• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Event Management and Promotion Strategies

    Skills you'll gain: Event Marketing, Events and Conferences, Event Management, Budget Management, Promotional Strategies, Promotions and Campaigns, Marketing Budgets, Branding, Risk Analysis, Event Planning, Risk Management, Strategic Marketing, Cost Management, Risk Management Framework, Budgeting, Brand Marketing, Revenue Management, Marketing Management, Brand Strategy, Brand Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Pearson

    (SSCP) Systems Security Certified Practitioner: Unit 1

    Skills you'll gain: Security Management, Security Strategy, Configuration Management, Security Awareness, Security Controls, Information Systems Security, Computer Security Awareness Training, Enterprise Security, Cybersecurity, Cyber Security Strategy, Change Control, Data Security, Safety and Security, Cyber Security Policies, Data Integrity

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Crea un organigrama con Canva

    Skills you'll gain: Canva (Software), Presentations, Organizational Structure, Diagram Design, Graphical Tools, Data Visualization, Graphic and Visual Design Software, Design Elements And Principles, Graphic and Visual Design, Graphic Design, Organizational Skills, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    22 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Understanding the Healthcare Ecosystem

    Skills you'll gain: Health Systems, Process Improvement, Healthcare Industry Knowledge, Patient Flow, Process Management, Health Policy, Health Technology, Health Care Administration, Market Dynamics, Health Care Procedure and Regulation, Medical Management, Health Care, Health Informatics, Stakeholder Analysis, Supply Chain, Digital Transformation, Supply Chain Management, Innovation, Organizational Structure, Business Analysis

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI Prompts for SEO Growth

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Content Creation, Web Content, Generative AI, Content Optimization, Search Engine Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    AI Branding: Insights, Creativity & Personalization

    Skills you'll gain: AI Personalization, Personalized Campaigns, Digital Brand Strategy, Generative AI, Marketing Design, AI powered creativity, Data Ethics, Responsible AI, Content Creation, Branding, Brand Strategy, Customer Insights, Data-Driven Marketing, Artificial Intelligence, Agentic Workflows, Customer Analysis, Marketing Automation, Governance, AI Integrations, Content Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  

    Skills you'll gain: Competitive Analysis, Value Propositions, Customer Analysis, Target Market, Business Strategy, Business Development, Competitive Intelligence, Strategic Marketing, Market Research, Consumer Behaviour, Customer Insights, Target Audience, Growth Strategies, Marketing, Market Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Essential Dashboarding & Storytelling Techniques

    Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Dashboard Creation, Tableau Software, Interactive Data Visualization, Data Visualization Software, Statistical Visualization, Analysis, Business Analytics, Marketing Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Inside BFSI: Structure, Challenges, and Technology

    Skills you'll gain: Financial Services, Bank Regulations, Financial Regulation, Banking, Regulatory Compliance, Customer experience strategy (CX), Market Intelligence, FinTech, Financial Systems, Risk Management Framework, Risk Management, Digital Transformation, Market Opportunities, Fraud detection, Compliance Management, Environmental Social And Corporate Governance (ESG), Financial Market, Cybersecurity, AI Enablement, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Derivatives Trading & Risk Management

    Skills you'll gain: Derivatives, Futures Exchange, Financial Trading, Financial Market, Risk Modeling, Market Analysis, Risk Management, Financial Systems, Securities Trading, Capital Markets, Market Dynamics, Portfolio Risk, Risk Analysis, Risk Control, Technical Analysis, Risk Mitigation, International Finance, Market Trend, Investments, Finance

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Market Analysis

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, Target Audience, Product Planning, Product Management, Business Strategy, Business Modeling, Product Knowledge, Product Lifecycle Management, Product Requirements

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain Opportunity Analysis for Global Commerce

    Skills you'll gain: Plan Execution, Blockchain, Business Analysis, Market Opportunities, Competitive Analysis, Stakeholder Analysis, Business Planning, Market Analysis, Case Studies, Proposal Development, Feasibility Studies, Milestones (Project Management), Project Implementation, Business Modeling, Solution Design, Value Propositions, Business Strategy, Market Research, Decision Making, Target Audience

    Intermediate · Course · 1 - 3 Months

1…342343344…524

In summary, here are 10 of our most popular marketing strategy courses

  • Event Management and Promotion Strategies: EDUCBA
  • (SSCP) Systems Security Certified Practitioner: Unit 1: Pearson
  • Crea un organigrama con Canva: Coursera
  • Understanding the Healthcare Ecosystem: University of Illinois Urbana-Champaign
  • AI Prompts for SEO Growth: Coursera
  • AI Branding: Insights, Creativity & Personalization: Board Infinity
  • Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  : Goldman Sachs
  • Essential Dashboarding & Storytelling Techniques: University of Colorado Boulder
  • Inside BFSI: Structure, Challenges, and Technology: Board Infinity
  • Derivatives Trading & Risk Management: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok