• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Digital Manufacturing & Design Technology

    Skills you'll gain: Model Based Systems Engineering, Peer Review, Programmable Logic Controllers, Systems Engineering, Product Lifecycle Management, Intrusion Detection and Prevention, Security Controls, Performance Measurement, Collaborative Software, Control Systems, Continuous Monitoring, Anomaly Detection, Manufacturing and Production, Machine Controls, Incident Response, Digital Transformation, Cyber Attacks, Vulnerability Assessments, Cybersecurity, Manufacturing Operations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    L

    LearnQuest

    AI Content Foundations — Tools, Prompting, and Brand Voice

    Skills you'll gain: Prompt Engineering, Content Marketing, Prompt Patterns, AI Workflows, Marketing Materials, Marketing Design, Multimodal Prompts, Content Creation, Workflow Management, Generative AI, AI literacy, Process Design, Process Mapping, AI Integrations, Style Guides, Branding, Graphic and Visual Design, Standard Operating Procedure, Benchmarking

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Professional Cloud Architect Part 2: AI, Security, & Ops

    Skills you'll gain: Kubernetes, Infrastructure as Code (IaC), Application Performance Management, Terraform, Identity and Access Management, Generative AI Agents, Metadata Management, Google Cloud Platform, Cloud Computing Architecture, Data Sharing, Data Pipelines, Cloud-Native Computing, Cloud Development, Prompt Engineering, Serverless Computing, Cloud Infrastructure, Generative AI, Cloud Security, Dashboard Creation, MLOps (Machine Learning Operations)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.9K reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Facebook Content Creator Pro

    Skills you'll gain: Content Performance Analysis, Video Production, Content Scheduling, Meta Ads Manager, Writing, Social Media Analytics, Canva (Software), Facebook, Content Creation, Storytelling, Data-Driven Marketing, Copywriting, Online Advertising, Videography, Persona Development, Photography, Marketing Analytics, Social Media, Content Strategy, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Introduction to Web Development

    Skills you'll gain: Version Control, Hypertext Markup Language (HTML), GitHub, Git (Version Control System), HTML and CSS, Cascading Style Sheets (CSS), Web Design and Development, Web Development, Web Design, Software Versioning, Image Quality, Web Development Tools, Web Content, Front-End Web Development, Web Presence, Web Servers, Frontend Performance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Administración de Proyectos: Principios Básicos

    Skills you'll gain: Project Schedules, Project Scoping, Stakeholder Management, Project Risk Management, Work Breakdown Structure, Stakeholder Analysis, Risk Analysis, Stakeholder Engagement, Scheduling, Cost Management, Risk Management, Project Management, Microsoft Project, Scope Management, Project Controls, Risk Mitigation, Communication Planning, Stakeholder Communications, Project Performance, Change Control

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Introduction to Discrete Mathematics for Computer Science

    Skills you'll gain: Graph Theory, Logical Reasoning, Cryptographic Protocols, Combinatorics, Computational Logic, Deductive Reasoning, Cryptography, Probability, Key Management, Computational Thinking, Encryption, Probability & Statistics, Programming Principles, Network Analysis, Theoretical Computer Science, Bayesian Statistics, Python Programming, Algorithms, Arithmetic, Computer Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Information Systems Auditing, Controls and Assurance

    Skills you'll gain: Audit Working Papers, Change Control, Internal Auditing, Systems Development, Auditors Report, Risk Management, Risk Control, FinTech, Change Management, Risk Mitigation, Emerging Technologies, Development Environment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Strategy & Positioning

    Skills you'll gain: Value Propositions, Strategic Thinking, Target Market, Strategic Decision-Making, Product Marketing, Go To Market Strategy, Strategic Marketing, Data-Driven Marketing, Marketing Planning, Content Performance Analysis, Content Marketing, Competitive Analysis, Marketing Strategy and Techniques, Brand Strategy, Product Strategy, Constructive Feedback, Campaign Planning, Content Strategy, Copywriting, Target Audience

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Develop a Company Website with Wix

    Skills you'll gain: Event Management, Blogs, Web Presence, Content Management, Photo Editing, Editing, Writing and Editing, Digital Publishing, Web Design, Web Design and Development, No-Code Development, User Accounts, Brand Management, Drive Engagement, Digital Marketing, Public Relations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Advertising in Modern Economy and Consumer Behavior

    Skills you'll gain: Advertising, Marketing Psychology, Market Dynamics, Consumer Behaviour, Economic Development, Marketing Strategies, Market Analysis, Global Marketing, Economics, Brand Awareness, Culture, Growth Strategies, Brand Marketing, Social Impact, Business, Business Development, Decision Making

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Introduction to Sustainability

    Skills you'll gain: Environmental Policy, Sustainable Development, Environment, Water Resources, Environmental Issue, Demography, Energy and Utilities, Environmental Science, Environment and Resource Management, Sustainability Standards, Water Resource Management, Policy Analysis, Natural Resource Management, Social Sciences, Human Development, Climate Change Adaptation, Climate Change Mitigation, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.7K reviews

    Mixed · Course · 1 - 3 Months

1…434445…834

In summary, here are 10 of our most popular brand management courses

  • Digital Manufacturing & Design Technology: University at Buffalo
  • AI Content Foundations — Tools, Prompting, and Brand Voice: LearnQuest
  • Professional Cloud Architect Part 2: AI, Security, & Ops: Google Cloud
  • Facebook Content Creator Pro: Coursera
  • Introduction to Web Development: University of California, Davis
  • Administración de Proyectos: Principios Básicos: Tecnológico de Monterrey
  • Introduction to Discrete Mathematics for Computer Science: University of California San Diego
  • Information Systems Auditing, Controls and Assurance: The Hong Kong University of Science and Technology
  • Marketing Strategy & Positioning: Coursera
  • Develop a Company Website with Wix: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok