• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    P

    Packt

    Communicating Through Disagreement

    Skills you'll gain: Interpersonal Communications, Social Skills, Assertiveness, Self-Awareness

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Measures of Correlation and Contingency

    Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Statistical Analysis, Statistical Methods, Probability & Statistics, Data Analysis Software, Data Analysis, Scatter Plots, Descriptive Statistics, Statistical Hypothesis Testing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Course 4: Adobe Commerce Best Practice, Case Study, Careers

    Skills you'll gain: Project Implementation, E-Commerce, System Implementation, Case Studies, Business-To-Consumer, Solution Architecture, Product Management, Order Management, User Requirements Documents, Technical Documentation, Project Management, Quality Assurance, Customer experience improvement, Project Planning, Payment Processing and Collection

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Intel

    Introduction to Learning Remotely

    Skills you'll gain: Telecommuting, Learning Management Systems, Student Engagement, Education Software and Technology, Digital pedagogy, Virtual Environment, Stress Management, Train The Trainer, Instructional Design, Organizational Skills, Active Listening, Empathy, Communication, Collaboration

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Alignor

    Diversity Leadership for Everyone

    Skills you'll gain: Influencing, Overcoming Objections, Active Listening, Conflict Management, Diversity Awareness, Collaboration, Diversity and Inclusion, Cultural Diversity, Decision Making, Interpersonal Communications, Team Management, Constructive Feedback, Discussion Facilitation, Communication, Communication Strategies, Team Leadership, Empathy, Stakeholder Engagement, Assertiveness, Persuasive Communication

    3.8
    Rating, 3.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Communicate UX Research with Empathy Maps in Miro

    Skills you'll gain: UI/UX Research, User Research, Design Thinking, User Experience, Persona (User Experience), Technical Communication, Miro AI, User Centered Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Shaping the Next Innovation Opportunity - SBL 2

    Skills you'll gain: Innovation, Market Research, Strategic Leadership, Business Transformation, Leadership Development, Business Development, Business Leadership, Competitive Analysis, Leadership, Organizational Leadership, Business Modeling, Business Strategy, Strategic Decision-Making, Leadership and Management, Business Planning, Corporate Strategy, Digital Transformation, Growth Strategies, Business, Business Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Coordinating and Conducting Interviews

    Skills you'll gain: Coordination, Professional Networking, Labor Compliance, Communication, Organizational Skills, Branding, Diversity and Inclusion

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Google Cloud

    Managing Change when Moving to Google Cloud en Español

    Skills you'll gain: Staff Management, Collaborative Software, Organizational Change, Change Management, Google Cloud Platform, Cloud Computing, Business Transformation, Workforce Development, Innovation, Employee Engagement, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Lausanne

    HEALTHY URBAN SYSTEMS - PART 1 : Concepts and observations

    Skills you'll gain: Health Policy, Public Health, Health Equity, Health Systems, Geographic Information Systems, Systems Thinking, Community Health, Spatial Analysis, Social Determinants Of Health, Sustainable Development, Environmental Issue, Data Collection

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Customer Analytics and Insights with JUNE

    Skills you'll gain: AI Product Strategy, Product Improvement, Customer Insights, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Management Reporting, Data Analysis, Dashboard, Data Collection, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Duke University

    데이터 중심 기업을 위한 비즈니스 지표

    Skills you'll gain: Business Metrics, Analytics, Business Analytics, Business Intelligence, Performance Metric, Marketing Analytics, Big Data, Key Performance Indicators (KPIs), Data Analysis, Web Analytics, Case Studies, Data-Driven Decision-Making, Cash Flows

    Mixed · Course · 1 - 3 Months

1…401402403…440

In summary, here are 10 of our most popular social media marketing courses

  • Communicating Through Disagreement: Packt
  • Measures of Correlation and Contingency: American Psychological Association
  • Course 4: Adobe Commerce Best Practice, Case Study, Careers: Adobe
  • Introduction to Learning Remotely: Intel
  • Diversity Leadership for Everyone: Alignor
  • Communicate UX Research with Empathy Maps in Miro: Coursera
  • Shaping the Next Innovation Opportunity - SBL 2: University of Glasgow
  • Coordinating and Conducting Interviews : Automatic Data Processing, Inc. (ADP)
  • Managing Change when Moving to Google Cloud en Español: Google Cloud
  • HEALTHY URBAN SYSTEMS - PART 1 : Concepts and observations: University of Lausanne

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok