• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Create a Small Business Website with Weebly

    Skills you'll gain: Content Management Systems, Web Content, Content Management, Web Presence, No-Code Development, Web Design and Development, Content Creation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    64 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Customer Centricity with Professor Jagdish Sheth

    Skills you'll gain: Customer Retention, Trustworthiness, Loyalty Programs, Social Impact, Expectation Management, Brand Loyalty, Customer Advocacy, Corporate Sustainability, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Customer Engagement, Sustainable Development, Customer Success Management, Customer Analysis, Sustainable Business, Customer Relationship Building, Business Strategy, Business, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    114 reviews

    Beginner · Specialization · 1 - 3 Months

  • A

    Amazon Web Services

    Skills for Working as an AWS Cloud Consultant

    Skills you'll gain: Professional Networking, Professional Development, Leadership Development, Relationship Building, Business Consulting, Relationship Management, Consulting, Leadership, Trustworthiness, Amazon Web Services, Adaptability, Analytical Skills, Branding, Project Management, Brand Management, Critical Thinking, Problem Solving, Business Requirements

    4.7
    Rating, 4.7 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Discover Yourself, Build Relationships, and Navigate Groups

    Skills you'll gain: Self-Awareness, Self-Discipline, Relationship Building, Personal Development, Psychology, Relationship Management, Self-Motivation, Culture, Emotional Intelligence, Cultural Sensitivity, Behavior Management, Rapport Building, Decision Making, Goal Setting, Motivational Skills, Social Sciences, Social Studies, Sociology, Interpersonal Communications, Decision Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    63 reviews

    Beginner · Specialization · 3 - 6 Months

  • G

    Google Cloud

    Introduction to Docker

    Skills you'll gain: Docker (Software), Containerization, Google Cloud Platform, DevOps, Web Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    101 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Frontend Development using React

    Skills you'll gain: HTML and CSS, React.js, Web Applications, Hypertext Markup Language (HTML), Front-End Web Development, JavaScript Frameworks, Web Design and Development, Web Development Tools, UI Components, Javascript, Cascading Style Sheets (CSS), Web Development, User Interface (UI), Development Environment

    4.2
    Rating, 4.2 out of 5 stars
    ·
    60 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Khalifa University

    Risk Management and Industrial Safety

    Skills you'll gain: Accident Reporting, Fire And Life Safety, Accident Prevention, Safety Assurance, Hazard Analysis, Risk Analysis, Human Factors, Health And Safety Standards, Occupational Safety And Health, Risk Management, Risk Modeling, Legal Risk, Regulation and Legal Compliance, Investigation, Emergency Response, Root Cause Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    71 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    AI for Marketing

    Skills you'll gain: AI Personalization, Data-Driven Marketing, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Personalized Campaigns, Customer Analysis, Customer experience improvement, Marketing Strategies, Contextual Advertising, Marketing, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    87 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Innovation & Entrepreneurship Mindset

    Skills you'll gain: Innovation, Strategic Decision-Making, Competitive Analysis, Ideation, Entrepreneurship, Organizational Strategy, Business Strategy, Plan Execution, Sales Presentations, Strategic Thinking, Project Risk Management, Sustainable Business, Corporate Strategy, Competitive Intelligence, Risk Management, Value Propositions, New Product Development, Presentations, Business Strategies, Strategic Partnership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    110 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Getting Started in Microsoft SharePoint

    Skills you'll gain: Document Management, Intranet, Collaborative Software, Team Management, File Management, Content Management

    4
    Rating, 4 out of 5 stars
    ·
    75 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Sales & Marketing Alignment

    Skills you'll gain: Sales Management, Sales Strategy, Sales Enablement, Sales, Sales Process, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Product Planning, Business Marketing, Organizational Strategy, Product Promotion, Cross-Functional Collaboration, Case Studies, Gap Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    91 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Training and Learning Programs for Volunteer Community Health Workers

    Skills you'll gain: Training Programs, Education and Training, Smart Goals, Community Health, Train The Trainer, Educational Materials, Health Education, Adult Education, Needs Assessment, Planning, Case Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    91 reviews

    Beginner · Course · 1 - 3 Months

1…379380381…834

In summary, here are 10 of our most popular brand management courses

  • Create a Small Business Website with Weebly: Coursera
  • Customer Centricity with Professor Jagdish Sheth: Kennesaw State University
  • Skills for Working as an AWS Cloud Consultant: Amazon Web Services
  • Discover Yourself, Build Relationships, and Navigate Groups: American Psychological Association
  • Introduction to Docker: Google Cloud
  • Frontend Development using React: Board Infinity
  • Risk Management and Industrial Safety: Khalifa University
  • AI for Marketing: Emory University
  • Innovation & Entrepreneurship Mindset: Fundação Instituto de Administração
  • Getting Started in Microsoft SharePoint: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok