Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Colorado Boulder
Skills you'll gain: Sampling (Statistics), Estimation, Risk Analysis, Statistical Methods, Statistical Software, Return On Investment, Statistical Analysis, Sample Size Determination, R (Software), Data Analysis, Business Risk Management, Probability & Statistics, Statistical Inference, Project Estimation, Business Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

AI CERTs
Skills you'll gain: Blockchain, Business Leadership, FinTech, Strategic Leadership, Leadership, Business Transformation, Emerging Technologies, Business, Health Technology, Regulatory Compliance, Business Planning, Legal Risk, Supply Chain Management, Compliance Management, Payment Systems, Cloud Computing, Cryptography, Distributed Computing, Cloud Computing Architecture, Artificial Intelligence
Intermediate · Course · 3 - 6 Months

O.P. Jindal Global University
Skills you'll gain: Sampling (Statistics), Statistical Analysis, Probability Distribution, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Methods, Correlation Analysis, Regression Analysis, R (Software), R Programming, Statistical Modeling, Statistical Inference, Probability, Big Data, Decision Tree Learning
Build toward a degree
Mixed · Course · 1 - 3 Months
Skills you'll gain: Financial Forecasting, Dashboard, Budgeting, Financial Management, Predictive Modeling, Advanced Analytics, Power BI, AI Enablement, Generative AI, Tableau Software, Financial Modeling, Microsoft Excel, Financial Analysis, Data Visualization Software, Automation, Data Visualization
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: PySpark, Apache Hadoop, Apache Spark, Big Data, Apache Hive, Analytics, Data Processing, Text Mining, Data Transformation, Distributed Computing, Java, Debugging, Java Programming
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Data Visualization Software, Interactive Data Visualization, Geospatial Information and Technology, Color Theory, Tree Maps, Data Storytelling, Heat Maps, Data Mapping, Text Mining, Unstructured Data, Network Analysis
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Financial Statement Analysis, Financial Statements, Business Risk Management, Credit Risk, Financial Analysis, Lending and Underwriting, Financial Modeling, Commercial Lending, Risk Analysis, Financial Acumen, Corporate Finance, Operational Risk, Analysis, Income Statement, Balance Sheet, Banking, Market Analysis, Cash Flows
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Feature Engineering, Exploratory Data Analysis, AI Enablement, Artificial Intelligence, Responsible AI, Data Analysis, Descriptive Statistics, Technology Strategies, Business Strategy, Machine Learning, Data Management, Data Preprocessing, Computer Vision, Unstructured Data, Predictive Modeling, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Wrangling, Unstructured Data, Query Languages, Data Manipulation, Data Import/Export, Big Data, SQL, Database Administration
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Threat Detection, Threat Management, Cloud Security, Google Cloud Platform, Vulnerability Management, Vulnerability Assessments, Security Information and Event Management (SIEM), Public Cloud
Intermediate · Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Data Warehousing, Extract, Transform, Load, Data Integration, Data Modeling, Star Schema, Data Governance, Database Design, Snowflake Schema, SQL, Relational Databases, Data Mining, Data Quality, Data Analysis
Mixed · Course · 1 - 3 Months

Skills you'll gain: Python Programming, Scripting, Data Processing, Data Analysis, Programming Principles, Object Oriented Programming (OOP)
Beginner · Guided Project · Less Than 2 Hours