Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Sales Strategy, Sales Process, Anthropic Claude, Sales, Sales Development, Sales Pipelines, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Trend Analysis, Forecasting, Analysis, Market Trend
Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: Sales Territory Management, Sales Strategy, Customer Engagement, Sales Process, Lead Generation, Sales, Market Intelligence, Sales Enablement, Sales Training, Real Time Data, Personalized Service, AI Enablement, Market Analysis, Ethical Standards And Conduct, Performance Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Sales Process, Sales Presentations, Verbal Communication Skills, Product Knowledge, Communication, AI Personalization, Sales, Non-Verbal Communication, General Sales Practices, Microsoft Copilot, Value Propositions, Customer Relationship Management (CRM) Software, AI Enablement, Responsible AI
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Facebook, Marketing Budgets, Advertising Campaigns, Social Media Marketing, Social Media, Digital Advertising, Advertising, Social Media Strategy, Social Media Management, Goal Setting
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Web Analytics and SEO, Generative AI Agents, Google Cloud Platform, Enterprise Application Management, Data Compilation, Analytics, Data Store, Frontend Integration, System Configuration
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Analysis Expressions (DAX), Customer Insights, Power BI, Dashboard, Data Modeling, Data Transformation, Data Import/Export, Interactive Data Visualization, Business Intelligence, Time Series Analysis and Forecasting, Data Visualization Software, Data Cleansing, Trend Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Marketing Effectiveness, Advertising Campaigns, Customer Insights, Online Advertising, Content Creation, Facebook, Data Import/Export, Social Media, Social Media Marketing, Business Marketing, Business Analytics
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Relationship Management, Six Sigma Methodology, Lean Six Sigma, Continuous Improvement Process, Operational Excellence, Quality Management, Process Improvement, Quality Assurance and Control, Customer experience improvement, Risk Analysis, Production Planning, Culture Transformation, Employee Engagement
Mixed · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, AI Personalization, Data Science, Predictive Analytics, Data Preprocessing, Python Programming, Development Environment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Web Analytics, Social Media Marketing, Customer Analysis, User Accounts, Social Media, E-Commerce
Beginner · Guided Project · Less Than 2 Hours

Pearson
Skills you'll gain: Google Cloud Platform, Virtual Machines, Kubernetes, Cloud Computing, Serverless Computing, Artificial Intelligence and Machine Learning (AI/ML), Cloud Management, Containerization, Command-Line Interface, Cloud Security, Big Data, Analytics
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Blockchain, Business Analysis, Emerging Technologies, Solution Design, Entrepreneurship, Market Opportunities, Case Studies, Market Analysis, Competitive Analysis, Business Modeling, Proposal Development, Value Propositions, Target Audience, Presentations
Intermediate · Course · 1 - 3 Months