• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    The Open University

    Understanding the need for a sustainable business

    Skills you'll gain: Sustainable Business, Sustainable Development, Innovation, Environmental Social And Corporate Governance (ESG), Stakeholder Engagement, Business Continuity, Environmental Issue, Social Impact, Business Ethics, Business Architecture, Systems Thinking, Business Modeling, Complex Problem Solving

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Leading Creative Projects with AI

    Skills you'll gain: Adobe Firefly, Adobe Express, Responsible AI, Creativity, Generative AI, Creative Thinking, Adobe Creative Cloud, Innovation, AI Workflows, Design Software, Artificial Intelligence, Prompt Engineering, Communication, Content Creation, Storytelling, Visual Design, Collaboration, Problem Solving, Adaptability

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to create an email campaign with SendinBlue

    Skills you'll gain: Newsletters, Target Audience, Email Marketing, Communication Strategies, Marketing Communications, Marketing Materials, Campaign Management, Testability, Digital Marketing, Registration, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Complete Web Development: HTML, CSS, JS & PHP Projects

    Skills you'll gain: Cascading Style Sheets (CSS), Debugging, Search Engine Optimization, PHP (Scripting Language), jQuery, Hypertext Markup Language (HTML), MySQL, WordPress, Web Applications, Application Programming Interface (API), Web Development, Content Management Systems, Restful API, Javascript, Application Deployment, Cloud Hosting, Program Development, Object Oriented Programming (OOP), Servers, Development Environment

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Scale Up Specialization Capstone

    Skills you'll gain: Entrepreneurship, Culture Transformation, Case Studies, Growth Strategies, Process Development, Sales, Business Development, Business Planning, Product Management, Organizational Development, Human Resources, Business Research, Marketing, Operations Management, People Management, Business Writing

    Intermediate · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    الاقتصاد المفتوح | The Open Economy

    Skills you'll gain: International Relations, International Finance, Global Marketing, Economics, Economic Development, Public Policies, Culture, Socioeconomics, Intercultural Competence, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Alberta

    Vitality in a Dynamic Workplace

    Skills you'll gain: Virtual Teams, Recognizing Others, Conflict Management, Emotional Intelligence, Empathy & Emotional Intelligence, Collaboration, Occupational Health, Teamwork, Stress Management, Employee Engagement, Mental Health, Occupational Safety and Health Administration (OSHA), Crisis Management, Workplace inclusivity, Occupational Safety And Health, Human Resource Policies, Self-Awareness, Resilience, Communication, Leadership and Management

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Airport Construction

    Skills you'll gain: Civil Engineering, Construction Engineering, Construction, Construction Management, Facility Repair And Maintenance, Construction Estimating, Facility Management, Architecture and Construction, Environmental Engineering, Sustainable Development, Environmental Regulations, Sustainability Standards, Stormwater Management, Environmental Issue, Failure Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    L

    Logical Operations

    Effective Interpersonal Communication for Business

    Skills you'll gain: Interpersonal Communications, Business Communication, Verbal Communication Skills, Communication, Internal Communications, Corporate Communications, Business Correspondence, Social Skills, Collaboration, Conflict Management, Non-Verbal Communication, Active Listening, Relationship Building, Organizational Structure, Mediation, Customer Relationship Building, Contract Negotiation, Organizational Development, Negotiation, Vendor Management

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Data Analysis with Excel Pivot Tables

    Skills you'll gain: Marketing Analytics, Pivot Tables And Charts, Advanced Analytics, Descriptive Statistics, Microsoft Excel, Descriptive Analytics, Data Import/Export, Spreadsheet Software, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Statistics, Data Analysis, Statistical Methods, Small Data, Data Wrangling, Data Transformation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Voxy

    Intermediate English: Travel

    Skills you'll gain: Cultural Diversity, English Language, Verbal Communication Skills, Social Skills, Interpersonal Communications, Communication, Planning, Grammar, Vocabulary, Relationship Building, Detail Oriented

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    D

    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Market Intelligence, Advanced Analytics, Market Research, Revenue Management, Artificial Intelligence, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct, Data Quality, Market Trend

    4.1
    Rating, 4.1 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

1…419420421…494

In summary, here are 10 of our most popular social media marketing courses

  • Understanding the need for a sustainable business: The Open University
  • Leading Creative Projects with AI: Adobe
  • How to create an email campaign with SendinBlue: Coursera
  • Complete Web Development: HTML, CSS, JS & PHP Projects: Packt
  • Scale Up Specialization Capstone : IE Business School
  • الاقتصاد المفتوح | The Open Economy: Alfaisal University | KLD
  • Vitality in a Dynamic Workplace: University of Alberta
  • Airport Construction: L&T EduTech
  • Effective Interpersonal Communication for Business: Logical Operations
  • Data Analysis with Excel Pivot Tables: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok