• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • I

    Indian School of Business

    Certificate in Strategic Leadership

    Skills you'll gain: Business Strategy, Crisis Management, Strategic Planning, Strategic Leadership, Professional Development, Business Leadership, Growth Strategies, Business Modeling, Leadership Development, Leadership, Leadership and Management, Competitive Analysis, Stakeholder Communications, Competitive Intelligence, Team Leadership, Business Ethics, Strategic Decision-Making, Value Propositions, Market Analysis, Market Opportunities

    University Certificate · 6 - 12 Months

  • U

    University of Illinois at Urbana-Champaign

    Accounting Foundations Graduate Certificate

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    Universidad de los Andes

    Maestría en Gerencia de la Ingeniería

    Skills you'll gain: Organizational Strategy, Engineering Management, Product Management, Technology Strategies, Business Modeling, Project Management, Prototyping, Project Management Life Cycle, Environmental Social And Corporate Governance (ESG), Project Management Institute (PMI) Methodology, Strategic Decision-Making, Feasibility Studies, Financial Statements, Systems Thinking, Environmental Management Systems, Cyber Security Strategy, Asset Management, Project Risk Management, Operations Research, Team Management

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    CPA Pathways Graduate Certificate

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Illinois at Urbana-Champaign

    Master of Business Administration (iMBA)

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Sustainable Business

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Preview
    Preview
    L

    LearnQuest

    Advanced Negotiation and High-Impact Closure

    Skills you'll gain: Sales Presentations, Closing (Sales), Negotiation, Data Visualization, Sales Training, Contract Negotiation, Price Negotiation, B2B Sales, Influencing, Persuasive Communication, Storytelling, Behavioral Economics, Overcoming Objections, Value Propositions, Communication Strategies

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Global Challenges in Business Graduate Certificate

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of California, Berkeley

    Master of Advanced Study in Engineering

    Skills you'll gain: User Research, Stakeholder Analysis, Materials science, Exploratory Data Analysis, Design Research, Java Programming, Semiconductors, Matplotlib, Pandas (Python Package), Medical Devices, Finite Element Methods, Team Leadership, Energy and Utilities, Control Systems, Environmental Engineering, Radiation Protection, Structural Engineering, Vibrations, Linear Algebra, Engineering Analysis

    Earn a degree

    Degree · 1 - 4 Years

  • N

    Northeastern University

    Master of Science in Data Analytics Engineering

    Skills you'll gain: Data Storytelling, Data Warehousing, Unsupervised Learning, Database Design, Data Governance, Data Mining, Interactive Data Visualization, Generative AI, Web Scraping, Plotly, Operations Research, Supervised Learning, NoSQL, Exploratory Data Analysis, Extract, Transform, Load, Database Management, Database Management Systems, Database Systems, Time Series Analysis and Forecasting, Natural Language Processing

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Illinois at Urbana-Champaign

    Managerial Economics & Business Analysis Graduate Certificate

    Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • H

    HEC Paris

    Executive MSc & MSc in Innovation and Entrepreneurship

    Skills you'll gain: New Product Development, Intellectual Property, Research Methodologies, Performance Measurement, Design Thinking, Value Propositions, Financial Modeling, Private Equity, Team Building, Social Media Strategy, Business Modeling, Active Listening, Sustainable Business, Business Planning, Business Strategy, Supplier Relationship Management, Ideation, Entrepreneurship, Stakeholder Engagement, Organizational Structure

    Earn a degree

    Degree · 1 - 4 Years

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research methods and data analysis certificate
market research and analysis for tech industries
market research & business intelligence mastery
market research essentials for marketing management
market research: analyze, apply & evaluate
market research case study: apply & analyze
1…338339340…341

In summary, here are 10 of our most popular market research courses

  • Certificate in Strategic Leadership: Indian School of Business
  • Accounting Foundations Graduate Certificate: University of Illinois at Urbana-Champaign
  • Maestría en Gerencia de la Ingeniería: Universidad de los Andes
  • Bachelor of Science in Business Administration: University of London
  • CPA Pathways Graduate Certificate: University of Illinois at Urbana-Champaign
  • Master of Business Administration (iMBA): University of Illinois at Urbana-Champaign
  • Advanced Negotiation and High-Impact Closure: LearnQuest
  • Global Challenges in Business Graduate Certificate: University of Illinois at Urbana-Champaign
  • Master of Advanced Study in Engineering: University of California, Berkeley
  • Master of Science in Data Analytics Engineering: Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok