Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Universidades Anáhuac
Skills you'll gain: Ggplot2, R (Software), R Programming, Data Visualization Software, Data Manipulation, Statistical Visualization, Data Analysis, Exploratory Data Analysis, Programming Principles, Data Import/Export, Software Installation, Integrated Development Environments
Beginner · Course · 1 - 3 Months

Packt
Skills you'll gain: SQL, Database Management, Database Design, Relational Databases, Databases, Query Languages, Performance Tuning, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Digital Transformation, Real Time Data, Data Strategy, Data Governance, Data Transformation, Business Transformation, Big Data, Business Intelligence, Google Cloud Platform, Analytics, Data-Driven Decision-Making, Data Management, Data Pipelines, Cloud Solutions, Data Storage
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Data Visualization Software, Interactive Data Visualization, Geospatial Information and Technology, Color Theory, Tree Maps, Data Storytelling, Heat Maps, Data Mapping, Text Mining, Unstructured Data, Network Analysis
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Collaborative Software, Data Sharing
Beginner · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Computational Thinking, Data Strategy, Small Data, Unstructured Data, Data Access, Data Literacy, Data Analysis, Data Integration, Data Management, Data-Driven Decision-Making, Data Collection
Beginner · Course · 1 - 3 Months

University of Glasgow
Skills you'll gain: Innovation, Market Research, Strategic Leadership, Business Transformation, Leadership Development, Business Development, Business Leadership, Competitive Analysis, Leadership, Organizational Leadership, Business Modeling, Business Strategy, Strategic Decision-Making, Leadership and Management, Business Planning, Corporate Strategy, Digital Transformation, Growth Strategies, Business, Business Management
Intermediate · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Data Analysis Expressions (DAX), Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Dashboard, Data Processing, Data Presentation, Data Transformation, Data Analysis, Data Visualization, Barcoding, Microsoft PowerPoint, Data Import/Export
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Feature Engineering, Exploratory Data Analysis, AI Enablement, Artificial Intelligence, Responsible AI, Data Analysis, Descriptive Statistics, Technology Strategies, Business Strategy, Machine Learning, Data Management, Data Preprocessing, Computer Vision, Unstructured Data, Predictive Modeling, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, AI Enablement, Web Analytics and SEO, Google Cloud Platform, Data Management, Information Management, Analytics, Information Architecture, AI Security, Data Integration, Unstructured Data, System Configuration
Intermediate · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Data Modeling, Data Infrastructure, Real Time Data, Data Management, Database Systems, Data Architecture, Big Data, Data Processing, Database Management Systems, Unstructured Data, Scalability
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Wrangling, Unstructured Data, Query Languages, Data Manipulation, Data Import/Export, Big Data, SQL, Database Administration
Beginner · Project · Less Than 2 Hours