Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Brand Awareness, Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Loyalty, Data Presentation, Data Storytelling, Marketing Design, Marketing Management, Market Share, Data-Driven Decision-Making, Marketing, Visual Design, Customer Insights, Presentations, Data-Driven Marketing, Asset Management, Health Equity, Health Promotion
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Advertising, Advertising Campaigns, Media Strategy, Online Advertising, Electronic Media, Marketing Communications, Content Creation, Video Production, Digital Advertising, Copywriting, Brand Marketing, Social Media Campaigns, Ideation, Video Editing, Social Media, Strategic Communication, Design, Business Communication, Design Thinking, Design Elements And Principles
Beginner · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Hugging Face, Natural Language Processing, Large Language Modeling, Generative AI, Text Mining, LLM Application, AI Workflows, Unstructured Data
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Hootsuite, Systems Integration, Dashboard, Cloud Applications, Digital Marketing Tools, Social Media Management, Social Media, Social Media Content, Owned Media, User Accounts, Content Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Graphic Design, Design, Graphical Tools, Graphic and Visual Design, Creative Design, Marketing Design, Color Matching, Branding, Marketing Collateral, Marketing Materials
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Model Evaluation, Apache Spark, Google Cloud Platform, Logistic Regression, Predictive Modeling, Big Data, Model Training, Data Preprocessing, Applied Machine Learning
Intermediate · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Social Media, Community Development, Social Media Marketing, Driving engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Pinterest, Content Creation, Social Media, Brand Awareness, Social Media Content, User Accounts, Account Management, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Pipelines, Dataflow, Real Time Data, Google Cloud Platform, Data Processing, Extract, Transform, Load, Data Architecture, Software Design Patterns, Analytics, Data Transformation, Data Storage, Artificial Intelligence and Machine Learning (AI/ML)
★ 4.6 (8) · Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Rapport Building, Relationship Building, Customer experience strategy (CX), Agile Methodology, Customer Success Management, Customer Engagement, Customer Relationship Building, Customer Analysis, Journey Mapping, Customer Insights, Process Design, Value Propositions, Solution Delivery, Interpersonal Communications, Key Performance Indicators (KPIs), Experience Design, Product Lifecycle Management, Performance Measurement, Product Management, Process Analysis
★ 4.9 (23) · Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: LinkedIn, Coaching, Customer Acquisition Management, Productivity, Program Management, Web Presence, Revenue Management, Mentorship, Target Market, Professional Networking, Professional Development, Marketing Strategies, Branding, Business Strategy
Mixed · Course · 1 - 3 Months

Banco Interamericano de Desarrollo
Skills you'll gain: Data Strategy, Data Management, Agile Project Management, Agile Methodology, Data Infrastructure, Information Management, Data Governance, Project Risk Management, Data Literacy, Project Management, Risk Management, Data-Driven Decision-Making, Project Management Life Cycle, Resource Management, Project Coordination, Project Design, Risk Analysis, Project Implementation, AI Enablement, Data Analysis
Beginner · Course · 1 - 4 Weeks