Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Google Cloud
Skills you'll gain: Responsible AI, Data Ethics, Accountability, Artificial Intelligence, Business Ethics, Governance, AI literacy, AI Product Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Slack (Software), Marketing Materials, Marketing Design, Collaborative Software, Shared Media, Multimedia, Content Creation, Graphic Design, Calendar Management, Content Marketing, User Accounts, Business Communication, Marketing Communications, Cloud-Based Integration, Team Management
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Business Research, Research Design, Research Reports, Surveys, Qualitative Research, Research Methodologies, Smart Goals, Business Requirements, Stakeholder Analysis, Business Priorities, Case Studies, Stakeholder Engagement, Requirements Elicitation, Stakeholder Management, Interviewing Skills, AI literacy, Goal Setting, Stakeholder Communications, Cost Benefit Analysis, Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Consulting, Customer Insights, Salesforce, Business Consulting, Return On Investment, Technical Consulting, Consultative Approaches, Customer Analysis, Key Performance Indicators (KPIs), Data Architecture, Scalability, Data Integration, Data Strategy, Data Modeling, Performance Measurement, Customer Data Management, Data Integrity, Stakeholder Communications
Advanced · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Google Analytics, Email Marketing, Data-Driven Marketing, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Marketing Effectiveness, Campaign Management, Performance Reporting, Goal Setting, Return On Investment
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: AI Security, Responsible AI, Security Strategy, Security Management, Data Security, Law, Regulation, and Compliance, Risk Management, Safety and Security, Business Risk Management, Regulation and Legal Compliance, Compliance Management, Threat Modeling, Infrastructure Security, Security Controls, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Email Marketing, Copywriting, Concision, Marketing Psychology, Driving engagement, Marketing Effectiveness, Campaign Management, Peer Review, Writing
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Business Development, Case Studies, Strategic Partnership, B2B Sales, New Business Development, Sales Pipelines, Growth Strategies, Market Opportunities, Demand Generation, Direct Selling, Sales Management, Brand Awareness, Market Research
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sales Presentation, Sales Presentations, Concision, Graphic and Visual Design, Presentations, Visual Design, Oral Expression, Value Propositions, Data Presentation, Layout Design, Design Elements And Principles, Verbal Communication Skills, Public Speaking, Persuasive Communication, Communication, Sales Support, Communication Strategies
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Web Analytics, Auditing, Gap Analysis, Issue Tracking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Slack (Software), Internal Communications, Organizational Structure, Stakeholder Communications, Communication Planning, Organizational Effectiveness, Google Workspace, Collaborative Software, Team Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Scheduling, Adobe Express, Social Media Management, AI powered creativity, Social Media Marketing, AI Personalization, Content Optimization, Generative AI
Beginner · Course · 1 - 4 Weeks