• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    Y

    Yale University

    Narrative Economics

    Skills you'll gain: Behavioral Economics, Storytelling, Economics, Economics, Policy, and Social Studies, Financial Forecasting, Forecasting, Socioeconomics, Social Studies, Market Dynamics, Consumer Behaviour, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    912 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Natural Language Processing

    Skills you'll gain: Natural Language Processing, Supervised Learning, Transfer Learning, Recurrent Neural Networks (RNNs), Markov Model, Embeddings, Applied Machine Learning, Dimensionality Reduction, Large Language Modeling, Text Mining, Statistical Machine Learning, Artificial Neural Networks, Classification Algorithms, Data Preprocessing, Deep Learning, Tensorflow, Machine Learning Methods, Logistic Regression, Feature Engineering, Keras (Neural Network Library)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    6.2K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    PHI-Ellipses and Fibonacci Trading

    Skills you'll gain: Market Trend, Technical Analysis, Trend Analysis, Financial Trading, Market Analysis, Market Dynamics, Financial Market, Securities Trading, Risk Management, Risk Control, Risk Analysis, Forecasting, Analysis, Financial Analysis, Technical Management, Go To Market Strategy, Probability

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Winning Marketing Strategy

    Skills you'll gain: Marketing Planning, Marketing, Strategic Marketing, Marketing Strategies, Marketing Management, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Brand Strategy, Brand Management, Product Planning, Product Marketing, Value Propositions, Market Analysis, Target Market, Market Research, Customer Analysis, Target Audience, Customer Insights

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Technical University of Denmark (DTU)

    Wind Energy

    Skills you'll gain: Sustainable Engineering, Mechanical Engineering, Engineering Calculations, Engineering, High Voltage, Engineering Analysis, Systems Engineering, Materials science, Energy and Utilities, Time Series Analysis and Forecasting, Electrical Systems, Electric Power Systems, Electrical Power, Structural Analysis, Financial Analysis, Environmental Monitoring, Failure Analysis, Cost Estimation, Mechanics, Engineering Design Process

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.3K reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Leading People and Teams

    Skills you'll gain: Talent Management, Goal Setting, Team Building, Teamwork, Team Management, Talent Pipelining, Influencing, Team Motivation, Visionary, Team Leadership, People Development, Performance Appraisal, Team Performance Management, Motivational Skills, Smart Goals, Employee Onboarding, Interviewing Skills, Persuasive Communication, Leadership, Leadership Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Pricing Strategy Optimization

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Opportunities, Consumer Behaviour, Competitive Intelligence, Business Strategy, Marketing Psychology, Cost Accounting, Customer Insights, Customer Analysis, Product Lining, Supply And Demand, Strategic Marketing, Economics, Demand Planning, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    940 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Drug Development

    Skills you'll gain: Drug Development, Clinical Trials, Clinical Research, Pre-Clinical Development, Pharmaceuticals, Regulatory Affairs, Pharmacology, Regulatory Compliance, Commercialization, Patient Safety

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Sydney

    Design-Led Strategy: Design thinking for business strategy and entrepreneurship

    Skills you'll gain: Design Thinking, Design Strategies, Strategic Thinking, Innovation, New Product Development, Business Modeling, Product Design, Service Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Research, User Feedback, Product Testing, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free
    Free
    U

    University of Alberta

    Famine as Genocide: The Holodomor in Ukraine

    5
    Rating, 5 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 3 - 6 Months

  • Status: Preview
    Preview
    D

    Duke University

    Oil & Gas Industry Operations and Markets

    Skills you'll gain: Petroleum Industry, Oil and Gas, Market Dynamics, Energy and Utilities, Operating Cost, Transportation Operations, Operations, Transportation, Supply Chain, and Logistics, Production Process, Process Engineering, Market Trend, Cost Estimation, Market Analysis, Natural Resource Management, Capital Expenditure, Resource Utilization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.7K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Markets and Derivatives Fundamentals

    Skills you'll gain: Derivatives, Financial Market, Financial Trading, Risk Management, Hedge Accounting, Futures Exchange, Financial Management, Finance, Investments, Risk Analysis, Financial Analysis, Market Dynamics, Cash Flows, Analysis, Decision Making, Design

    Mixed · Course · 1 - 3 Months

1…414243…443

In summary, here are 10 of our most popular market research courses

  • Narrative Economics: Yale University
  • Natural Language Processing: DeepLearning.AI
  • PHI-Ellipses and Fibonacci Trading: EDUCBA
  • Developing a Winning Marketing Strategy: University of Illinois Urbana-Champaign
  • Wind Energy: Technical University of Denmark (DTU)
  • Leading People and Teams: University of Michigan
  • Pricing Strategy Optimization: University of Virginia
  • Drug Development: University of California San Diego
  • Design-Led Strategy: Design thinking for business strategy and entrepreneurship: The University of Sydney
  • Famine as Genocide: The Holodomor in Ukraine: University of Alberta

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok