Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Fundação Instituto de Administração
Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Technology Strategies, Organizational Strategy, Culture Transformation, Organizational Leadership, Organizational Change, Customer experience improvement, Cross-Channel Marketing, Customer experience strategy (CX), Process Analysis, Business Process, Initiative and Leadership, Customer Engagement, Strategic Partnership, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Conflict Management, Trustworthiness, Virtual Teams, Team Leadership, Telecommuting, Collaboration, Leadership, Rapport Building, Constructive Feedback, Team Management, Leadership Development, Team Building, Interpersonal Communications, Empathy & Emotional Intelligence, Internal Communications, Communication Strategies, Stress Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: UI/UX Strategy, User Experience, User Flows, User Experience Design, Data Storytelling, Journey Mapping, Persona (User Experience), Experience Design, Usability, Design Strategies, User Centered Design, Usability Testing, UI/UX Research, Product Improvement, User Research, Human Centered Design, Design Research, Figma (Design Software), Storytelling, Prioritization
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Data Ethics, AI Security, Regulatory Compliance, Artificial Intelligence, AI literacy, Business Ethics, Risk Analysis, SAS (Software), Ethical Standards And Conduct, Human Centered Design, Accountability, Analytics, Diversity and Inclusion, Information Privacy, Data Governance, Model Deployment
Beginner · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Financial Analysis, Financial Statements, Financial Statement Analysis, Financial Acumen, Performance Analysis, Predictive Modeling, Financial Data, Predictive Analytics, Performance Improvement, Analysis, Business Analytics, Financial Forecasting, Performance Measurement, Operational Analysis, Analytics, Business Analysis Tools, Financial Modeling, Business Modeling, Business Administration, Data Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Marketing Materials, Marketing Design, Marketing Collateral, Content Creation, Branding, Content Marketing, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Design, Promotional Materials, Marketing Communications, Graphic and Visual Design, Graphics Software
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Slack (Software), Collaborative Software, Internal Communications, Organizational Skills, Communication, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Salesforce, Salesforce Development, Customer Relationship Management (CRM) Software, Customer Relationship Management, Data Security, Security Controls, Information Systems Security, No-Code Development, Automation
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: User Research, UI/UX Research, User Experience, User Experience Design, Design Research, Logo Design, User Interface and User Experience (UI/UX) Design, User Centered Design, Persona (User Experience), Wireframing, UI/UX Strategy, Prototyping, Persona Development, Graphic and Visual Design, Application Design
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Pandas (Python Package), Data Visualization, Descriptive Statistics, Data Manipulation, Data Transformation, Data Analysis, Statistics, Statistical Analysis, Data Management
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Security Information and Event Management (SIEM), Role-Based Access Control (RBAC), Dashboard Creation, Threat Detection, Incident Response, Intrusion Detection and Prevention, Data Import/Export, Identity and Access Management, Computer Security Incident Management, Cyber Threat Hunting, Data Integration, Security Engineering, Security Controls, Data Mapping, Data Modeling
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Presentation, Data Analysis
Beginner · Course · 1 - 4 Weeks