• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Preview
    Preview
    C

    Coursera

    Introduction to DeepSeek

    Skills you'll gain: Deepseek, DeepSeek API, OpenAI, Model Deployment, AI Integrations, Responsible AI, LLM Application, Generative Model Architectures, AI literacy, Competitive Analysis, Strategic Planning, Application Deployment, Data Ethics, Model Evaluation, Case Studies, Cost Benefit Analysis, Automation, Integration Testing, Process Optimization, Program Evaluation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Brand Identity Design: Develop an Efficient Workflow

    Skills you'll gain: Client Services, Presentations, Logo Design, Sales Presentations, Oral Expression, Brand Strategy, Branding, Workflow Management, Graphic Design, Creative Design, Verbal Communication Skills, Style Guides, Relationship Management, Process Management, Ideation, Customer Insights, Typography, Design Research, Business Research, Project Documentation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Strategic Sourcing and Prioritization

    Skills you'll gain: Strategic Sourcing, Procurement, Supplier Management, Strategic Prioritization, Supplier Risk Management, Prioritization, Risk Mitigation, Supplier Performance Management, Risk Analysis, Generative AI Agents, Market Intelligence, Market Research, Decision Making, Supplier Quality Management, Data-Driven Decision-Making, Cost Benefit Analysis, Operating Cost, Analysis, Corporate Sustainability, Financial Modeling

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free
    Free
    D

    DeepLearning.AI

    Building Multimodal Data Pipelines

    Skills you'll gain: Retrieval-Augmented Generation, Multimodal Prompts, Embeddings, Large Language Modeling, Generative AI, Data Processing, Data Pipelines, Image Analysis, Prompt Engineering, Unstructured Data, Natural Language Processing, Text Mining, Computer Vision, Vector Databases, Data Capture, Sampling (Statistics)

    Intermediate · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Portfolio Management and Strategic Optimization

    Skills you'll gain: Project Portfolio Management, Portfolio Management, Resource Allocation, Strategic Prioritization, Resource Utilization, Portfolio Risk, Strategic Decision-Making, Resource Management, Resource Planning, Business Priorities, Performance Measurement, Organizational Strategy, Program Management, Risk Management, Performance Metric, Strategic Planning, Project Management, Prioritization, Performance Analysis, Governance

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Perspectives in Digital Transformation: Financial Inclusion

    Skills you'll gain: Financial Inclusion, Digital Transformation, FinTech, Digital Analysis, Mobile Banking, Financial Data, Experience Design, Business Transformation, Diversity Equity and Inclusion Initiatives, Financial Services, Financial Systems, Data-Driven Decision-Making, Customer experience improvement, Innovation, Technology Roadmaps, Human Capital

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Creo Incubator

    Conflict resolution for Leaders

    Skills you'll gain: Conflict Management, Creative Problem-Solving, Negotiation, Constructive Feedback, Emotional Intelligence, Interpersonal Communications, Composure, Leadership, Influencing, Communication, Communication Strategies, Rapport Building, Self-Awareness, Active Listening, Analytical Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Strategic Foundations for CRO Leadership

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Management, Regional Sales, Sales Enablement, Sales Development, Sales Territory Management, Sales Strategy, Sales, Sales Training, Talent Management, Talent Recruitment, Revenue Management, Cross-Functional Team Leadership, Cross-Functional Collaboration, Employee Coaching, Talent Acquisition, Customer Relationship Management (CRM) Software, Data-Driven Decision-Making, Target Market

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    生成式 AI:不只是聊天机器人

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Generative Model Architectures, AI Product Strategy, Data Ethics, AI literacy, AI Integrations, Continuous Improvement Process

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Pivot Campaign Data

    Skills you'll gain: Data-Driven Marketing, Gap Analysis, Marketing Analytics, Performance Analysis, Microsoft Excel, Campaign Management, Excel Formulas, Data-Driven Decision-Making, Performance Measurement, Variance Analysis, Performance Improvement, Data Analysis, Performance Reporting, Correlation Analysis, Email Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Clean Lists for Delivery

    Skills you'll gain: Email Marketing, Direct Marketing, Campaign Management, Data Cleansing, Driving engagement, Marketing Automation, Campaign Planning, Customer Engagement, Customer Retention, Drive Engagement, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    From Resume to Job Offer: Get Hired Faster with AI Tools

    Skills you'll gain: LinkedIn, Applicant Tracking Systems, AI literacy, Prompt Engineering, Interviewing Skills, AI Personalization, Google Gemini, Job Analysis, ChatGPT, Professional Networking, Professional Development, Generative AI, Responsible AI, Keyword Research, Compensation Analysis, Writing, Personal Development, Writing and Editing, Negotiation, Organizational Skills

    Beginner · Course · 1 - 3 Months

1…440441442…519

In summary, here are 10 of our most popular marketing strategy courses

  • Introduction to DeepSeek: Coursera
  • Brand Identity Design: Develop an Efficient Workflow: Skillshare
  • Strategic Sourcing and Prioritization: Coursera
  • Building Multimodal Data Pipelines: DeepLearning.AI
  • Portfolio Management and Strategic Optimization: EDUCBA
  • Perspectives in Digital Transformation: Financial Inclusion: Banco Interamericano de Desarrollo
  • Conflict resolution for Leaders: Creo Incubator
  • Strategic Foundations for CRO Leadership: LearnQuest
  • 生成式 AI:不只是聊天机器人: Google Cloud
  • Pivot Campaign Data: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok