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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Northwestern University

    ¿Qué son los medios sociales?

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media, Customer Engagement, Social Media Analytics, Drive Engagement, Customer Relationship Building, Marketing, Driving engagement, Professional Networking, Data-Driven Marketing, Digital Brand Strategy, Digital Transformation, Marketing Analytics, Target Audience, Community Development, Peer Review

    Mixed · Course · 1 - 4 Weeks

  • Status: New
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    EDUCBA

    Brand Management and Brand Strategy

    Skills you'll gain: Brand Strategy, Branding, Brand Management, Brand Awareness, Brand Loyalty, Strategic Marketing, Consumer Behaviour, Marketing Strategy and Techniques

    Mixed · Course · 1 - 4 Weeks

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    E

    EDUCBA

    Lean Six Sigma Yellow Belt: Apply, Analyze & Improve Quality

    Skills you'll gain: Process Mapping, Lean Six Sigma, Six Sigma Methodology, Quality Management, Process Analysis, Quality Improvement, Data-Driven Decision-Making, Process Flow Diagrams, Pareto Chart, Run Chart, Statistical Process Controls, Process Improvement, Statistical Analysis, Product Quality (QA/QC), Quality Assessment, Quality Control, Data Analysis, Histogram, Scatter Plots, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
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    44 reviews

    Beginner · Course · 1 - 4 Weeks

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    Ludwig-Maximilians-Universität München (LMU)

    Estratégia competitiva

    Skills you'll gain: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Corporate Strategy, Organizational Strategy, Business Strategies, Market Dynamics, Strategic Decision-Making, Market Opportunities, Market Analysis, Go To Market Strategy, Innovation, Policy Analysis, Research, and Development, Coordination

    4.9
    Rating, 4.9 out of 5 stars
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    8 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
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    C

    Coursera

    Analyze Metrics & Schedule Social Posts

    Skills you'll gain: Content Scheduling, Digital Marketing Tools, Social Media Management, Social Media Content, Key Performance Indicators (KPIs), Social Media Analytics, Data-Driven Marketing, Digital Marketing Campaigns, Performance Metric, Business Metrics, Performance Measurement, Data Analysis, Content Development and Management, Content Optimization

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Advanced Tableau - LOD Calculations

    Skills you'll gain: Data Presentation, Interactive Data Visualization, Tableau Software, Data Visualization Software, SQL, Data Analysis

    5
    Rating, 5 out of 5 stars
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    11 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introdução ao Workforce Management

    Skills you'll gain: Workforce Management, Workforce Planning, Human Resource Strategy, Human Resource Management, Human Resources Management and Planning, Workforce Development, Human Resources, HR Tech, People Analytics, Performance Measurement, Data-Driven Decision-Making, Program Implementation, Agile Methodology, Innovation

    4.4
    Rating, 4.4 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Fundação Instituto de Administração

    As Competências do Especialista no Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Relationship Building, Customer Relationship Management, Consultative Approaches, Market Analysis, Market Opportunities, Organizational Structure, Market Data, Business Relationship Management, Rapport Building, Business Modeling, Business Solutions, Business Technologies, Active Listening, Consulting, Relationship Building, Technology Solutions

    4.8
    Rating, 4.8 out of 5 stars
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    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    From Data to Decisions: Making Predictions with AI

    Skills you'll gain: Statistical Methods, Data Literacy, Regression Analysis, Statistical Analysis, Correlation Analysis, Technical Communication, Scatter Plots, Data Analysis, Predictive Analytics, Generative AI, AI literacy, Predictive Modeling

    4.8
    Rating, 4.8 out of 5 stars
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    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    C

    Coursera

    Data Visualization with Tableau and Microsoft Excel

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Interactive Data Visualization, Dashboard, Dashboard Creation, Tableau Software, Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Spreadsheet Software, Data Analysis Software, Business Intelligence, Performance Tuning, Data Analysis, Analytics, Analytical Skills, Business Metrics

    4.1
    Rating, 4.1 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 3 Months

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    Google Cloud

    Using BigQuery in the Google Cloud Console

    Skills you'll gain: Google Cloud Platform, Data Import/Export, Query Languages, Big Data, Data Access

    4.6
    Rating, 4.6 out of 5 stars
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    10 reviews

    Beginner · Project · Less Than 2 Hours

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    Coursera

    How to Use The IFE-EFE Matrix for Strategic Analysis

    Skills you'll gain: Strategic Planning, Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Prioritization, Strategic Decision-Making, Organizational Strategy, Performance Measurement, Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

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