• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Managing for Frictionless Sales

    Skills you'll gain: Sales Enablement, Sales Management, Sales Training, Sales Process, Sales Strategy, Sales Development, Employee Onboarding, New Hire Orientations, Training Programs, Employee Coaching, Process Development, Recruitment, Recruitment Strategies, Target Audience, Consumer Behaviour, Goal Setting

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Applied Bank Branch Operations & Management

    Skills you'll gain: Retail Banking, Bank Regulations, Customer Analysis, Lending and Underwriting, Loan Origination, Commercial Lending, Banking Services, Banking, Loan Documentation, Consumer Lending, Deposit Accounts, Mortgage Loans, Data-Driven Marketing, Payment Systems, Credit/Debit Card Processing, General Lending, Service Design, Financial Inclusion, Regulatory Compliance, Commercial Banking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    69 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    YouTube Monetization: Collaborate with Brands

    Skills you'll gain: Content Strategy, Advertising, Social Media Content, Online Advertising, Business Planning, Financial Planning, Strategic Partnership, Merchandising, Revenue Management, Driving engagement, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Platform Thinking for the Metaverse

    Skills you'll gain: Business Modeling, Augmented and Virtual Reality (AR/VR), Innovation, Technology Strategies, Virtual Reality, Virtual Environment, Business Transformation, Augmented Reality, Emerging Technologies, Strategic Thinking, Business Strategies, Resource Utilization

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de la Financiación con Goldman Sachs 10,000 Women

    Skills you'll gain: Grant Applications, Entrepreneurial Finance, Entrepreneurship, Business Strategy, Financial Analysis, Financial Forecasting, Business Planning, Finance, Loans, Fundraising, Growth Strategies, Financial Management, Stakeholder Communications, Financial Planning, Mergers & Acquisitions, Cash Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Advanced Cybersecurity Risk Management

    Skills you'll gain: Incident Response, Risk Management Framework, Cyber Risk, Computer Security Incident Management, Risk Management, Security Management, Enterprise Risk Management (ERM), Incident Management, Business Risk Management, Cyber Threat Intelligence, Risk Control, Threat Management, Cyber Attacks, Governance Risk Management and Compliance, Performance Measurement, Continuous Monitoring, Cybersecurity, Cyber Security Strategy, Risk Analysis, Security Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Fundamentos de analítica de datos educativos

    Skills you'll gain: Data Collection, Data Ethics, Data-Driven Decision-Making, Data Visualization, Data Literacy, Higher Education, Data Strategy, Education Software and Technology, Interactive Data Visualization, Data Presentation, Data Analysis Software, Analytical Skills, Analytics, Looker (Software), Data Analysis, Responsible AI, Data Management, Data Governance, Information Privacy, Strategic Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Università di Napoli Federico II

    Contemporary Issues in World Politics

    Skills you'll gain: Political Sciences, International Relations, World History, Diplomacy, Social Sciences, Public Safety and National Security, European History, Environmental Issue, Socioeconomics, Conflict Management, Climate Change Programs, Governance, Crisis Intervention, Economic Development, Trend Analysis, Security Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes

    Skills you'll gain: Process Development, Content Optimization, Writing, Proofreading

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Customer Journey Mapping

    Skills you'll gain: Customer experience improvement, Journey Mapping, Generative AI, Customer Insights, AI Personalization, Customer Analysis, ChatGPT, Customer experience strategy (CX), Data-Driven Marketing, Real Time Data, AI Integrations, Analysis, Design

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    AI Product Management: The Complete Handbook

    Skills you'll gain: AI Product Strategy, Product Management, Commercialization, Model Training, Technical Product Management, Product Lifecycle Management, Design and Product, Model Deployment, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Product Strategy, User Interface and User Experience (UI/UX) Design, Product Design, Infrastructure Architecture, Responsible AI, AI literacy, Digital Transformation, Data-Driven Decision-Making, Deep Learning

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    10 Passive Income Businesses For 2026 To Start Today

    Skills you'll gain: E-Commerce, Content Creation, Digital Content, Video Production, Digital Publishing, Wholesaling, Digital Assets, Pay Per Click Advertising, Entrepreneurship, Direct Selling, Blockchain, Product Promotion, Subcontracting, Search Engine Optimization, Advertising

    Mixed · Course · 1 - 3 Months

1…331332333…524

In summary, here are 10 of our most popular marketing strategy courses

  • Managing for Frictionless Sales: HubSpot Academy
  • Applied Bank Branch Operations & Management: EDUCBA
  • YouTube Monetization: Collaborate with Brands: Coursera
  • Platform Thinking for the Metaverse: Politecnico di Milano
  • Fundamentos de la Financiación con Goldman Sachs 10,000 Women: Goldman Sachs
  • Advanced Cybersecurity Risk Management: Board Infinity
  • Fundamentos de analítica de datos educativos: Pontificia Universidad Católica del Perú
  • Contemporary Issues in World Politics: Università di Napoli Federico II
  • Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes: Board Infinity
  • GenAI for Customer Journey Mapping: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok