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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Packt

    Getting Started with Strapi and Content Types

    Skills you'll gain: Content Management Systems, Authentications, Authorization (Computing), Content Management, TypeScript, UI Components, Application Programming Interface (API), Web Analytics and SEO, Node.JS, Web Applications, Role-Based Access Control (RBAC), Web Development Tools, Software Installation, Data Modeling

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    GenAI for Compensation Analysis in Law Firms

    Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Generative AI, Employee Retention, Analysis, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

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    Microsoft

    Mastering Data Wrangling with dplyr

    Skills you'll gain: Data Manipulation, Data Transformation, Tidyverse (R Package), Data Wrangling, R Programming, Data Analysis, Data Cleansing

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    R: Apply & Analyze K-Means Clustering for Unsupervised ML

    Skills you'll gain: Unsupervised Learning, Applied Machine Learning, R Programming, Machine Learning, Machine Learning Algorithms, Data Analysis, Data Manipulation, Data Transformation, Probability & Statistics

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Attention Mechanism - 简体中文

    Skills you'll gain: Machine Learning Methods, Deep Learning, Artificial Neural Networks, Applied Machine Learning, Text Mining, Performance Tuning, Natural Language Processing

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Responsible AI for Developers: Fairness & Bias - Español

    Skills you'll gain: Responsible AI, Data Ethics, Google Cloud Platform, Artificial Intelligence, Open Source Technology, Machine Learning, Data Quality, Data Analysis, Data Validation

    Intermediate · Course · 1 - 3 Months

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    Google Cloud

    Introduction to Data Engineering on Google Cloud - Português Brasileiro

    Skills you'll gain: Data Processing, Metadata Management, Cloud Storage, Google Cloud Platform, Data Pipelines, Data Migration, Big Data, Data Storage, Extract, Transform, Load, Data Infrastructure, Cloud Services, Data Management, Automation, Data Transformation, Real Time Data, Serverless Computing

    Beginner · Course · 1 - 3 Months

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    Northeastern University

    Engineering Probability and Statistics Part 2

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation

    Mixed · Course · 1 - 3 Months

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    Google Cloud

    Work with Gemini Models in BigQuery - Deutsch

    Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, SQL, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Predictive Modeling, Customer Relationship Management

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    TikTok Features: Duets & Stitches

    Skills you'll gain: Driving engagement, Collaboration, Cooperation, Smart Goals

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Logistic Regression with SAS: Build & Evaluate Models

    Skills you'll gain: Feature Engineering, SAS (Software), Classification And Regression Tree (CART), Predictive Modeling, Statistical Modeling, Regression Analysis, Predictive Analytics, Applied Machine Learning, Statistical Methods, Data Processing, Data Manipulation, Data Cleansing, Data Transformation, Statistical Analysis, Exploratory Data Analysis

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Creating Tile-based Dashboard Alerts in Looker

    Skills you'll gain: Looker (Software), Dashboard, Interactive Data Visualization, Data Visualization, Exploratory Data Analysis, Google Cloud Platform, Data Analysis, Cloud Computing

    Beginner · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Getting Started with Strapi and Content Types: Packt
  • GenAI for Compensation Analysis in Law Firms: Coursera
  • Mastering Data Wrangling with dplyr: Microsoft
  • R: Apply & Analyze K-Means Clustering for Unsupervised ML: EDUCBA
  • Attention Mechanism - 简体中文: Google Cloud
  • Responsible AI for Developers: Fairness & Bias - Español: Google Cloud
  • Introduction to Data Engineering on Google Cloud - Português Brasileiro: Google Cloud
  • Engineering Probability and Statistics Part 2: Northeastern University
  • Work with Gemini Models in BigQuery - Deutsch: Google Cloud
  • TikTok Features: Duets & Stitches: Coursera

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