: EDUCBA
  • TikTok Monetization: Collaborate with Brands: Coursera
  • New Tech Ventures: Illinois Tech
  • استراتيجيات تمركز المنتج | Product Positioning Strategies: Alfaisal University | KLD

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok