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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • I

    IE Business School

    Scaling Product and Processes

    Skills you'll gain: Growth Strategies, Entrepreneurship, Performance Measurement, Key Performance Indicators (KPIs), Business Development, Go To Market Strategy, Sales Management, Product Management, Sales Strategy, Product Development, Operational Efficiency, Business Strategies, Business Process, Business Strategy, Price Negotiation, Customer Acquisition Management, Investments, Leadership and Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Storytelling for Engaging Presentations

    Skills you'll gain: Data Storytelling, Data Presentation, Persuasive Communication, Storytelling, Presentations, Data Visualization, Communication, Marketing Analytics, Business Priorities, Data-Driven Decision-Making, User Feedback, Google Analytics, Stakeholder Communications, Strategic Decision-Making, Constructive Feedback

    Beginner · Course · 1 - 4 Weeks

  • N

    Nikolai Schuler

    Snowflake - Intermediate Course

    Skills you'll gain: Snowflake Schema, Authorization (Computing), Role-Based Access Control (RBAC), Data Access, Data Pipelines, Real Time Data, Data Management, Data Loss Prevention, Data Warehousing, Disaster Recovery, Microsoft Azure, Data Storage, Database Management, Cloud Storage, Cloud Computing, Data Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • T

    The State University of New York

    Career Self-Management Advanced Certification

    Skills you'll gain: Strategic Communication, Professional Development, Employee Coaching, Collaboration, Personal Development, Lifelong Learning, Smart Goals, Social Media Content, Coaching, Self-Awareness, Brand Management, Digital Assets, Goal Setting, Branding, LinkedIn, Promotional Strategies, Marketing Strategies, Constructive Feedback, Investigation, Business Research

    4.2
    Rating, 4.2 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Pesquisa de Mercado com Métodos Qualitativos

    Skills you'll gain: Qualitative Research, Data Collection, Market Research, Analysis, Marketing, Surveys, Research Methodologies, Focus Group, Research, Presentations, Consumer Behaviour, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

  • W

    Whizlabs

    Power BI: Data Visualization and Analysis

    Skills you'll gain: Business Intelligence, Data Presentation, Data Storytelling, Interactive Data Visualization, Data Visualization Software, Business Analytics, Power BI, Pivot Tables And Charts, Dashboard, Key Performance Indicators (KPIs), Performance Reporting, Data Analysis, Scatter Plots, Business Reporting, Trend Analysis, Time Series Analysis and Forecasting

    3.9
    Rating, 3.9 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • W

    Whizlabs

    Exploratory Data Analysis in AWS

    Skills you'll gain: AWS Kinesis, Amazon Redshift, Data Preprocessing, Data Analysis, Real Time Data, Applied Machine Learning, Data Pipelines, Data Processing, Extract, Transform, Load, Exploratory Data Analysis, Amazon S3, Data Sharing, Data Visualization Software, Data Transformation, Machine Learning, Data Management

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    ChatGPT and AI for Accountants

    Skills you'll gain: Responsible AI, Fraud detection, Accounting Software, ChatGPT, Data-Driven Decision-Making, Management Accounting, Tax Compliance, Tax Management, Accounting, Real Time Data, Auditing, Financial Data, Financial Analysis, Ethical Standards And Conduct, Artificial Intelligence, Practice Management, Financial Forecasting, Anomaly Detection, Predictive Analytics, Generative AI

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Créer des Publicités sur Instagram

    Skills you'll gain: Instagram, Advertising, Marketing Budgets, Target Audience, Social Media Campaigns, Digital Advertising, Social Media, Marketing, Budget Management, Media Planning

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Generative AI with Vertex AI: Build a customer chatbot

    Skills you'll gain: Cloud API, Google Cloud Platform, Text Mining, Application Programming Interface (API), LLM Application, Generative AI, Natural Language Processing, Jupyter, Python Programming, Classification Algorithms

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    كيف تخلق تصاميم وسائل التواصل الاجتماعي باستخدام كانفا

    Skills you'll gain: Canva (Software), Animations, Content Creation, Graphic and Visual Design, Graphic Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Diseña Productos Digitales con Visme

    Skills you'll gain: Logo Design, Marketing Design, Graphic Design, Digital Design, Design, Collaborative Software, Advertising, Organizational Skills, Marketing, Color Theory

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Scaling Product and Processes: IE Business School
  • Data Storytelling for Engaging Presentations: Coursera
  • Snowflake - Intermediate Course: Nikolai Schuler
  • Career Self-Management Advanced Certification: The State University of New York
  • Pesquisa de Mercado com Métodos Qualitativos: Fundação Instituto de Administração
  • Power BI: Data Visualization and Analysis: Whizlabs
  • Exploratory Data Analysis in AWS: Whizlabs
  • ChatGPT and AI for Accountants: Packt
  • Créer des Publicités sur Instagram: Coursera
  • Generative AI with Vertex AI: Build a customer chatbot: Coursera

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