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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Knowledge Accelerators

    Change Management Fundamentals: ADKAR for Beginners

    Skills you'll gain: Change Management, Organizational Change, Business Transformation, Culture Transformation, People Management, Communication Strategies, Organizational Leadership, Strategic Communication, Performance Metric, Learning Theory, Leadership Development, Team Leadership, Adaptability, Influencing, Stakeholder Management, Process Improvement, Employee Engagement, Stakeholder Engagement, Business Planning

    Beginner · Course · 1 - 4 Weeks

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    Packt

    SQL Bootcamp - From Zero to Job-Ready

    Skills you'll gain: SQL, Star Schema, Snowflake Schema, Database Theory, Databases, Database Management, Database Design, Relational Databases, Query Languages, Data Analysis, Data Management

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
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    Howard University

    Capstone: Data Science Problem in Linear Algebra Framework

    Skills you'll gain: Data Wrangling, Regression Analysis, Data Manipulation, Dimensionality Reduction, Data Science, Python Programming, Data Preprocessing, Predictive Modeling, Statistical Modeling, Data Analysis, Statistical Methods, Linear Algebra, Predictive Analytics, Model Training, Unsupervised Learning, Model Evaluation

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    Rating, 4.4 out of 5 stars
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    8 reviews

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    زيادة عدد المتابعين عبر البحث عن الكلمات الرئيسية والهاشتاغ

    Skills you'll gain: Social Media Management, Social Media Content, Content Performance Analysis, Instagram, Social Media, Social Media Marketing, Content Optimization, Growth Strategies, Social Media Analytics, Social Media Strategy, Keyword Research, Drive Engagement, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

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    Whizlabs

    Power BI: Data Visualization and Analysis

    Skills you'll gain: Data Visualization, Data-Driven Decision-Making, Business Intelligence, Data Presentation, Data Storytelling, Interactive Data Visualization, Data Visualization Software, Power BI, Key Performance Indicators (KPIs), Performance Reporting, Graphing, Business Reporting, Analysis, Trend Analysis

    4.2
    Rating, 4.2 out of 5 stars
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    11 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Mastering Machine Learning Algorithms using Python

    Skills you'll gain: Data Science, Unsupervised Learning, Exploratory Data Analysis, Probability & Statistics, Machine Learning Algorithms, Applied Machine Learning, Classification And Regression Tree (CART), Data Analysis, Python Programming, Random Forest Algorithm, Dimensionality Reduction, Predictive Modeling, NumPy, Regression Analysis, Statistical Analysis, Data Processing, Deep Learning, Pandas (Python Package), Data Visualization, Data Manipulation

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Copilot for Beginners: Create a Sales Pitch Presentation

    Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Sales Process, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Storytelling, Productivity Software, Data Import/Export, Business Modeling, Generative AI

    4.8
    Rating, 4.8 out of 5 stars
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    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    University of Illinois Urbana-Champaign

    New Fermentation Markets and How They Scale

    Skills you'll gain: Biotechnology, Food and Beverage, Sustainable Technologies, Biological Engineering, Scalability, Sustainable Systems, Process Engineering, Product Development, Production Process, Market Opportunities, Innovation, Market Trend, Market Analysis, Microbiology, Workforce Development, Capacity Planning

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Data Engineer, Big Data and ML on Google Cloud auf Deutsch

    Skills you'll gain: Dataflow, Google Cloud Platform, Data Pipelines, Dashboard Creation, Model Deployment, Data Preprocessing, Data Lakes, Dashboard, Tensorflow, Data Warehousing, Real Time Data, Unstructured Data, Model Training, Apache Spark, Apache Airflow, Big Data, Cloud Engineering, Applied Machine Learning, Cloud Storage, Data Storage

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Agentic AI Content for Practitioners (Teams: Finance)

    Skills you'll gain: Organizational Change, Agentic Workflows, Generative AI Agents, AI Integrations, Forecasting, Workflow Management, Predictive Analytics, Cash Management, Responsible AI, Performance Tuning, Fraud detection, Financial Regulation

    Intermediate · Course · 1 - 4 Weeks

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    Skillshare

    Advanced Videography: Commercial Filmmaking Essentials

    Skills you'll gain: Video Production, Video Editing, Videography, Photo/Video Production and Technology, Cinematography, Post-Production, Visual Storytelling, Storytelling

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Primeros pasos en Visme

    Skills you'll gain: Marketing Design, Graphic Design, Data Visualization, Advertising, Marketing, Project Design, User Accounts, Data Sharing, Account Management

    Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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