Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Slack (Software), Collaborative Software, Team Building, Productivity Software, Internal Communications, Business Software, Team Management, Business Communication
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Large Language Modeling, Text Mining
Intermediate · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Adobe Illustrator, Adobe Creative Cloud, Graphic and Visual Design, Graphic Design, Creative Design, Graphic and Visual Design Software, Graphical Tools, Color Theory, Typography, Document Management, Design Strategies, User Interface (UI), Productivity Software
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Gemini, Artificial Intelligence and Machine Learning (AI/ML), Customer Insights, Applied Machine Learning, Customer Analysis, Generative AI, Data Integration, Predictive Analytics, Customer Data Management, Time Series Analysis and Forecasting, Marketing Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: User Interface (UI), Web Content Accessibility Guidelines, Development Environment, Web Analytics and SEO
Beginner · Course · 3 - 6 Months

Skills you'll gain: Data Storytelling, Plotly, Matplotlib, Exploratory Data Analysis, Data Visualization, Interactive Data Visualization, Data Visualization Software, Statistical Visualization, Seaborn, Scatter Plots, Data Analysis, Box Plots, Descriptive Statistics, Jupyter, Data Science, Anomaly Detection, Python Programming, GitHub
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Extract, Transform, Load, Data Pipelines, Data Integration, File Management, Scalability, Data Processing, Context Management, Java, Data Transformation, Maintainability
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Applied Machine Learning, Machine Learning Methods, Large Language Modeling, Artificial Neural Networks, Embeddings, Text Mining
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Predictive Modeling, Model Evaluation, Data Preprocessing, Predictive Analytics, Logistic Regression, Risk Modeling, Statistical Modeling, Feature Engineering, Regression Analysis, Correlation Analysis, Classification Algorithms, Data Manipulation, Scikit Learn (Machine Learning Library), Data Transformation, Pandas (Python Package), NumPy
Mixed · Course · 1 - 3 Months

Skills you'll gain: MongoDB, Dataflow, Applied Machine Learning, Google Cloud Platform, Data Pipelines, Big Data, Data Integration, Data Migration
Intermediate · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Cloud Platform, MLOps (Machine Learning Operations), Generative AI, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, AI Workflows, Natural Language Processing, Infrastructure Architecture, Big Data, Applied Machine Learning, Model Deployment, Machine Learning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Data Preprocessing, Workforce Management, Advanced Analytics, Classification Algorithms
Mixed · Course · 1 - 4 Weeks