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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Créer un compte de gestionnaire d'entreprise Facebook

    Skills you'll gain: Facebook, Meta Ads Manager, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, User Provisioning, Security Controls, Marketing Analytics, Online Advertising, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Beyond basics: Advanced Data Analysis with Python

    Skills you'll gain: A/B Testing, Statistical Hypothesis Testing, Statistical Methods, Advanced Analytics, Statistical Analysis, Statistical Reporting, Correlation Analysis, Data Analysis, Report Writing, Analytics, Analysis, Analytical Skills, Quantitative Research, People Analytics, Workflow Management, Business Analytics, Data-Driven Decision-Making, Business Process Automation

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Pivot Tables in Google Sheets

    Skills you'll gain: Google Sheets, Pivot Tables And Charts, Spreadsheet Software, Data Analysis, Google Workspace, Collaborative Software, Descriptive Statistics, Descriptive Analytics, Data Presentation, Data Manipulation, Data Management, Cloud Computing

    2.4
    Rating, 2.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Data Science with Python: Analyze & Visualize

    Skills you'll gain: Box Plots, Data Science, Histogram, Data Presentation, Statistical Analysis, Statistical Methods, Statistical Visualization, Data Preprocessing, Descriptive Statistics, Probability & Statistics, Data Analysis, Data Visualization Software, Data-Driven Decision-Making, Bayesian Statistics, Applied Machine Learning, Scatter Plots, Scripting, Python Programming, Data Processing, Machine Learning Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Tableau Data Analysis and Visualization

    Skills you'll gain: Tableau Software, Dashboard, Data Visualization Software, Data Visualization, R Programming, Alteryx, R (Software), Statistical Programming, Data Presentation, Statistical Visualization, Interactive Data Visualization, Data Cleansing, Plot (Graphics), Data Storytelling, Dashboard Creation, Data Analysis Software, Statistical Analysis, Data Wrangling, Workflow Management, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Data Viz Using Tableau & Presenting With Storytelling

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Tableau Software, Presentations, Storytelling, Technical Communication, Data Analysis, Spatial Data Analysis, Spatial Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Launch Effective A/B Tests

    Skills you'll gain: A/B Testing, Data-Driven Decision-Making, Statistical Methods, Statistical Hypothesis Testing, Analytics, Statistics, Estimation, Decision Making, Data Analysis, Statistical Inference, Statistical Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Estratégia Digital e o Comportamento de Busca do Consumidor

    Skills you'll gain: Marketing Strategies, Data-Driven Marketing, Digital Brand Strategy, Digital Marketing, Digital Marketing Campaigns, Strategic Marketing, Marketing Planning, Marketing Analytics, Sales Strategy, Consumer Behaviour, Brand Awareness, Brand Management, Drive Engagement, Branding, Performance Measurement, A/B Testing, Community Development

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Storytelling - Relanza tu Marca

    Skills you'll gain: Data Storytelling, Storytelling, Visual Storytelling, Marketing Communications, Data Visualization, Brand Strategy, Advertising, Strategic Communication, Content Creation, Branding, Corporate Communications, Digital Brand Strategy, Driving engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Decode HR Metrics

    Skills you'll gain: People Analytics, Excel Formulas, Data Storytelling, Report Writing, Technical Communication, Human Capital, Performance Metric, Human Resources, Key Performance Indicators (KPIs), Human Resource Management, Business Metrics, Microsoft Excel, Data Validation, Employee Retention, AI Enablement, Data Analysis, ChatGPT, Critical Thinking, Business Acumen

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Write Impactful Briefs

    Skills you'll gain: Constructive Feedback, Advertising Campaigns, Advertising, Brand Strategy, Project Management, Marketing Effectiveness, Strategic Communication, Branding, Brand Management, Creative Design, Strategic Thinking, Creative Thinking, Strategic Partnership, Agentic systems

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Monetization: Collaborate with Brands

    Skills you'll gain: TikTok, Product Promotion, Content Strategy, Social Media Content, Direct Selling, Strategic Partnership, Revenue Management, Driving engagement, Market Opportunities, Brand Marketing, Live Streaming

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Social Media Marketing (9)
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