Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Prompt Engineering, Agentic Workflows, AI Workflows, Generative AI Agents, AI Enablement, Artificial Intelligence, Business Process Automation, Agentic systems, Workflow Management, AI literacy, Automation, Process Flow Diagrams, Marketing Automation, AI Integrations, Decision Making
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Supervised Learning, Data Modeling, Unsupervised Learning, Applied Machine Learning, Data Analysis, Regression Analysis, Machine Learning Methods, Classification Algorithms, Machine Learning Algorithms, Machine Learning, Predictive Modeling, Decision Tree Learning, Predictive Analytics, Logistic Regression, Random Forest Algorithm
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Performance Review, Performance Appraisal, Employee Performance Management, Performance Reporting, Performance Management, Team Performance Management, Performance Metric, Goal Setting, Internal Communications, Staff Management
★ 5 (6) · Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Data-Driven Marketing, Campaign Management, Return On Investment, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Deployment, MLOps (Machine Learning Operations), Model Training, Applied Machine Learning, Google Cloud Platform, Data Infrastructure, Analytics, Systems Design, Data Processing, Data Pipelines, Data Architecture, Data Storage Technologies, Big Data, Statistical Reporting, Cloud Engineering, Data Visualization, Cloud Security, Cloud Services
Advanced · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, Data Ethics, AI Security, Regulatory Compliance, Artificial Intelligence, AI literacy, Business Ethics, Risk Analysis, SAS (Software), Ethical Standards And Conduct, Human Centered Design, Accountability, Analytics, Diversity and Inclusion, Information Privacy, Data Governance, Model Deployment
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Dashboard Creation, Kibana, Dashboard, Interactive Data Visualization, Data Presentation, Data Visualization, Web Analytics, Data Visualization Software, Exploratory Data Analysis, Data Analysis, Business Intelligence, Data Wrangling, Data Analysis Software, Analysis, Business Analysis, Data Import/Export, Project Implementation, Business Software, Communication
★ 5 (12) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Marketing Materials, Marketing Design, Marketing Collateral, Content Creation, Branding, Content Marketing, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Design, Promotional Materials, Marketing Communications, Graphic and Visual Design, Graphics Software
Beginner · Guided Project · Less Than 2 Hours

Corporate Finance Institute
Skills you'll gain: Data Preprocessing, Feature Engineering, Data Import/Export, Exploratory Data Analysis, Data Cleansing, Statistical Visualization, Data Literacy, Data Visualization, Data Transformation, Data Analysis, Box Plots, Model Training, Python Programming, Data Science
Advanced · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: User Research, UI/UX Research, User Experience, User Experience Design, Design Research, Logo Design, User Interface and User Experience (UI/UX) Design, User Centered Design, Persona (User Experience), Wireframing, UI/UX Strategy, Prototyping, Persona Development, Graphic and Visual Design, Application Design
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Warehousing, Star Schema, Data Modeling, Database Design, Extract, Transform, Load, Database Development, Data Architecture, Data Integration, Data Infrastructure, Database Architecture and Administration, Database Software, Relational Databases, Database Management, Business Intelligence, Database Theory, Performance Tuning, SQL
Beginner · Course · 1 - 3 Months

Skills you'll gain: Application Deployment, Dashboard, Salesforce, Data Access, Statistical Reporting, Data Sharing, Pivot Tables And Charts, Build Tools, Development Environment, Customer Relationship Management (CRM) Software
Intermediate · Course · 1 - 4 Weeks