• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    The American Renaissance and Ralph Waldo Emerson

    Skills you'll gain: Liberal Arts, Ethical Standards And Conduct, Social Studies, Social Justice, Culture, Writing, Political Sciences, Advocacy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Arizona State University

    Learn English Now: Basic Communication

    Skills you'll gain: English Language, Social Justice, Oral Expression, Environmental Issue, Oral Comprehension, Language Competency, Language Learning, Storytelling, Vocabulary, Culture, Writing, Grammar, Public History, Cultural Diversity

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Leadership & Organization Design

    Skills you'll gain: Organizational Leadership, Leadership and Management, People Management, Intercultural Competence, Culture Transformation, Team Leadership, Organizational Change, Decision Making, Cultural Diversity, Conflict Management, Business Leadership, Team Management, Leadership Development, Leadership, Virtual Teams, Organizational Development, Strategic Decision-Making, Organizational Structure, Diversity and Inclusion, Business Communication

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Project, Stakeholder, and Requirements Management Fundamentals

    Skills you'll gain: Communication Planning, Stakeholder Engagement, Requirements Analysis, Project Coordination, Stakeholder Communications, Product Requirements, Milestones (Project Management), Strategic Communication, AI Enablement, Waterfall Methodology, Kanban Principles, Business Analysis, Risk Management, Communication, Product Lifecycle Management, Prioritization

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Programming for Designers

    Skills you'll gain: Object Oriented Programming (OOP), Object Oriented Design, Animations, Interactive Data Visualization, Software Design, Program Development, Data Structures, Interactive Design, Programming Principles, Visualization (Computer Graphics), Graphic and Visual Design, Python Programming, Event-Driven Programming, Systems Design, Digital Design, Simulations, Computer Graphics, Design, Game Design, Computational Logic

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Y

    Yunus Social Business Fund Bengaluru

    Risk, Return and Valuation

    Skills you'll gain: Business Valuation, Return On Investment, Finance, Financial Analysis, Portfolio Risk, Cost Benefit Analysis, Capital Budgeting, Risk Analysis, Risk Management, Environmental Social And Corporate Governance (ESG), Equities, Financial Modeling, Social Impact, Corporate Finance, Financial Planning, Cash Flows, Decision Making, Correlation Analysis, Probability & Statistics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Digital Communication and Emotion

    Skills you'll gain: digital literacy, Media and Communications, Digital Communications, Interpersonal Communications, Empathy & Emotional Intelligence, Conflict Management, De-escalation Techniques, Interactive Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Cómo usar las funciones escondidas de Canva

    Skills you'll gain: Canva (Software), Color Theory, Design, Design Software, Graphic and Visual Design Software, Graphic and Visual Design, Photo Editing, Graphic Design, Creative Design, Typography, Content Creation, Social Media, Digital Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Analyze User Research Data with Microsoft Forms

    Skills you'll gain: User Research, User Feedback, Business Research, Market Research, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    50 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    U

    University of Pennsylvania

    Benjamin Franklin and His World

    Skills you'll gain: European History, Social Studies, World History, Liberal Arts, Ethical Standards And Conduct, Public History, Social Justice, International Relations, Political Sciences, Diplomacy, Diversity Awareness

    4.6
    Rating, 4.6 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Operations Excellence

    Skills you'll gain: Supply Chain Management, Supply Chain, Supply Chain Systems, Manufacturing Operations, Operations Management, Operations, Supply Chain Planning, Business Operations, Inventory Management System, Operational Efficiency, Production Process, Inventory Control, Inventory and Warehousing, Operational Analysis, Logistics, Internal Communications, Process Analysis, Operational Excellence, Lean Six Sigma, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    39 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Statistical Methods for Computer Science

    Skills you'll gain: Network Analysis, R Programming, Statistical Analysis, Regression Analysis, Statistical Modeling, Statistical Methods, Combinatorics, Bayesian Network, Applied Machine Learning, Statistical Hypothesis Testing, Statistical Programming, Data Analysis, R (Software), Probability, Statistics, Probability Distribution, Probability & Statistics, Bayesian Statistics, Social Network Analysis, Simulations

    Intermediate · Specialization · 3 - 6 Months

1…374375376…585

In summary, here are 10 of our most popular social media marketing courses

  • The American Renaissance and Ralph Waldo Emerson: Dartmouth College
  • Learn English Now: Basic Communication: Arizona State University
  • Leadership & Organization Design: Illinois Tech
  • Project, Stakeholder, and Requirements Management Fundamentals: SkillUp
  • Programming for Designers: University of Michigan
  • Risk, Return and Valuation: Yunus Social Business Fund Bengaluru
  • Digital Communication and Emotion: Arizona State University
  • Cómo usar las funciones escondidas de Canva: Coursera
  • Analyze User Research Data with Microsoft Forms: Coursera
  • Benjamin Franklin and His World: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok