• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Automate Data Analysis and BI with No-Code AI

    Skills you'll gain: Predictive Modeling, Data Visualization, Data Presentation, Data-Driven Decision-Making, Advanced Analytics, Business Analytics, AI Enablement, Business Reporting, Global Marketing, User Feedback, Regional Sales, Presentations, Key Performance Indicators (KPIs), Law, Regulation, and Compliance

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Portfolio Power: Compelling UX Case Studies in Sketch

    Skills you'll gain: User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, User Centered Design, UI/UX Research, Storytelling, Usability Testing, Prototyping, Mockups, Wireframing, Technical Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introdução ao Marketing Digital

    Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Les bases des opérations avec Goldman Sachs 10,000 Women

    Skills you'll gain: Process Mapping, Operational Efficiency, Business Operations, Operations Management, Business Process, Process Analysis, Business Process Improvement, Process Improvement, Customer experience improvement, Business Technologies

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Analytics: Optimize Performance

    Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Keyword Research, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Performance Improvement, Driving engagement, Trend Analysis, Customer Insights

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    SEO Strategy: Analyze, Apply & Optimize

    Skills you'll gain: Search Engine Optimization, Target Audience, Web Analytics and SEO, Keyword Research, Market Opportunities, Business Strategy, Strategic Thinking, Competitive Analysis, Analysis, Auditing, Business Metrics

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Strategic Foundations for CRO Leadership

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Management, Regional Sales, Sales Territory Management, Sales Strategy, Sales Training, Talent Management, Revenue Management, Cross-Functional Team Leadership, Employee Coaching, Customer Relationship Management (CRM) Software, Data-Driven Decision-Making, Target Market, Market Opportunities, Marketing Analytics, Recruitment, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Match Personas: Craft Engaging AI Content

    Skills you'll gain: Content Creation, Content Marketing, Persona Development, Content Strategy, Ideation, Copywriting, Needs Assessment, Research

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Sustainable Digital Impact: Agritech Startup Ecosystems

    Skills you'll gain: Emerging Technologies, FinTech, Digital Transformation, Sustainable Development, Business Technologies, Strategic Partnership, Corporate Strategy, Technology Strategies, Stakeholder Analysis, Innovation, Economic Development, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Données pour l'efficacité des politiques publiques

    Skills you'll gain: Data Literacy, Data Ethics, Policy Analysis, Public Policies, Data-Driven Decision-Making, Tree Maps, Data Analysis, Data Collection, Data Management, Program Evaluation, Data Quality, Research, Research Methodologies

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Monetize Your 3D Art: Sell Assets & Grow Your Audience

    Skills you'll gain: 3D Assets, Entrepreneurship, Growth Strategies, Customer Acquisition Management, Marketing Strategies, Business Planning, Target Audience, Animations, Sustainable Business, Business Strategies, Instagram, Branding

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    SOP Writing Mastery: Craft Statements That Stand Out

    Skills you'll gain: Storytelling, Continuous Improvement Process, Writing, Constructive Feedback, Concision, Intercultural Competence, Editing, Self-Awareness, Adaptability, Generative AI Agents

    Beginner · Course · 1 - 4 Weeks

1…349350351…370

In summary, here are 10 of our most popular market research courses

  • Automate Data Analysis and BI with No-Code AI: LearnQuest
  • Portfolio Power: Compelling UX Case Studies in Sketch: Coursera
  • Introdução ao Marketing Digital: Fundação Instituto de Administração
  • Les bases des opérations avec Goldman Sachs 10,000 Women: Goldman Sachs
  • YouTube Analytics: Optimize Performance: Coursera
  • SEO Strategy: Analyze, Apply & Optimize: EDUCBA
  • Strategic Foundations for CRO Leadership: LearnQuest
  • Match Personas: Craft Engaging AI Content: Coursera
  • Sustainable Digital Impact: Agritech Startup Ecosystems: Banco Interamericano de Desarrollo
  • Données pour l'efficacité des politiques publiques: Banco Interamericano de Desarrollo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok