• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Arizona

    Management of Marketing Communications

    Skills you'll gain: Integrated Marketing Communications, Media and Communications, Marketing Communications, Brand Strategy, Brand Marketing, Branding, Marketing, Brand Management, Marketing Strategies, Strategic Marketing, Marketing Effectiveness, Strategic Communication, Social Media Strategy, Content Marketing, Social Media Marketing, Direct Marketing, Product Marketing, Marketing Strategy and Techniques, Communication, Digital Marketing

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    의사 결정을 위한 비즈니스 분석

    Skills you'll gain: Business Analytics, Risk Analysis, Data-Driven Decision-Making, Business Analysis, Analytics, Analysis, Strategic Decision-Making, Data Analysis, Marketing Analytics, Decision Making, Business Modeling, Trend Analysis, Process Optimization, Risk Modeling, Simulation and Simulation Software, Market Analysis, Microsoft Excel, Unsupervised Learning, Model Optimization, Spreadsheet Software

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Sustainable Infrastructure

    Skills you'll gain: Sustainable Development, Project Finance, Sustainable Systems, Public Works, Sustainable Business, Corporate Sustainability, Sustainability Standards, Economic Development, Environmental Social And Corporate Governance (ESG), Social Impact, Environment, Climate Change Adaptation, Environment and Resource Management, Private Equity, Project Management, Natural Resource Management, Capital Markets, Innovation, Diversity Equity and Inclusion Initiatives, Financial Market

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique

    Voyages de l'infiniment grand à l'infiniment petit

    Skills you'll gain: Physics, Laboratory Research, Experimentation, Materials science, Laboratory Techniques, Physical Science, Engineering, Scientific, and Technical Instruments, General Science and Research, Radiation Therapy, Radiology, Science and Research, Research, Biomedical Technology, Emerging Technologies, electromagnetics, Energy and Utilities, Mathematical Modeling, Scientific Methods

    4.7
    Rating, 4.7 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Economía del Cambio Climático

    Skills you'll gain: Climate Change Adaptation, Supply And Demand, Sustainable Development, Market Dynamics, International Relations, Climate Change Mitigation, Economics, Environmental Issue, Environmental Regulations, Environmental Policy, Socioeconomics, Economics, Policy, and Social Studies, Mathematical Modeling, Tax Laws, Applied Mathematics, Social Impact, Public Policies, Game Theory, Cost Benefit Analysis, Big Data

    4.2
    Rating, 4.2 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Capstone Project: Teaching Impacts of Technology

    Skills you'll gain: Digital pedagogy, Technical Communication, Diversity Equity and Inclusion Initiatives, Social Impact, Computational Thinking, Computer Science, Curriculum Development, Innovation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Design a Standout Brand That Connects With Your Audience

    Skills you'll gain: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Agent Foundations and Prompt Engineering

    Skills you'll gain: Prompt Engineering, Prompt Patterns, LLM Application, Generative AI Agents, AI Workflows, AI Orchestration, Artificial Intelligence and Machine Learning (AI/ML), Agentic Workflows, Large Language Modeling, Tool Calling, Agentic systems, Debugging, Verification And Validation, Quality Assurance

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDHEC Business School

    Intellectual Property as Competitive Advantage for Companies

    Skills you'll gain: Intellectual Property, Regulation and Legal Compliance, Legal Risk, Business Strategy, Competitive Analysis, Commercial Laws, Corporate Strategy, Law, Regulation, and Compliance, Asset Management, Legal Strategy, Portfolio Management, Case Studies, Asset Protection, Brand Management, Entrepreneurship, Risk Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Pavement Materials and Design (IRC and MoRTH)

    Skills you'll gain: Civil Engineering, Construction Engineering, Design Specifications, Structural Analysis, Materials science, Engineering Practices, Construction, Failure Analysis, Engineering Software, Engineering Design Process, Engineering Calculations, Technical Standard, Laboratory Testing, Analytical Testing

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    S

    SkillsBooster Academy

    Draft a Professional Resume and Cover Letter with AI

    Skills you'll gain: Applicant Tracking Systems, Anthropic Claude, Generative AI, AI Personalization, Prompt Engineering, Artificial Intelligence, Business Writing, Copywriting, Content Optimization, Recruitment, Professional Development, Professional Networking, Personal Development, Job Evaluation, Business Communication, Branding

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    High-Fidelity Design and User Testing with Sketch

    Skills you'll gain: Usability Testing, Usability, User Centered Design, User Experience Design, Responsive Web Design, Software Design Documents, Prototyping, Interaction Design, Software Documentation, Mockups, Systems Design, UI/UX Research, Design, Wireframing, User Interface (UI) Design, Design Elements And Principles

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

1…335336337…442

In summary, here are 10 of our most popular market research courses

  • Management of Marketing Communications: University of Arizona
  • 의사 결정을 위한 비즈니스 분석: University of Colorado Boulder
  • Sustainable Infrastructure: Banco Interamericano de Desarrollo
  • Voyages de l'infiniment grand à l'infiniment petit: École Polytechnique
  • Economía del Cambio Climático: Universitat Autònoma de Barcelona
  • Capstone Project: Teaching Impacts of Technology: University of California San Diego
  • Design a Standout Brand That Connects With Your Audience: Adobe
  • Agent Foundations and Prompt Engineering: Board Infinity
  • Intellectual Property as Competitive Advantage for Companies: EDHEC Business School
  • Pavement Materials and Design (IRC and MoRTH): L&T EduTech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok