• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Créer du contenu pour les réseaux sociaux avec PicMonkey

    Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Instagram, Brand Loyalty, Content Creation, Customer Relationship Building, Customer Engagement, Graphic Design, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    P

    Packt

    Microsoft Azure Fundamentals Certification and Beyond

    Skills you'll gain: Microsoft Azure, Azure Active Directory, Cloud Computing, Cloud Computing Architecture, Identity and Access Management, Cloud Deployment, Cloud Solutions, Cloud Services, Cloud Infrastructure, Cloud Management, Cloud Security, Role-Based Access Control (RBAC), Azure DevOps, Authentications, Data Governance, IT Security Architecture, Azure DevOps Pipelines, Azure Synapse Analytics, Cyber Governance, Microsoft Copilot

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    G

    Goldman Sachs

    Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  

    Skills you'll gain: Competitive Analysis, Value Propositions, Customer Analysis, Target Market, Business Strategy, Business Development, Competitive Intelligence, Strategic Marketing, Market Research, Consumer Behaviour, Customer Insights, Target Audience, Growth Strategies, Marketing, Market Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    How To Make A Movie Pitch Deck To Finance Your Film Idea

    Skills you'll gain: Proposal Writing, Proposal Development, Target Audience, Presentations, Target Market, Storytelling, Visual Storytelling, Writing, Sales Presentations, Promotional Strategies, Marketing, Concision, Program Standards, Marketing Planning

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Data Analysis with the FraudFinder Workshop

    Skills you'll gain: Model Deployment, Fraud detection, Feature Engineering, Exploratory Data Analysis, Model Evaluation, Model Training, Real Time Data, Applied Machine Learning, MLOps (Machine Learning Operations), Data Store, Jupyter, Data Analysis, Data Warehousing, Machine Learning

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Supervised Learning Regression Classification Clustering

    Skills you'll gain: Supervised Learning, Data Modeling, Unsupervised Learning, Applied Machine Learning, Data Analysis, Regression Analysis, Machine Learning Methods, Classification Algorithms, Machine Learning Algorithms, Machine Learning, Predictive Modeling, Decision Tree Learning, Predictive Analytics, Logistic Regression, Random Forest Algorithm

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Machine/Deep Learning for Mining Quality Prediction-Enhanced

    Skills you'll gain: Exploratory Data Analysis, Model Training, Model Evaluation, Data Preprocessing, Regression Analysis, Predictive Modeling, Machine Learning Methods, Applied Machine Learning, Data Analysis, Plot (Graphics), Machine Learning, Data Visualization, Decision Tree Learning, Predictive Analytics, Machine Learning Algorithms, Data Visualization Software, Artificial Neural Networks, Deep Learning, Statistical Methods, Python Programming

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Leadership in Remote Work

    Skills you'll gain: Conflict Management, Trustworthiness, Virtual Teams, Team Leadership, Telecommuting, Collaboration, Leadership, Rapport Building, Constructive Feedback, Team Management, Leadership Development, Team Building, Interpersonal Communications, Empathy & Emotional Intelligence, Internal Communications, Communication Strategies, Stress Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    AI-Enhanced Presentations Captivating Audiences with TOME

    Skills you'll gain: Generative AI, Prompt Engineering, Presentations, Prompt Engineering Tools, Document Management, Graphic and Visual Design, AI Integrations

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Content with AI for SEO

    Skills you'll gain: Prompt Engineering, Keyword Research, Blogs, Content Optimization, Search Engine Optimization, Content Creation, Generative AI, Web Content, Editing, Writing and Editing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Innovating with Google Cloud Artificial Intelligence - Português Brasileiro

    Skills you'll gain: Google Cloud Platform, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Responsible AI, Digital Transformation, Artificial Intelligence, AI literacy, Model Training, Data Quality, Cloud Solutions, Analytics, Applied Machine Learning, Business Transformation, Machine Learning, Emerging Technologies, Computer Vision

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Strategic Growth Leadership for Managers

    Skills you'll gain: Sales Management, Growth Strategies, Strategic Leadership, Customer Relationship Management (CRM) Software, Sales Strategy, Business Leadership, Customer Relationship Management, Drive Engagement, Leadership Development, Sales Process, Team Motivation, Business Strategy, Leadership, Plan Execution, Team Performance Management, Organizational Effectiveness, Strategic Decision-Making, Customer experience strategy (CX), Team Management, Growth Mindedness

    Advanced · Course · 1 - 3 Months

1…439440441…536

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok