Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Tecnológico de Monterrey
Skills you'll gain: Agile Methodology, User Centered Design, Education Software and Technology, Entrepreneurship, Emerging Technologies, Market Research, Innovation, Entrepreneurial Finance, Law, Regulation, and Compliance, Intellectual Property, Business Modeling, Scalability
Beginner Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Embeddings, Semantic Web, Natural Language Processing, Data Processing, Text Mining, Applied Machine Learning, Classification Algorithms, Unsupervised Learning, Dimensionality Reduction, Linear Algebra
Intermediate Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Applied Machine Learning, Data Science, Python Programming, Scikit Learn (Machine Learning Library), NumPy, Computational Thinking, Machine Learning Algorithms, Pandas (Python Package), Data Preprocessing, Data Analysis, Exploratory Data Analysis, Programming Principles, Data Manipulation
Beginner Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Plot (Graphics), Data Visualization Software, R Programming, Scatter Plots, Regression Analysis, Statistical Modeling, Predictive Modeling, Artificial Neural Networks, Data Science, Deep Learning, Model Evaluation, Descriptive Statistics, Predictive Analytics, Statistical Methods, Data Manipulation, Data Preprocessing, Performance Testing
Mixed Ā· Course Ā· 1 - 4 Weeks

IESE Business School
Skills you'll gain: Entrepreneurship, Business Valuation, Fundraising, Innovation, Presentations, Financial Management, Competitive Analysis, New Business Development, Verbal Communication Skills, Business Strategy, Investments, Market Analysis, Negotiation, Market Trend
Beginner Ā· Course Ā· 1 - 3 Months

Skills you'll gain: Data Transformation, Customer Analysis, Data Analysis, Customer Data Management, MongoDB, Data Processing, Data Validation, Financial Data, Data Import/Export, Data Pipelines, Data Integration, Development Environment
Intermediate Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Collaborative Software, Journals, Organizational Skills, Productivity, Timelines, Productivity Software, Project Management Software, Information Architecture, Project Management, Personal Development, Query Languages
Beginner Ā· Guided Project Ā· Less Than 2 Hours

Skills you'll gain: Digital Transformation, Real Time Data, Data Strategy, Data Governance, Data Transformation, Business Transformation, Big Data, Business Intelligence, Google Cloud Platform, Analytics, Data-Driven Decision-Making, Data Management, Data Pipelines, Cloud Solutions, Data Storage
Beginner Ā· Course Ā· 1 - 3 Months

Skills you'll gain: Data Pipelines, Big Data, Data Lakes, Microsoft Azure, Data Processing, Extract, Transform, Load, Data Integration, Cloud Management, Cloud Services
Advanced Ā· Guided Project Ā· Less Than 2 Hours

Birla Institute of Technology & Science, Pilani
Skills you'll gain: Linear Algebra, Numerical Analysis, Artificial Intelligence and Machine Learning (AI/ML), Applied Mathematics, Data Analysis, Machine Learning, Dimensionality Reduction, Artificial Neural Networks, Data Manipulation
Beginner Ā· Course Ā· 1 - 3 Months

Coursera
Skills you'll gain: Salesforce Development, Salesforce, Systems Integration, Data Integration, Web Services, Integration Testing, Application Programming Interface (API), Software Design Patterns, Restful API, Complex Problem Solving, Business Solutions
Beginner Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Customer Analysis, Regional Sales, Sales, Data Analysis Software, Data Analysis, Query Languages, Trend Analysis, Databases, Customer Insights, Performance Analysis, Market Opportunities, Product Assortment
Intermediate Ā· Guided Project Ā· Less Than 2 Hours